');mask-image:url('data:image/svg+xml;utf8, ');mask-mode:alpha;-webkit-mask-position:center;mask-position:center;-webkit-mask-repeat:no-repeat;mask-repeat:no-repeat;-webkit-mask-size:contain;mask-size:contain}}.wp-block-image :where(.has-border-color){border-style:solid}.wp-block-image :where([style*=border-top-color]){border-top-style:solid}.wp-block-image :where([style*=border-right-color]){border-right-style:solid}.wp-block-image :where([style*=border-bottom-color]){border-bottom-style:solid}.wp-block-image :where([style*=border-left-color]){border-left-style:solid}.wp-block-image :where([style*=border-width]){border-style:solid}.wp-block-image :where([style*=border-top-width]){border-top-style:solid}.wp-block-image :where([style*=border-right-width]){border-right-style:solid}.wp-block-image :where([style*=border-bottom-width]){border-bottom-style:solid}.wp-block-image :where([style*=border-left-width]){border-left-style:solid}.wp-block-image figure{margin:0}ol.wp-block-latest-comments{box-sizing:border-box;margin-left:0}.wp-block-latest-comments .wp-block-latest-comments{padding-left:0}.wp-block-latest-comments__comment{line-height:1.1;list-style:none;margin-bottom:1em}.has-avatars .wp-block-latest-comments__comment{list-style:none;min-height:2.25em}.has-avatars .wp-block-latest-comments__comment .wp-block-latest-comments__comment-excerpt,.has-avatars .wp-block-latest-comments__comment .wp-block-latest-comments__comment-meta{margin-left:3.25em}.has-dates .wp-block-latest-comments__comment,.has-excerpts .wp-block-latest-comments__comment{line-height:1.5}.wp-block-latest-comments__comment-excerpt p{font-size:.875em;line-height:1.8;margin:.36em 0 1.4em}.wp-block-latest-comments__comment-date{display:block;font-size:.75em}.wp-block-latest-comments .avatar,.wp-block-latest-comments__comment-avatar{border-radius:1.5em;display:block;float:left;height:2.5em;margin-right:.75em;width:2.5em}.wp-block-latest-posts{box-sizing:border-box}.wp-block-latest-posts.alignleft{margin-right:2em}.wp-block-latest-posts.alignright{margin-left:2em}.wp-block-latest-posts.wp-block-latest-posts__list{list-style:none;padding-left:0}.wp-block-latest-posts.wp-block-latest-posts__list li{clear:both}.wp-block-latest-posts.is-grid{display:flex;flex-wrap:wrap;padding:0}.wp-block-latest-posts.is-grid li{margin:0 1.25em 1.25em 0;width:100%}@media (min-width:600px){.wp-block-latest-posts.columns-2 li{width:calc(50% - .625em)}.wp-block-latest-posts.columns-2 li:nth-child(2n){margin-right:0}.wp-block-latest-posts.columns-3 li{width:calc(33.33333% - .83333em)}.wp-block-latest-posts.columns-3 li:nth-child(3n){margin-right:0}.wp-block-latest-posts.columns-4 li{width:calc(25% - .9375em)}.wp-block-latest-posts.columns-4 li:nth-child(4n){margin-right:0}.wp-block-latest-posts.columns-5 li{width:calc(20% - 1em)}.wp-block-latest-posts.columns-5 li:nth-child(5n){margin-right:0}.wp-block-latest-posts.columns-6 li{width:calc(16.66667% - 1.04167em)}.wp-block-latest-posts.columns-6 li:nth-child(6n){margin-right:0}}.wp-block-latest-posts__post-author,.wp-block-latest-posts__post-date{display:block;font-size:.8125em}.wp-block-latest-posts__post-excerpt{margin-bottom:1em;margin-top:.5em}.wp-block-latest-posts__featured-image a{display:inline-block}.wp-block-latest-posts__featured-image img{height:auto;max-width:100%;width:auto}.wp-block-latest-posts__featured-image.alignleft{float:left;margin-right:1em}.wp-block-latest-posts__featured-image.alignright{float:right;margin-left:1em}.wp-block-latest-posts__featured-image.aligncenter{margin-bottom:1em;text-align:center}ol,ul{box-sizing:border-box}ol.has-background,ul.has-background{padding:1.25em 2.375em}.wp-block-media-text{box-sizing:border-box;
/*!rtl:begin:ignore*/direction:ltr;
/*!rtl:end:ignore*/display:grid;grid-template-columns:50% 1fr;grid-template-rows:auto}.wp-block-media-text.has-media-on-the-right{grid-template-columns:1fr 50%}.wp-block-media-text.is-vertically-aligned-top .wp-block-media-text__content,.wp-block-media-text.is-vertically-aligned-top .wp-block-media-text__media{align-self:start}.wp-block-media-text .wp-block-media-text__content,.wp-block-media-text .wp-block-media-text__media,.wp-block-media-text.is-vertically-aligned-center .wp-block-media-text__content,.wp-block-media-text.is-vertically-aligned-center .wp-block-media-text__media{align-self:center}.wp-block-media-text.is-vertically-aligned-bottom .wp-block-media-text__content,.wp-block-media-text.is-vertically-aligned-bottom .wp-block-media-text__media{align-self:end}.wp-block-media-text .wp-block-media-text__media{
/*!rtl:begin:ignore*/grid-column:1;grid-row:1;
/*!rtl:end:ignore*/margin:0}.wp-block-media-text .wp-block-media-text__content{direction:ltr;
/*!rtl:begin:ignore*/grid-column:2;grid-row:1;
/*!rtl:end:ignore*/padding:0 8%;word-break:break-word}.wp-block-media-text.has-media-on-the-right .wp-block-media-text__media{
/*!rtl:begin:ignore*/grid-column:2;grid-row:1
/*!rtl:end:ignore*/}.wp-block-media-text.has-media-on-the-right .wp-block-media-text__content{
/*!rtl:begin:ignore*/grid-column:1;grid-row:1
/*!rtl:end:ignore*/}.wp-block-media-text__media img,.wp-block-media-text__media video{height:auto;max-width:unset;vertical-align:middle;width:100%}.wp-block-media-text.is-image-fill .wp-block-media-text__media{background-size:cover;height:100%;min-height:250px}.wp-block-media-text.is-image-fill .wp-block-media-text__media>a{display:block;height:100%}.wp-block-media-text.is-image-fill .wp-block-media-text__media img{clip:rect(0,0,0,0);border:0;height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute;width:1px}@media (max-width:600px){.wp-block-media-text.is-stacked-on-mobile{grid-template-columns:100%!important}.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__media{grid-column:1;grid-row:1}.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__content{grid-column:1;grid-row:2}}.wp-block-navigation{--navigation-layout-justification-setting:flex-start;--navigation-layout-direction:row;--navigation-layout-wrap:wrap;--navigation-layout-justify:flex-start;--navigation-layout-align:center;position:relative}.wp-block-navigation ul{margin-bottom:0;margin-left:0;margin-top:0;padding-left:0}.wp-block-navigation ul,.wp-block-navigation ul li{list-style:none;padding:0}.wp-block-navigation .wp-block-navigation-item{align-items:center;display:flex;position:relative}.wp-block-navigation .wp-block-navigation-item .wp-block-navigation__submenu-container:empty{display:none}.wp-block-navigation .wp-block-navigation-item__content{display:block}.wp-block-navigation .wp-block-navigation-item__content.wp-block-navigation-item__content{color:inherit}.wp-block-navigation.has-text-decoration-underline .wp-block-navigation-item__content,.wp-block-navigation.has-text-decoration-underline .wp-block-navigation-item__content:active,.wp-block-navigation.has-text-decoration-underline .wp-block-navigation-item__content:focus{text-decoration:underline}.wp-block-navigation.has-text-decoration-line-through .wp-block-navigation-item__content,.wp-block-navigation.has-text-decoration-line-through .wp-block-navigation-item__content:active,.wp-block-navigation.has-text-decoration-line-through .wp-block-navigation-item__content:focus{text-decoration:line-through}.wp-block-navigation:where(:not([class*=has-text-decoration])) a{text-decoration:none}.wp-block-navigation:where(:not([class*=has-text-decoration])) a:active,.wp-block-navigation:where(:not([class*=has-text-decoration])) a:focus{text-decoration:none}.wp-block-navigation .wp-block-navigation__submenu-icon{align-self:center;background-color:inherit;border:none;color:currentColor;display:inline-block;font-size:inherit;height:.6em;line-height:0;margin-left:.25em;padding:0;width:.6em}.wp-block-navigation .wp-block-navigation__submenu-icon svg{stroke:currentColor;display:inline-block;height:inherit;margin-top:.075em;width:inherit}.wp-block-navigation.is-vertical{--navigation-layout-direction:column;--navigation-layout-justify:initial;--navigation-layout-align:flex-start}.wp-block-navigation.no-wrap{--navigation-layout-wrap:nowrap}.wp-block-navigation.items-justified-center{--navigation-layout-justification-setting:center;--navigation-layout-justify:center}.wp-block-navigation.items-justified-center.is-vertical{--navigation-layout-align:center}.wp-block-navigation.items-justified-right{--navigation-layout-justification-setting:flex-end;--navigation-layout-justify:flex-end}.wp-block-navigation.items-justified-right.is-vertical{--navigation-layout-align:flex-end}.wp-block-navigation.items-justified-space-between{--navigation-layout-justification-setting:space-between;--navigation-layout-justify:space-between}.wp-block-navigation .has-child .wp-block-navigation__submenu-container{align-items:normal;background-color:inherit;color:inherit;display:flex;flex-direction:column;height:0;left:-1px;opacity:0;overflow:hidden;position:absolute;top:100%;transition:opacity .1s linear;visibility:hidden;width:0;z-index:2}.wp-block-navigation .has-child .wp-block-navigation__submenu-container>.wp-block-navigation-item>.wp-block-navigation-item__content{display:flex;flex-grow:1}.wp-block-navigation .has-child .wp-block-navigation__submenu-container>.wp-block-navigation-item>.wp-block-navigation-item__content .wp-block-navigation__submenu-icon{margin-left:auto;margin-right:0}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation-item__content{margin:0}@media (min-width:782px){.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:100%;top:-1px}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container:before{background:transparent;content:"";display:block;height:100%;position:absolute;right:100%;width:.5em}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-icon{margin-right:.25em}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-icon svg{transform:rotate(-90deg)}}.wp-block-navigation .has-child:not(.open-on-click):hover>.wp-block-navigation__submenu-container{height:auto;min-width:200px;opacity:1;overflow:visible;visibility:visible;width:auto}.wp-block-navigation .has-child:not(.open-on-click):not(.open-on-hover-click):focus-within>.wp-block-navigation__submenu-container{height:auto;min-width:200px;opacity:1;overflow:visible;visibility:visible;width:auto}.wp-block-navigation .has-child .wp-block-navigation-submenu__toggle[aria-expanded=true]~.wp-block-navigation__submenu-container{height:auto;min-width:200px;opacity:1;overflow:visible;visibility:visible;width:auto}.wp-block-navigation.has-background .has-child .wp-block-navigation__submenu-container{left:0;top:100%}@media (min-width:782px){.wp-block-navigation.has-background .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:100%;top:0}}.wp-block-navigation-submenu{display:flex;position:relative}.wp-block-navigation-submenu .wp-block-navigation__submenu-icon svg{stroke:currentColor}button.wp-block-navigation-item__content{background-color:transparent;border:none;color:currentColor;font-family:inherit;font-size:inherit;font-style:inherit;font-weight:inherit;line-height:inherit;text-align:left;text-transform:inherit}.wp-block-navigation-submenu__toggle{cursor:pointer}.wp-block-navigation-item.open-on-click .wp-block-navigation-submenu__toggle{padding-right:.85em}.wp-block-navigation-item.open-on-click .wp-block-navigation-submenu__toggle+.wp-block-navigation__submenu-icon{margin-left:-.6em;pointer-events:none}.wp-block-navigation .wp-block-page-list,.wp-block-navigation__container,.wp-block-navigation__responsive-close,.wp-block-navigation__responsive-container,.wp-block-navigation__responsive-container-content,.wp-block-navigation__responsive-dialog{gap:inherit}:where(.wp-block-navigation.has-background .wp-block-navigation-item a:not(.wp-element-button)),:where(.wp-block-navigation.has-background .wp-block-navigation-submenu a:not(.wp-element-button)){padding:.5em 1em}:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-navigation-item a:not(.wp-element-button)),:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-navigation-submenu a:not(.wp-element-button)),:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-navigation-submenu button.wp-block-navigation-item__content),:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-pages-list__item button.wp-block-navigation-item__content){padding:.5em 1em}.wp-block-navigation.items-justified-right .wp-block-navigation__container .has-child .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-right .wp-block-page-list>.has-child .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between .wp-block-page-list>.has-child:last-child .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between>.wp-block-navigation__container>.has-child:last-child .wp-block-navigation__submenu-container{left:auto;right:0}.wp-block-navigation.items-justified-right .wp-block-navigation__container .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-right .wp-block-page-list>.has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between .wp-block-page-list>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between>.wp-block-navigation__container>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:-1px;right:-1px}@media (min-width:782px){.wp-block-navigation.items-justified-right .wp-block-navigation__container .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-right .wp-block-page-list>.has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between .wp-block-page-list>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between>.wp-block-navigation__container>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:auto;right:100%}}.wp-block-navigation:not(.has-background) .wp-block-navigation__submenu-container{background-color:#fff;border:1px solid rgba(0,0,0,.15);color:#000}.wp-block-navigation__container{align-items:var(--navigation-layout-align,initial);display:flex;flex-direction:var(--navigation-layout-direction,initial);flex-wrap:var(--navigation-layout-wrap,wrap);justify-content:var(--navigation-layout-justify,initial);list-style:none;margin:0;padding-left:0}.wp-block-navigation__container .is-responsive{display:none}.wp-block-navigation__container:only-child,.wp-block-page-list:only-child{flex-grow:1}@keyframes overlay-menu__fade-in-animation{0%{opacity:0;transform:translateY(.5em)}to{opacity:1;transform:translateY(0)}}.wp-block-navigation__responsive-container{bottom:0;display:none;left:0;position:fixed;right:0;top:0}.wp-block-navigation__responsive-container .wp-block-navigation-link a{color:inherit}.wp-block-navigation__responsive-container .wp-block-navigation__responsive-container-content{align-items:var(--navigation-layout-align,initial);display:flex;flex-direction:var(--navigation-layout-direction,initial);flex-wrap:var(--navigation-layout-wrap,wrap);justify-content:var(--navigation-layout-justify,initial)}.wp-block-navigation__responsive-container:not(.is-menu-open.is-menu-open){background-color:inherit!important;color:inherit!important}.wp-block-navigation__responsive-container.is-menu-open{animation:overlay-menu__fade-in-animation .1s ease-out;animation-fill-mode:forwards;background-color:inherit;display:flex;flex-direction:column;overflow:auto;padding:var(--wp--style--root--padding-top,2rem) var(--wp--style--root--padding-right,2rem) var(--wp--style--root--padding-bottom,2rem) var(--wp--style--root--padding-left,2rem);z-index:100000}@media (prefers-reduced-motion:reduce){.wp-block-navigation__responsive-container.is-menu-open{animation-delay:0s;animation-duration:1ms}}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content{align-items:var(--navigation-layout-justification-setting,inherit);display:flex;flex-direction:column;flex-wrap:nowrap;overflow:visible;padding-top:calc(2rem + 24px)}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-page-list{justify-content:flex-start}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__submenu-icon{display:none}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .has-child .wp-block-navigation__submenu-container{border:none;height:auto;min-width:200px;opacity:1;overflow:initial;padding-left:2rem;padding-right:2rem;position:static;visibility:visible;width:auto}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__submenu-container{gap:inherit}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__submenu-container{padding-top:var(--wp--style--block-gap,2em)}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation-item__content{padding:0}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation-item,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-page-list{align-items:var(--navigation-layout-justification-setting,initial);display:flex;flex-direction:column}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation-item,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation-item .wp-block-navigation__submenu-container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-page-list{background:transparent!important;color:inherit!important}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container{left:auto;right:auto}@media (min-width:600px){.wp-block-navigation__responsive-container:not(.hidden-by-default):not(.is-menu-open){background-color:inherit;display:block;position:relative;width:100%;z-index:auto}.wp-block-navigation__responsive-container:not(.hidden-by-default):not(.is-menu-open) .wp-block-navigation__responsive-container-close{display:none}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container{left:0}}.wp-block-navigation:not(.has-background) .wp-block-navigation__responsive-container.is-menu-open{background-color:#fff;color:#000}.wp-block-navigation__toggle_button_label{font-size:1rem;font-weight:700}.wp-block-navigation__responsive-container-close,.wp-block-navigation__responsive-container-open{background:transparent;border:none;color:currentColor;cursor:pointer;margin:0;padding:0;text-transform:inherit;vertical-align:middle}.wp-block-navigation__responsive-container-close svg,.wp-block-navigation__responsive-container-open svg{fill:currentColor;display:block;height:24px;pointer-events:none;width:24px}.wp-block-navigation__responsive-container-open{display:flex}.wp-block-navigation__responsive-container-open.wp-block-navigation__responsive-container-open.wp-block-navigation__responsive-container-open{font-family:inherit;font-size:inherit;font-weight:inherit}@media (min-width:600px){.wp-block-navigation__responsive-container-open:not(.always-shown){display:none}}.wp-block-navigation__responsive-container-close{position:absolute;right:0;top:0;z-index:2}.wp-block-navigation__responsive-container-close.wp-block-navigation__responsive-container-close.wp-block-navigation__responsive-container-close{font-family:inherit;font-size:inherit;font-weight:inherit}.wp-block-navigation__responsive-close{margin-left:auto;margin-right:auto;max-width:var(--wp--style--global--wide-size,100%);width:100%}.wp-block-navigation__responsive-close:focus{outline:none}.is-menu-open .wp-block-navigation__responsive-close,.is-menu-open .wp-block-navigation__responsive-container-content,.is-menu-open .wp-block-navigation__responsive-dialog{box-sizing:border-box}.wp-block-navigation__responsive-dialog{position:relative}.has-modal-open .admin-bar .is-menu-open .wp-block-navigation__responsive-dialog{margin-top:46px}@media (min-width:782px){.has-modal-open .admin-bar .is-menu-open .wp-block-navigation__responsive-dialog{margin-top:32px}}html.has-modal-open{overflow:hidden}.wp-block-navigation .wp-block-navigation-item__label{overflow-wrap:break-word;word-break:normal}.wp-block-navigation .wp-block-navigation-item__description{display:none}.wp-block-navigation .wp-block-page-list{align-items:var(--navigation-layout-align,initial);background-color:inherit;display:flex;flex-direction:var(--navigation-layout-direction,initial);flex-wrap:var(--navigation-layout-wrap,wrap);justify-content:var(--navigation-layout-justify,initial)}.wp-block-navigation .wp-block-navigation-item{background-color:inherit}.is-small-text{font-size:.875em}.is-regular-text{font-size:1em}.is-large-text{font-size:2.25em}.is-larger-text{font-size:3em}.has-drop-cap:not(:focus):first-letter{float:left;font-size:8.4em;font-style:normal;font-weight:100;line-height:.68;margin:.05em .1em 0 0;text-transform:uppercase}body.rtl .has-drop-cap:not(:focus):first-letter{float:none;margin-left:.1em}p.has-drop-cap.has-background{overflow:hidden}p.has-background{padding:1.25em 2.375em}:where(p.has-text-color:not(.has-link-color)) a{color:inherit}.wp-block-post-author{display:flex;flex-wrap:wrap}.wp-block-post-author__byline{font-size:.5em;margin-bottom:0;margin-top:0;width:100%}.wp-block-post-author__avatar{margin-right:1em}.wp-block-post-author__bio{font-size:.7em;margin-bottom:.7em}.wp-block-post-author__content{flex-basis:0;flex-grow:1}.wp-block-post-author__name{margin:0}.wp-block-post-comments-form{box-sizing:border-box}.wp-block-post-comments-form[style*=font-weight] :where(.comment-reply-title){font-weight:inherit}.wp-block-post-comments-form[style*=font-family] :where(.comment-reply-title){font-family:inherit}.wp-block-post-comments-form[class*=-font-size] :where(.comment-reply-title),.wp-block-post-comments-form[style*=font-size] :where(.comment-reply-title){font-size:inherit}.wp-block-post-comments-form[style*=line-height] :where(.comment-reply-title){line-height:inherit}.wp-block-post-comments-form[style*=font-style] :where(.comment-reply-title){font-style:inherit}.wp-block-post-comments-form[style*=letter-spacing] :where(.comment-reply-title){letter-spacing:inherit}.wp-block-post-comments-form input[type=submit]{box-shadow:none;cursor:pointer;display:inline-block;overflow-wrap:break-word;text-align:center}.wp-block-post-comments-form input:not([type=submit]),.wp-block-post-comments-form textarea{border:1px solid #949494;font-family:inherit;font-size:1em}.wp-block-post-comments-form input:not([type=submit]):not([type=checkbox]),.wp-block-post-comments-form textarea{padding:calc(.667em + 2px)}.wp-block-post-comments-form .comment-form input:not([type=submit]):not([type=checkbox]),.wp-block-post-comments-form .comment-form textarea{box-sizing:border-box;display:block;width:100%}.wp-block-post-comments-form .comment-form-author label,.wp-block-post-comments-form .comment-form-email label,.wp-block-post-comments-form .comment-form-url label{display:block;margin-bottom:.25em}.wp-block-post-comments-form .comment-form-cookies-consent{display:flex;gap:.25em}.wp-block-post-comments-form .comment-form-cookies-consent #wp-comment-cookies-consent{margin-top:.35em}.wp-block-post-comments-form .comment-reply-title{margin-bottom:0}.wp-block-post-comments-form .comment-reply-title :where(small){font-size:var(--wp--preset--font-size--medium,smaller);margin-left:.5em}.wp-block-post-date{box-sizing:border-box}.wp-block-post-excerpt{margin-bottom:var(--wp--style--block-gap);margin-top:var(--wp--style--block-gap)}.wp-block-post-excerpt__excerpt{margin-bottom:0;margin-top:0}.wp-block-post-excerpt__more-text{margin-bottom:0;margin-top:var(--wp--style--block-gap)}.wp-block-post-excerpt__more-link{display:inline-block}.wp-block-post-featured-image{margin-left:0;margin-right:0}.wp-block-post-featured-image a{display:block}.wp-block-post-featured-image img{box-sizing:border-box;height:auto;max-width:100%;vertical-align:bottom;width:100%}.wp-block-post-featured-image.alignfull img,.wp-block-post-featured-image.alignwide img{width:100%}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim{background-color:#000;inset:0;position:absolute}.wp-block-post-featured-image{position:relative}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-gradient{background-color:transparent}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-0{opacity:0}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-10{opacity:.1}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-20{opacity:.2}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-30{opacity:.3}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-40{opacity:.4}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-50{opacity:.5}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-60{opacity:.6}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-70{opacity:.7}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-80{opacity:.8}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-90{opacity:.9}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-100{opacity:1}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-previous{display:inline-block;margin-right:1ch}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-previous:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-next{display:inline-block;margin-left:1ch}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-next:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-post-terms{box-sizing:border-box}.wp-block-post-terms .wp-block-post-terms__separator{white-space:pre-wrap}.wp-block-post-title{box-sizing:border-box;word-break:break-word}.wp-block-post-title a{display:inline-block}.wp-block-preformatted{white-space:pre-wrap}.wp-block-preformatted.has-background{padding:1.25em 2.375em}.wp-block-pullquote{box-sizing:border-box;margin:0 0 1em;overflow-wrap:break-word;padding:3em 0;text-align:center}.wp-block-pullquote blockquote,.wp-block-pullquote cite,.wp-block-pullquote p{color:inherit}.wp-block-pullquote.alignleft,.wp-block-pullquote.alignright{max-width:420px}.wp-block-pullquote cite,.wp-block-pullquote footer{position:relative}.wp-block-pullquote .has-text-color a{color:inherit}.wp-block-pullquote.has-text-align-left blockquote{text-align:left}.wp-block-pullquote.has-text-align-right blockquote{text-align:right}.wp-block-pullquote.is-style-solid-color{border:none}.wp-block-pullquote.is-style-solid-color blockquote{margin-left:auto;margin-right:auto;max-width:60%}.wp-block-pullquote.is-style-solid-color blockquote p{font-size:2em;margin-bottom:0;margin-top:0}.wp-block-pullquote.is-style-solid-color blockquote cite{font-style:normal;text-transform:none}.wp-block-pullquote cite{color:inherit}.wp-block-post-template{list-style:none;margin-bottom:0;margin-top:0;max-width:100%;padding:0}.wp-block-post-template.wp-block-post-template{background:none}.wp-block-post-template.is-flex-container{display:flex;flex-direction:row;flex-wrap:wrap;gap:1.25em}.wp-block-post-template.is-flex-container li{margin:0;width:100%}@media (min-width:600px){.wp-block-post-template.is-flex-container.is-flex-container.columns-2>li{width:calc(50% - .625em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-3>li{width:calc(33.33333% - .83333em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-4>li{width:calc(25% - .9375em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-5>li{width:calc(20% - 1em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-6>li{width:calc(16.66667% - 1.04167em)}}.wp-block-query-pagination>.wp-block-query-pagination-next,.wp-block-query-pagination>.wp-block-query-pagination-numbers,.wp-block-query-pagination>.wp-block-query-pagination-previous{margin-bottom:.5em;margin-right:.5em}.wp-block-query-pagination>.wp-block-query-pagination-next:last-child,.wp-block-query-pagination>.wp-block-query-pagination-numbers:last-child,.wp-block-query-pagination>.wp-block-query-pagination-previous:last-child{margin-right:0}.wp-block-query-pagination.is-content-justification-space-between>.wp-block-query-pagination-next:last-of-type{margin-inline-start:auto}.wp-block-query-pagination.is-content-justification-space-between>.wp-block-query-pagination-previous:first-child{margin-inline-end:auto}.wp-block-query-pagination .wp-block-query-pagination-previous-arrow{display:inline-block;margin-right:1ch}.wp-block-query-pagination .wp-block-query-pagination-previous-arrow:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-query-pagination .wp-block-query-pagination-next-arrow{display:inline-block;margin-left:1ch}.wp-block-query-pagination .wp-block-query-pagination-next-arrow:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-query-pagination.aligncenter{justify-content:center}.wp-block-query-title,.wp-block-quote{box-sizing:border-box}.wp-block-quote{overflow-wrap:break-word}.wp-block-quote.is-large:where(:not(.is-style-plain)),.wp-block-quote.is-style-large:where(:not(.is-style-plain)){margin-bottom:1em;padding:0 1em}.wp-block-quote.is-large:where(:not(.is-style-plain)) p,.wp-block-quote.is-style-large:where(:not(.is-style-plain)) p{font-size:1.5em;font-style:italic;line-height:1.6}.wp-block-quote.is-large:where(:not(.is-style-plain)) cite,.wp-block-quote.is-large:where(:not(.is-style-plain)) footer,.wp-block-quote.is-style-large:where(:not(.is-style-plain)) cite,.wp-block-quote.is-style-large:where(:not(.is-style-plain)) footer{font-size:1.125em;text-align:right}.wp-block-read-more{display:block;width:-moz-fit-content;width:fit-content}.wp-block-read-more:not([style*=text-decoration]),.wp-block-read-more:not([style*=text-decoration]):active,.wp-block-read-more:not([style*=text-decoration]):focus{text-decoration:none}ul.wp-block-rss{list-style:none;padding:0}ul.wp-block-rss.wp-block-rss{box-sizing:border-box}ul.wp-block-rss.alignleft{margin-right:2em}ul.wp-block-rss.alignright{margin-left:2em}ul.wp-block-rss.is-grid{display:flex;flex-wrap:wrap;list-style:none;padding:0}ul.wp-block-rss.is-grid li{margin:0 1em 1em 0;width:100%}@media (min-width:600px){ul.wp-block-rss.columns-2 li{width:calc(50% - 1em)}ul.wp-block-rss.columns-3 li{width:calc(33.33333% - 1em)}ul.wp-block-rss.columns-4 li{width:calc(25% - 1em)}ul.wp-block-rss.columns-5 li{width:calc(20% - 1em)}ul.wp-block-rss.columns-6 li{width:calc(16.66667% - 1em)}}.wp-block-rss__item-author,.wp-block-rss__item-publish-date{display:block;font-size:.8125em}.wp-block-search__button{margin-left:.625em;word-break:normal}.wp-block-search__button.has-icon{line-height:0}.wp-block-search__button svg{fill:currentColor;min-height:1.5em;min-width:1.5em;vertical-align:text-bottom}:where(.wp-block-search__button){border:1px solid #ccc;padding:.375em .625em}.wp-block-search__inside-wrapper{display:flex;flex:auto;flex-wrap:nowrap;max-width:100%}.wp-block-search__label{width:100%}.wp-block-search__input{border:1px solid #949494;flex-grow:1;margin-left:0;margin-right:0;min-width:3em;padding:8px;text-decoration:unset!important}.wp-block-search.wp-block-search__button-only .wp-block-search__button{margin-left:0}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper){border:1px solid #949494;padding:4px}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper) .wp-block-search__input{border:none;border-radius:0;padding:0 0 0 .25em}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper) .wp-block-search__input:focus{outline:none}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper) :where(.wp-block-search__button){padding:.125em .5em}.wp-block-search.aligncenter .wp-block-search__inside-wrapper{margin:auto}.wp-block-separator{border:1px solid;border-left:none;border-right:none}.wp-block-separator.is-style-dots{background:none!important;border:none;height:auto;line-height:1;text-align:center}.wp-block-separator.is-style-dots:before{color:currentColor;content:"···";font-family:serif;font-size:1.5em;letter-spacing:2em;padding-left:2em}.wp-block-site-logo{box-sizing:border-box;line-height:0}.wp-block-site-logo a{display:inline-block}.wp-block-site-logo.is-default-size img{height:auto;width:120px}.wp-block-site-logo img{height:auto;max-width:100%}.wp-block-site-logo a,.wp-block-site-logo img{border-radius:inherit}.wp-block-site-logo.aligncenter{margin-left:auto;margin-right:auto;text-align:center}.wp-block-site-logo.is-style-rounded{border-radius:9999px}.wp-block-site-title a{color:inherit}.wp-block-social-links{background:none;box-sizing:border-box;margin-left:0;padding-left:0;padding-right:0;text-indent:0}.wp-block-social-links .wp-social-link a,.wp-block-social-links .wp-social-link a:hover{border-bottom:0;box-shadow:none;text-decoration:none}.wp-block-social-links .wp-social-link a{padding:.25em}.wp-block-social-links .wp-social-link svg{height:1em;width:1em}.wp-block-social-links .wp-social-link span:not(.screen-reader-text){font-size:.65em;margin-left:.5em;margin-right:.5em}.wp-block-social-links.has-small-icon-size{font-size:16px}.wp-block-social-links,.wp-block-social-links.has-normal-icon-size{font-size:24px}.wp-block-social-links.has-large-icon-size{font-size:36px}.wp-block-social-links.has-huge-icon-size{font-size:48px}.wp-block-social-links.aligncenter{display:flex;justify-content:center}.wp-block-social-links.alignright{justify-content:flex-end}.wp-block-social-link{border-radius:9999px;display:block;height:auto;transition:transform .1s ease}@media (prefers-reduced-motion:reduce){.wp-block-social-link{transition-delay:0s;transition-duration:0s}}.wp-block-social-link a{align-items:center;display:flex;line-height:0;transition:transform .1s ease}.wp-block-social-link:hover{transform:scale(1.1)}.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor svg,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor:active,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor:hover,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor:visited{fill:currentColor;color:currentColor}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link{background-color:#f0f0f0;color:#444}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-amazon{background-color:#f90;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-bandcamp{background-color:#1ea0c3;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-behance{background-color:#0757fe;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-codepen{background-color:#1e1f26;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-deviantart{background-color:#02e49b;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-dribbble{background-color:#e94c89;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-dropbox{background-color:#4280ff;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-etsy{background-color:#f45800;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-facebook{background-color:#1778f2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-fivehundredpx{background-color:#000;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-flickr{background-color:#0461dd;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-foursquare{background-color:#e65678;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-github{background-color:#24292d;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-goodreads{background-color:#eceadd;color:#382110}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-google{background-color:#ea4434;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-instagram{background-color:#f00075;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-lastfm{background-color:#e21b24;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-linkedin{background-color:#0d66c2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-mastodon{background-color:#3288d4;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-medium{background-color:#02ab6c;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-meetup{background-color:#f6405f;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-patreon{background-color:#ff424d;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-pinterest{background-color:#e60122;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-pocket{background-color:#ef4155;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-reddit{background-color:#ff4500;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-skype{background-color:#0478d7;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-snapchat{stroke:#000;background-color:#fefc00;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-soundcloud{background-color:#ff5600;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-spotify{background-color:#1bd760;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-telegram{background-color:#2aabee;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-tiktok{background-color:#000;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-tumblr{background-color:#011835;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-twitch{background-color:#6440a4;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-twitter{background-color:#1da1f2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-vimeo{background-color:#1eb7ea;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-vk{background-color:#4680c2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-wordpress{background-color:#3499cd;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-whatsapp{background-color:#25d366;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-yelp{background-color:#d32422;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-youtube{background-color:red;color:#fff}.wp-block-social-links.is-style-logos-only .wp-social-link{background:none}.wp-block-social-links.is-style-logos-only .wp-social-link a{padding:0}.wp-block-social-links.is-style-logos-only .wp-social-link svg{height:1.25em;width:1.25em}.wp-block-social-links.is-style-logos-only .wp-social-link-amazon{color:#f90}.wp-block-social-links.is-style-logos-only .wp-social-link-bandcamp{color:#1ea0c3}.wp-block-social-links.is-style-logos-only .wp-social-link-behance{color:#0757fe}.wp-block-social-links.is-style-logos-only .wp-social-link-codepen{color:#1e1f26}.wp-block-social-links.is-style-logos-only .wp-social-link-deviantart{color:#02e49b}.wp-block-social-links.is-style-logos-only .wp-social-link-dribbble{color:#e94c89}.wp-block-social-links.is-style-logos-only .wp-social-link-dropbox{color:#4280ff}.wp-block-social-links.is-style-logos-only .wp-social-link-etsy{color:#f45800}.wp-block-social-links.is-style-logos-only .wp-social-link-facebook{color:#1778f2}.wp-block-social-links.is-style-logos-only .wp-social-link-fivehundredpx{color:#000}.wp-block-social-links.is-style-logos-only .wp-social-link-flickr{color:#0461dd}.wp-block-social-links.is-style-logos-only .wp-social-link-foursquare{color:#e65678}.wp-block-social-links.is-style-logos-only .wp-social-link-github{color:#24292d}.wp-block-social-links.is-style-logos-only .wp-social-link-goodreads{color:#382110}.wp-block-social-links.is-style-logos-only .wp-social-link-google{color:#ea4434}.wp-block-social-links.is-style-logos-only .wp-social-link-instagram{color:#f00075}.wp-block-social-links.is-style-logos-only .wp-social-link-lastfm{color:#e21b24}.wp-block-social-links.is-style-logos-only .wp-social-link-linkedin{color:#0d66c2}.wp-block-social-links.is-style-logos-only .wp-social-link-mastodon{color:#3288d4}.wp-block-social-links.is-style-logos-only .wp-social-link-medium{color:#02ab6c}.wp-block-social-links.is-style-logos-only .wp-social-link-meetup{color:#f6405f}.wp-block-social-links.is-style-logos-only .wp-social-link-patreon{color:#ff424d}.wp-block-social-links.is-style-logos-only .wp-social-link-pinterest{color:#e60122}.wp-block-social-links.is-style-logos-only .wp-social-link-pocket{color:#ef4155}.wp-block-social-links.is-style-logos-only .wp-social-link-reddit{color:#ff4500}.wp-block-social-links.is-style-logos-only .wp-social-link-skype{color:#0478d7}.wp-block-social-links.is-style-logos-only .wp-social-link-snapchat{stroke:#000;color:#fff}.wp-block-social-links.is-style-logos-only .wp-social-link-soundcloud{color:#ff5600}.wp-block-social-links.is-style-logos-only .wp-social-link-spotify{color:#1bd760}.wp-block-social-links.is-style-logos-only .wp-social-link-telegram{color:#2aabee}.wp-block-social-links.is-style-logos-only .wp-social-link-tiktok{color:#000}.wp-block-social-links.is-style-logos-only .wp-social-link-tumblr{color:#011835}.wp-block-social-links.is-style-logos-only .wp-social-link-twitch{color:#6440a4}.wp-block-social-links.is-style-logos-only .wp-social-link-twitter{color:#1da1f2}.wp-block-social-links.is-style-logos-only .wp-social-link-vimeo{color:#1eb7ea}.wp-block-social-links.is-style-logos-only .wp-social-link-vk{color:#4680c2}.wp-block-social-links.is-style-logos-only .wp-social-link-whatsapp{color:#25d366}.wp-block-social-links.is-style-logos-only .wp-social-link-wordpress{color:#3499cd}.wp-block-social-links.is-style-logos-only .wp-social-link-yelp{color:#d32422}.wp-block-social-links.is-style-logos-only .wp-social-link-youtube{color:red}.wp-block-social-links.is-style-pill-shape .wp-social-link{width:auto}.wp-block-social-links.is-style-pill-shape .wp-social-link a{padding-left:.66667em;padding-right:.66667em}.wp-block-spacer{clear:both}.wp-block-tag-cloud{box-sizing:border-box}.wp-block-tag-cloud.aligncenter{justify-content:center;text-align:center}.wp-block-tag-cloud.alignfull{padding-left:1em;padding-right:1em}.wp-block-tag-cloud a{display:inline-block;margin-right:5px}.wp-block-tag-cloud span{display:inline-block;margin-left:5px;text-decoration:none}.wp-block-tag-cloud.is-style-outline{display:flex;flex-wrap:wrap;gap:1ch}.wp-block-tag-cloud.is-style-outline a{border:1px solid;font-size:unset!important;margin-right:0;padding:1ch 2ch;text-decoration:none!important}.wp-block-table{overflow-x:auto}.wp-block-table table{border-collapse:collapse;width:100%}.wp-block-table thead{border-bottom:3px solid}.wp-block-table tfoot{border-top:3px solid}.wp-block-table td,.wp-block-table th{border:1px solid;padding:.5em}.wp-block-table .has-fixed-layout{table-layout:fixed;width:100%}.wp-block-table .has-fixed-layout td,.wp-block-table .has-fixed-layout th{word-break:break-word}.wp-block-table.aligncenter,.wp-block-table.alignleft,.wp-block-table.alignright{display:table;width:auto}.wp-block-table.aligncenter td,.wp-block-table.aligncenter th,.wp-block-table.alignleft td,.wp-block-table.alignleft th,.wp-block-table.alignright td,.wp-block-table.alignright th{word-break:break-word}.wp-block-table .has-subtle-light-gray-background-color{background-color:#f3f4f5}.wp-block-table .has-subtle-pale-green-background-color{background-color:#e9fbe5}.wp-block-table .has-subtle-pale-blue-background-color{background-color:#e7f5fe}.wp-block-table .has-subtle-pale-pink-background-color{background-color:#fcf0ef}.wp-block-table.is-style-stripes{background-color:transparent;border-bottom:1px solid #f0f0f0;border-collapse:inherit;border-spacing:0}.wp-block-table.is-style-stripes tbody tr:nth-child(odd){background-color:#f0f0f0}.wp-block-table.is-style-stripes.has-subtle-light-gray-background-color tbody tr:nth-child(odd){background-color:#f3f4f5}.wp-block-table.is-style-stripes.has-subtle-pale-green-background-color tbody tr:nth-child(odd){background-color:#e9fbe5}.wp-block-table.is-style-stripes.has-subtle-pale-blue-background-color tbody tr:nth-child(odd){background-color:#e7f5fe}.wp-block-table.is-style-stripes.has-subtle-pale-pink-background-color tbody tr:nth-child(odd){background-color:#fcf0ef}.wp-block-table.is-style-stripes td,.wp-block-table.is-style-stripes th{border-color:transparent}.wp-block-table .has-border-color td,.wp-block-table .has-border-color th,.wp-block-table .has-border-color tr,.wp-block-table .has-border-color>*{border-color:inherit}.wp-block-table table[style*=border-top-color] tr:first-child,.wp-block-table table[style*=border-top-color] tr:first-child td,.wp-block-table table[style*=border-top-color] tr:first-child th,.wp-block-table table[style*=border-top-color]>*,.wp-block-table table[style*=border-top-color]>* td,.wp-block-table table[style*=border-top-color]>* th{border-top-color:inherit}.wp-block-table table[style*=border-top-color] tr:not(:first-child){border-top-color:currentColor}.wp-block-table table[style*=border-right-color] td:last-child,.wp-block-table table[style*=border-right-color] th,.wp-block-table table[style*=border-right-color] tr,.wp-block-table table[style*=border-right-color]>*{border-right-color:inherit}.wp-block-table table[style*=border-bottom-color] tr:last-child,.wp-block-table table[style*=border-bottom-color] tr:last-child td,.wp-block-table table[style*=border-bottom-color] tr:last-child th,.wp-block-table table[style*=border-bottom-color]>*,.wp-block-table table[style*=border-bottom-color]>* td,.wp-block-table table[style*=border-bottom-color]>* th{border-bottom-color:inherit}.wp-block-table table[style*=border-bottom-color] tr:not(:last-child){border-bottom-color:currentColor}.wp-block-table table[style*=border-left-color] td:first-child,.wp-block-table table[style*=border-left-color] th,.wp-block-table table[style*=border-left-color] tr,.wp-block-table table[style*=border-left-color]>*{border-left-color:inherit}.wp-block-table table[style*=border-style] td,.wp-block-table table[style*=border-style] th,.wp-block-table table[style*=border-style] tr,.wp-block-table table[style*=border-style]>*{border-style:inherit}.wp-block-table table[style*=border-width] td,.wp-block-table table[style*=border-width] th,.wp-block-table table[style*=border-width] tr,.wp-block-table table[style*=border-width]>*{border-style:inherit;border-width:inherit}.wp-block-text-columns,.wp-block-text-columns.aligncenter{display:flex}.wp-block-text-columns .wp-block-column{margin:0 1em;padding:0}.wp-block-text-columns .wp-block-column:first-child{margin-left:0}.wp-block-text-columns .wp-block-column:last-child{margin-right:0}.wp-block-text-columns.columns-2 .wp-block-column{width:50%}.wp-block-text-columns.columns-3 .wp-block-column{width:33.33333%}.wp-block-text-columns.columns-4 .wp-block-column{width:25%}pre.wp-block-verse{overflow:auto;white-space:pre-wrap}:where(pre.wp-block-verse){font-family:inherit}.wp-block-video{box-sizing:border-box}.wp-block-video video{width:100%}@supports (position:sticky){.wp-block-video [poster]{-o-object-fit:cover;object-fit:cover}}.wp-block-video.aligncenter{text-align:center}.wp-block-video figcaption{margin-bottom:1em;margin-top:.5em}.wp-element-button{cursor:pointer}:root{--wp--preset--font-size--normal:16px;--wp--preset--font-size--huge:42px}:root .has-very-light-gray-background-color{background-color:#eee}:root .has-very-dark-gray-background-color{background-color:#313131}:root .has-very-light-gray-color{color:#eee}:root .has-very-dark-gray-color{color:#313131}:root .has-vivid-green-cyan-to-vivid-cyan-blue-gradient-background{background:linear-gradient(135deg,#00d084,#0693e3)}:root .has-purple-crush-gradient-background{background:linear-gradient(135deg,#34e2e4,#4721fb 50%,#ab1dfe)}:root .has-hazy-dawn-gradient-background{background:linear-gradient(135deg,#faaca8,#dad0ec)}:root .has-subdued-olive-gradient-background{background:linear-gradient(135deg,#fafae1,#67a671)}:root .has-atomic-cream-gradient-background{background:linear-gradient(135deg,#fdd79a,#004a59)}:root .has-nightshade-gradient-background{background:linear-gradient(135deg,#330968,#31cdcf)}:root .has-midnight-gradient-background{background:linear-gradient(135deg,#020381,#2874fc)}.has-regular-font-size{font-size:1em}.has-larger-font-size{font-size:2.625em}.has-normal-font-size{font-size:var(--wp--preset--font-size--normal)}.has-huge-font-size{font-size:var(--wp--preset--font-size--huge)}.has-text-align-center{text-align:center}.has-text-align-left{text-align:left}.has-text-align-right{text-align:right}#end-resizable-editor-section{display:none}.aligncenter{clear:both}.items-justified-left{justify-content:flex-start}.items-justified-center{justify-content:center}.items-justified-right{justify-content:flex-end}.items-justified-space-between{justify-content:space-between}.screen-reader-text{clip:rect(1px,1px,1px,1px);word-wrap:normal!important;border:0;-webkit-clip-path:inset(50%);clip-path:inset(50%);height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute;width:1px}.screen-reader-text:focus{clip:auto!important;background-color:#ddd;-webkit-clip-path:none;clip-path:none;color:#444;display:block;font-size:1em;height:auto;left:5px;line-height:normal;padding:15px 23px 14px;text-decoration:none;top:5px;width:auto;z-index:100000}html :where(.has-border-color){border-style:solid}html :where([style*=border-top-color]){border-top-style:solid}html :where([style*=border-right-color]){border-right-style:solid}html :where([style*=border-bottom-color]){border-bottom-style:solid}html :where([style*=border-left-color]){border-left-style:solid}html :where([style*=border-width]){border-style:solid}html :where([style*=border-top-width]){border-top-style:solid}html :where([style*=border-right-width]){border-right-style:solid}html :where([style*=border-bottom-width]){border-bottom-style:solid}html :where([style*=border-left-width]){border-left-style:solid}html :where(img[class*=wp-image-]){height:auto;max-width:100%}figure{margin:0 0 1em}html :where(.is-position-sticky){--wp-admin--admin-bar--position-offset:var(--wp-admin--admin-bar--height,0px)}@media screen and (max-width:600px){html :where(.is-position-sticky){--wp-admin--admin-bar--position-offset:0px}}
.wp-block-audio figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-audio figcaption{color:hsla(0,0%,100%,.65)}.wp-block-audio{margin:0 0 1em}.wp-block-code{border:1px solid #ccc;border-radius:4px;font-family:Menlo,Consolas,monaco,monospace;padding:.8em 1em}.wp-block-embed figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-embed figcaption{color:hsla(0,0%,100%,.65)}.wp-block-embed{margin:0 0 1em}.blocks-gallery-caption{color:#555;font-size:13px;text-align:center}.is-dark-theme .blocks-gallery-caption{color:hsla(0,0%,100%,.65)}.wp-block-image figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-image figcaption{color:hsla(0,0%,100%,.65)}.wp-block-image{margin:0 0 1em}.wp-block-pullquote{border-bottom:4px solid;border-top:4px solid;color:currentColor;margin-bottom:1.75em}.wp-block-pullquote cite,.wp-block-pullquote footer,.wp-block-pullquote__citation{color:currentColor;font-size:.8125em;font-style:normal;text-transform:uppercase}.wp-block-quote{border-left:.25em solid;margin:0 0 1.75em;padding-left:1em}.wp-block-quote cite,.wp-block-quote footer{color:currentColor;font-size:.8125em;font-style:normal;position:relative}.wp-block-quote.has-text-align-right{border-left:none;border-right:.25em solid;padding-left:0;padding-right:1em}.wp-block-quote.has-text-align-center{border:none;padding-left:0}.wp-block-quote.is-large,.wp-block-quote.is-style-large,.wp-block-quote.is-style-plain{border:none}.wp-block-search .wp-block-search__label{font-weight:700}.wp-block-search__button{border:1px solid #ccc;padding:.375em .625em}:where(.wp-block-group.has-background){padding:1.25em 2.375em}.wp-block-separator.has-css-opacity{opacity:.4}.wp-block-separator{border:none;border-bottom:2px solid;margin-left:auto;margin-right:auto}.wp-block-separator.has-alpha-channel-opacity{opacity:1}.wp-block-separator:not(.is-style-wide):not(.is-style-dots){width:100px}.wp-block-separator.has-background:not(.is-style-dots){border-bottom:none;height:1px}.wp-block-separator.has-background:not(.is-style-wide):not(.is-style-dots){height:2px}.wp-block-table{margin:0 0 1em}.wp-block-table td,.wp-block-table th{word-break:normal}.wp-block-table figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-table figcaption{color:hsla(0,0%,100%,.65)}.wp-block-video figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-video figcaption{color:hsla(0,0%,100%,.65)}.wp-block-video{margin:0 0 1em}.wp-block-template-part.has-background{margin-bottom:0;margin-top:0;padding:1.25em 2.375em}
/*! This file is auto-generated */
.wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none}
body{--wp--preset--color--black:#000;--wp--preset--color--cyan-bluish-gray:#abb8c3;--wp--preset--color--white:#fff;--wp--preset--color--pale-pink:#f78da7;--wp--preset--color--vivid-red:#cf2e2e;--wp--preset--color--luminous-vivid-orange:#ff6900;--wp--preset--color--luminous-vivid-amber:#fcb900;--wp--preset--color--light-green-cyan:#7bdcb5;--wp--preset--color--vivid-green-cyan:#00d084;--wp--preset--color--pale-cyan-blue:#8ed1fc;--wp--preset--color--vivid-cyan-blue:#0693e3;--wp--preset--color--vivid-purple:#9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple:linear-gradient(135deg,rgba(6,147,227,1) 0%,#9b51e0 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan:linear-gradient(135deg,#7adcb4 0%,#00d082 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange:linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red:linear-gradient(135deg,rgba(255,105,0,1) 0%,#cf2e2e 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray:linear-gradient(135deg,#eee 0%,#a9b8c3 100%);--wp--preset--gradient--cool-to-warm-spectrum:linear-gradient(135deg,#4aeadc 0%,#9778d1 20%,#cf2aba 40%,#ee2c82 60%,#fb6962 80%,#fef84c 100%);--wp--preset--gradient--blush-light-purple:linear-gradient(135deg,#ffceec 0%,#9896f0 100%);--wp--preset--gradient--blush-bordeaux:linear-gradient(135deg,#fecda5 0%,#fe2d2d 50%,#6b003e 100%);--wp--preset--gradient--luminous-dusk:linear-gradient(135deg,#ffcb70 0%,#c751c0 50%,#4158d0 100%);--wp--preset--gradient--pale-ocean:linear-gradient(135deg,#fff5cb 0%,#b6e3d4 50%,#33a7b5 100%);--wp--preset--gradient--electric-grass:linear-gradient(135deg,#caf880 0%,#71ce7e 100%);--wp--preset--gradient--midnight:linear-gradient(135deg,#020381 0%,#2874fc 100%);--wp--preset--duotone--dark-grayscale:url('#wp-duotone-dark-grayscale');--wp--preset--duotone--grayscale:url('#wp-duotone-grayscale');--wp--preset--duotone--purple-yellow:url('#wp-duotone-purple-yellow');--wp--preset--duotone--blue-red:url('#wp-duotone-blue-red');--wp--preset--duotone--midnight:url('#wp-duotone-midnight');--wp--preset--duotone--magenta-yellow:url('#wp-duotone-magenta-yellow');--wp--preset--duotone--purple-green:url('#wp-duotone-purple-green');--wp--preset--duotone--blue-orange:url('#wp-duotone-blue-orange');--wp--preset--font-size--small:13px;--wp--preset--font-size--medium:20px;--wp--preset--font-size--large:36px;--wp--preset--font-size--x-large:42px;--wp--preset--spacing--20:.44rem;--wp--preset--spacing--30:.67rem;--wp--preset--spacing--40:1rem;--wp--preset--spacing--50:1.5rem;--wp--preset--spacing--60:2.25rem;--wp--preset--spacing--70:3.38rem;--wp--preset--spacing--80:5.06rem;--wp--preset--shadow--natural:6px 6px 9px rgba(0,0,0,.2);--wp--preset--shadow--deep:12px 12px 50px rgba(0,0,0,.4);--wp--preset--shadow--sharp:6px 6px 0px rgba(0,0,0,.2);--wp--preset--shadow--outlined:6px 6px 0px -3px rgba(255,255,255,1),6px 6px rgba(0,0,0,1);--wp--preset--shadow--crisp:6px 6px 0px rgba(0,0,0,1)}:where(.is-layout-flex){gap:.5em}body .is-layout-flow>.alignleft{float:left;margin-inline-start:0;margin-inline-end:2em}body .is-layout-flow>.alignright{float:right;margin-inline-start:2em;margin-inline-end:0}body .is-layout-flow>.aligncenter{margin-left:auto !important;margin-right:auto !important}body .is-layout-constrained>.alignleft{float:left;margin-inline-start:0;margin-inline-end:2em}body .is-layout-constrained>.alignright{float:right;margin-inline-start:2em;margin-inline-end:0}body .is-layout-constrained>.aligncenter{margin-left:auto !important;margin-right:auto !important}body .is-layout-constrained>:where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width:var(--wp--style--global--content-size);margin-left:auto !important;margin-right:auto !important}body .is-layout-constrained>.alignwide{max-width:var(--wp--style--global--wide-size)}body .is-layout-flex{display:flex}body .is-layout-flex{flex-wrap:wrap;align-items:center}body .is-layout-flex>*{margin:0}:where(.wp-block-columns.is-layout-flex){gap:2em}.has-black-color{color:var(--wp--preset--color--black) !important}.has-cyan-bluish-gray-color{color:var(--wp--preset--color--cyan-bluish-gray) !important}.has-white-color{color:var(--wp--preset--color--white) !important}.has-pale-pink-color{color:var(--wp--preset--color--pale-pink) !important}.has-vivid-red-color{color:var(--wp--preset--color--vivid-red) !important}.has-luminous-vivid-orange-color{color:var(--wp--preset--color--luminous-vivid-orange) !important}.has-luminous-vivid-amber-color{color:var(--wp--preset--color--luminous-vivid-amber) !important}.has-light-green-cyan-color{color:var(--wp--preset--color--light-green-cyan) !important}.has-vivid-green-cyan-color{color:var(--wp--preset--color--vivid-green-cyan) !important}.has-pale-cyan-blue-color{color:var(--wp--preset--color--pale-cyan-blue) !important}.has-vivid-cyan-blue-color{color:var(--wp--preset--color--vivid-cyan-blue) !important}.has-vivid-purple-color{color:var(--wp--preset--color--vivid-purple) !important}.has-black-background-color{background-color:var(--wp--preset--color--black) !important}.has-cyan-bluish-gray-background-color{background-color:var(--wp--preset--color--cyan-bluish-gray) !important}.has-white-background-color{background-color:var(--wp--preset--color--white) !important}.has-pale-pink-background-color{background-color:var(--wp--preset--color--pale-pink) !important}.has-vivid-red-background-color{background-color:var(--wp--preset--color--vivid-red) !important}.has-luminous-vivid-orange-background-color{background-color:var(--wp--preset--color--luminous-vivid-orange) !important}.has-luminous-vivid-amber-background-color{background-color:var(--wp--preset--color--luminous-vivid-amber) !important}.has-light-green-cyan-background-color{background-color:var(--wp--preset--color--light-green-cyan) !important}.has-vivid-green-cyan-background-color{background-color:var(--wp--preset--color--vivid-green-cyan) !important}.has-pale-cyan-blue-background-color{background-color:var(--wp--preset--color--pale-cyan-blue) !important}.has-vivid-cyan-blue-background-color{background-color:var(--wp--preset--color--vivid-cyan-blue) !important}.has-vivid-purple-background-color{background-color:var(--wp--preset--color--vivid-purple) !important}.has-black-border-color{border-color:var(--wp--preset--color--black) !important}.has-cyan-bluish-gray-border-color{border-color:var(--wp--preset--color--cyan-bluish-gray) !important}.has-white-border-color{border-color:var(--wp--preset--color--white) !important}.has-pale-pink-border-color{border-color:var(--wp--preset--color--pale-pink) !important}.has-vivid-red-border-color{border-color:var(--wp--preset--color--vivid-red) !important}.has-luminous-vivid-orange-border-color{border-color:var(--wp--preset--color--luminous-vivid-orange) !important}.has-luminous-vivid-amber-border-color{border-color:var(--wp--preset--color--luminous-vivid-amber) !important}.has-light-green-cyan-border-color{border-color:var(--wp--preset--color--light-green-cyan) !important}.has-vivid-green-cyan-border-color{border-color:var(--wp--preset--color--vivid-green-cyan) !important}.has-pale-cyan-blue-border-color{border-color:var(--wp--preset--color--pale-cyan-blue) !important}.has-vivid-cyan-blue-border-color{border-color:var(--wp--preset--color--vivid-cyan-blue) !important}.has-vivid-purple-border-color{border-color:var(--wp--preset--color--vivid-purple) !important}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background:var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background:var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background:var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important}.has-cool-to-warm-spectrum-gradient-background{background:var(--wp--preset--gradient--cool-to-warm-spectrum) !important}.has-blush-light-purple-gradient-background{background:var(--wp--preset--gradient--blush-light-purple) !important}.has-blush-bordeaux-gradient-background{background:var(--wp--preset--gradient--blush-bordeaux) !important}.has-luminous-dusk-gradient-background{background:var(--wp--preset--gradient--luminous-dusk) !important}.has-pale-ocean-gradient-background{background:var(--wp--preset--gradient--pale-ocean) !important}.has-electric-grass-gradient-background{background:var(--wp--preset--gradient--electric-grass) !important}.has-midnight-gradient-background{background:var(--wp--preset--gradient--midnight) !important}.has-small-font-size{font-size:var(--wp--preset--font-size--small) !important}.has-medium-font-size{font-size:var(--wp--preset--font-size--medium) !important}.has-large-font-size{font-size:var(--wp--preset--font-size--large) !important}.has-x-large-font-size{font-size:var(--wp--preset--font-size--x-large) !important}.wp-block-navigation a:where(:not(.wp-element-button)){color:inherit}:where(.wp-block-columns.is-layout-flex){gap:2em}.wp-block-pullquote{font-size:1.5em;line-height:1.6}
#avatar-manager img{margin:2px 0;vertical-align:middle}#avatar-manager label+a{display:inline-block;margin-top:-6px}#avatar-manager .delete{color:red;padding:2px}#avatar-manager .delete:hover{background:red;color:#fff;text-decoration:none}
div.wpcf7{margin:0;padding:0}div.wpcf7 .screen-reader-response{position:absolute;overflow:hidden;clip:rect(1px,1px,1px,1px);height:1px;width:1px;margin:0;padding:0;border:0}div.wpcf7-response-output{margin:2em .5em 1em;padding:.2em 1em;border:2px solid red}div.wpcf7-mail-sent-ok{border:2px solid #398f14}div.wpcf7-mail-sent-ng,div.wpcf7-aborted{border:2px solid red}div.wpcf7-spam-blocked{border:2px solid orange}div.wpcf7-validation-errors,div.wpcf7-acceptance-missing{border:2px solid #f7e700}.wpcf7-form-control-wrap{position:relative}span.wpcf7-not-valid-tip{color:red;font-size:1em;font-weight:400;display:block}.use-floating-validation-tip span.wpcf7-not-valid-tip{position:absolute;top:20%;left:20%;z-index:100;border:1px solid red;background:#fff;padding:.2em .8em}span.wpcf7-list-item{display:inline-block;margin:0 0 0 1em}span.wpcf7-list-item-label:before,span.wpcf7-list-item-label:after{content:" "}.wpcf7-display-none{display:none}div.wpcf7 .ajax-loader{visibility:hidden;display:inline-block;background-image:url(//blog.smartbrain.io/wp-content/plugins/contact-form-7/includes/css/../../images/ajax-loader.gif);width:16px;height:16px;border:none;padding:0;margin:0 0 0 4px;vertical-align:middle}div.wpcf7 .ajax-loader.is-active{visibility:visible}div.wpcf7 div.ajax-error{display:none}div.wpcf7 .placeheld{color:#888}div.wpcf7 input[type=file]{cursor:pointer}div.wpcf7 input[type=file]:disabled{cursor:default}div.wpcf7 .wpcf7-submit:disabled{cursor:not-allowed}
.post-views.entry-meta>span{margin-right:0 !important;font:16px/1}.post-views.entry-meta>span.post-views-icon.dashicons{display:inline-block;font-size:16px;line-height:1;text-decoration:inherit;vertical-align:middle}
@font-face{font-family:Circe;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.svg#CRC55) format("svg")}@font-face{font-family:Circe-light;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/CRC35.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.svg#CRC35) format("svg")}@font-face{font-family:Circe-extra-light;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.svg#CRC25) format("svg")}@font-face{font-family:Circe-bold;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.svg#CRC25) format("svg")}@font-face{font-family:Circe-extra-bold;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.svg#CRC25) format("svg")}
/*! normalize.css v8.0.1 | MIT License | github.com/necolas/normalize.css */
html{line-height:1.15;-webkit-text-size-adjust:100%}body{margin:0}main{display:block}h1{font-size:2.45em;margin:.67em 0}}h4{font-size:18px}hr{box-sizing:content-box;height:0;overflow:visible}pre{font-family:monospace,monospace;font-size:1em}a{background-color:transparent}abbr[title]{border-bottom:none;text-decoration:underline;text-decoration:underline dotted}b,strong{font-weight:bolder}code,kbd,samp{font-family:monospace,monospace;font-size:1em}small{font-size:80%}sub,sup{font-size:75%;line-height:0;position:relative;vertical-align:baseline}sub{bottom:-.25em}sup{top:-.5em}img{border-style:none}button,input,optgroup,select,textarea{font-family:inherit;font-size:100%;line-height:1.15;margin:0}button,input{overflow:visible}button,select{text-transform:none}[type=button],[type=reset],[type=submit],button{-webkit-appearance:button}[type=button]::-moz-focus-inner,[type=reset]::-moz-focus-inner,[type=submit]::-moz-focus-inner,button::-moz-focus-inner{border-style:none;padding:0}[type=button]:-moz-focusring,[type=reset]:-moz-focusring,[type=submit]:-moz-focusring,button:-moz-focusring{outline:1px dotted ButtonText}fieldset{padding:.35em .75em .625em}legend{box-sizing:border-box;color:inherit;display:table;max-width:100%;padding:0;white-space:normal}progress{vertical-align:baseline}textarea{overflow:auto}[type=checkbox],[type=radio]{box-sizing:border-box;padding:0}[type=number]::-webkit-inner-spin-button,[type=number]::-webkit-outer-spin-button{height:auto}[type=search]{-webkit-appearance:textfield;outline-offset:-2px}[type=search]::-webkit-search-decoration{-webkit-appearance:none}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit}details{display:block}summary{display:list-item}template{display:none}[hidden]{display:none}body{min-width:340px;font-family:Circe,sans-serif;background:#f3f6f9}body.page,body.single{background:#fff}body h1,body h2,body h3,{font-weight:700}}body h4,body h5,body h6{font-weight:400}body .textwidget p{margin:0}body .wp-caption p.wp-caption-text{font-size:11px;line-height:17px;margin:0;padding:0 4px 5px}body .screen-reader-text{border:0;clip:rect(1px,1px,1px,1px);clip-path:inset(50%);height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute!important;width:1px;word-wrap:normal!important}body .screen-reader-text:focus{background-color:#eee;clip:auto!important;clip-path:none;color:#444;display:block;font-size:1em;height:auto;left:5px;line-height:normal;padding:15px 23px 14px;text-decoration:none;top:5px;width:auto;z-index:100000}body .sticky{color:0}body .gallery-caption{color:0}body .bypostauthor{color:0}body.page .menu-burger-box,body.single .menu-burger-box{color:#fff}body.page .menu-burger-box .burger span,body.single .menu-burger-box .burger span{background:#fff}.menu-burger-box{display:flex;align-content:center;cursor:pointer;color:#f3f6f9}.menu-burger-box h3{font-size:12px;font-family:Circe-extra-bold,sans-serif;padding-top:9px;padding-left:11px}.header nav{display:none}.header .container{display:flex;flex-wrap:wrap;padding:6px 15px 13px;justify-content:space-between}.header-logo{transition:all .2s;-webkit-transition:all .2s}.header-logo img{width:80px;margin-top:15px;margin-left:-24px}.header-logo:hover{transition:all .2s;-webkit-transition:all .2s;opacity:.8}.copyright-box,.email-box,.footer-center{text-align:left}.current-page{font-family:Circe-extra-bold,sans-serif;font-size:11px;text-transform:uppercase;padding-top:11px;padding-right:4px}.burger{text-align:center;width:12px;padding-top:12px;display:flex;align-content:center;flex-direction:row;flex-wrap:wrap}.burger span{display:block;width:100%;height:1px;background:#f3f6f9;margin-bottom:3px}.burger span:last-of-type{width:8px}.login-section,.main-header-nav{display:none}@media screen and (min-width:1000px){.header .login-section,.header .main-header-nav{display:block}.header .container{padding:6px 35px 26px;justify-content:flex-start}.header .current-page,.header .menu-burger-box{display:none}.header .header-logo{order:1}.header .main-header-nav{order:2}.header .main-header-nav ul{list-style:none;padding:0;margin:48px 0 0 238px;display:flex}.header .main-header-nav ul li{margin-right:85px}.header .main-header-nav ul li:first-of-type{margin-left:129px}.header .main-header-nav ul li:last-of-type{margin-right:0}.header .main-header-nav ul a{font-family:Circe-bold,sans-serif;color:#000;text-decoration:none;transition:all .5s}.header .main-header-nav ul a:hover{opacity:.6}.header .login-section{order:3}.header-logo img{width:138px;margin-top:33px;margin-left:-15px}.blue-line,.red-line{position:relative}.blue-line span,.red-line span{position:relative;z-index:1}.blue-line:after,.red-line:after{content:'';height:4px;width:calc(100% + 6px);position:absolute;bottom:4px;left:-3px;z-index:0}.red-line:after{background:#f59cb7}.blue-line:after{background:#6b88ff;opacity:.4}.login-section{margin-top:47px}.login-section a{color:#000;text-decoration:none;transition:all .3s;-webkit-transition:all .3s}.login-section a:hover{opacity:.8}.login-section .login-btn{position:relative;padding-right:43px}.login-section .login-btn:after{content:'';width:2px;height:40px;background:#ff4476;position:absolute;right:18px;top:-9px}.login-section .smartbrain{font-family:Circe-bold,sans-serif;margin-right:-2px;display:inline-block}.login-section .smartbrain .arrow{color:#ff4476}}@media screen and (min-width:1330px){.header .container{width:1310px;margin:0 auto;box-sizing:border-box;padding:6px 0 29px}.header-logo img{margin-left:0}}@media screen and (min-width:1350px){.header .container{width:1330px}}.footer{background:#fff}.footer .container{padding:33px 24px}.footer .copyright-box{margin-bottom:26px}.footer .copyright-box p,.footer .footer-center p{color:#363636;line-height:30px;margin:0}.footer .email-box .email,.footer a{margin-bottom:6px;display:inline-block;color:#6b88ff;text-decoration:none}.footer .email-box .email:hover,.footer a:hover{text-decoration:underline}.footer .email-box .legal-info{margin-bottom:16px;display:block;text-decoration:none}.footer .email-box .legal-info:hover{text-decoration:underline}@media screen and (min-width:600px){.footer{overflow:hidden}.footer .container{display:flex;justify-content:space-between;padding:33px 24px 0}.copyright-box,.email-box,.footer-center{width:100%}.footer-center{text-align:center}.email-box{text-align:right}}@media screen and (min-width:1000px){.copyright-box p br:first-of-type{display:none}.email-box{text-align:right;box-sizing:border-box;padding:4px 0 0 6px}.copyright-box,.email-box,.footer-center{width:30%}}@media screen and (min-width:1330px){.footer .container{width:1330px;margin:0 auto;box-sizing:border-box;padding:33px 64px 0}}@media screen and (min-width:1448px){.footer .container{width:1448px}.copyright-box,.email-box,.footer-center{width:33%}}.blog-slider-box{margin-bottom:33px;overflow:hidden}.blog-slider-box .slick-arrow{display:none!important}.blog-slider-box .blog-slide{min-height:520px;background-size:cover;background-position:center;text-align:center;padding-top:19px;padding-bottom:47px;color:#fff;box-sizing:border-box}.blog-slider-box .blog-slide .slide-content{height:430px;display:flex;flex-direction:column;align-items:center}.blog-slider-box .blog-slide p{font-size:24px;line-height:1.33;display:none}.blog-slider-box .blog-slide h3{font-size:24px;letter-spacing:.4px;margin-bottom:125px}.blog-slider-box .blog-slide h3 a{color:#fff;text-decoration:none}.blog-slider-box .blog-slide h3 a:hover{text-decoration:underline}.blog-slider-box .blog-slide h4{font-size:18px;margin-bottom:40px;letter-spacing:.4px}.blog-slider-box .blog-slide h4 a{color:#fff;text-decoration:none}.blog-slider-box .blog-slide h4 a:hover{text-decoration:underline}.blog-slider-box .blog-slide h2{font-size:32px;font-family:Circe-bold,sans-serif;line-height:1.25;margin-bottom:118px;padding:0 20px}.blog-slider-box .blog-slide .slider-read-more{color:#fff;padding:18px;border:2px solid #fff;border-radius:28px;height:56px;width:216px;display:inline-block;text-decoration:none;text-align:center;box-sizing:border-box;outline:0;transition:all .3s;-webkit-transition:all .3s;margin-top:auto}.blog-slider-box .blog-slide .slider-read-more:hover{background:#fff;color:#000}.blog-slider-box .slick-dots{list-style:none;position:absolute;width:100%;padding:0;margin:0;text-align:center;bottom:10px}.blog-slider-box .slick-dots li{padding:0;margin:0;width:8px;height:8px;display:inline-block;border:1px solid #fff;border-radius:50%;cursor:pointer;box-sizing:border-box;margin:0 4px}.blog-slider-box .slick-dots li button{display:none}.blog-slider-box .slick-dots li.slick-active{background:#fff}.blog-slider-box .blog-slide p,.blog-slider-box .blog-slide h1{display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;word-break:break-word;text-overflow:ellipsis;overflow:hidden}@media screen and (max-width:350px){.blog-slider-box .blog-slide h2{margin-bottom:78px}}@media screen and (min-width:600px){.blog-slider-box .blog-slide p{display:-webkit-box;font-size:16px;margin-bottom:60px;padding:0 20px}.blog-slider-box .blog-slide h2{margin-bottom:60px}}@media screen and (min-width:1000px){.blog-slider-box .slick-arrow{display:block!important;border:0;z-index:10;background-color:transparent;cursor:pointer;font-size:0;outline:0;-webkit-transition:opacity .3s;-moz-transition:opacity .3s;-ms-transition:opacity .3s;-o-transition:opacity .3s}.blog-slider-box .slick-arrow.slick-prev{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-left.svg);background-repeat:no-repeat;width:23px;height:41px;position:absolute;top:272px;left:79px}.blog-slider-box .slick-arrow.slick-next{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-right.svg);background-repeat:no-repeat;width:23px;height:41px;position:absolute;top:272px;right:75px}.blog-slider-box .slick-arrow:hover{opacity:.8}.blog-slider-box .blog-slide{min-height:568px}.blog-slider-box .blog-slide .slide-content{height:460px}.blog-slider-box .blog-slide h1{margin-bottom:50px;line-height:1.5}.blog-slider-box .blog-slide p{font-size:24px;padding:0 150px;margin-bottom:50px;line-height:1.5}.blog-slider-box .blog-slide h3{font-size:24px;margin-top:34px;margin-bottom:70px}.blog-slider-box .blog-slide h2{font-size:32px;line-height:1.17;padding:0 150px}.blog-slider-box .slick-dots{bottom:27px}}.blog-slider-box .blog-slide h1{padding:0 20px}@media screen and (min-width:1456px){.blog-slider-box .container{width:1456px;padding:0;margin:0 auto}.blog-slider-box .blog-slide p{padding:0 250px}.blog-slider-box .blog-slide h2{padding:0 200px}.blog-slider-box .blog-slide h1{padding:0 200px}}.blog-posts-section{overflow:hidden}.posts-header-tags ul{margin:0;padding:0;list-style:none;text-align:center;-webkit-transition:all .3s;-moz-transition:all .3s;-ms-transition:all .3s;-o-transition:all .3s;transition:all .3s}.posts-header-tags ul li{display:inline-block;margin-bottom:24px}.posts-header-tags ul li a{border-radius:28px;height:40px;display:inline-block;text-decoration:none;color:#8d97a1;padding:12px 51px;margin-right:12px;box-sizing:border-box;border:1px solid #bdc9d5;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.posts-header-tags ul li a:hover{background:#bdc9d5;color:#fff;opacity:.8}.posts-header-tags ul li a:hover.active:hover{background:#bdc9d5;color:#fff;cursor:default;opacity:1}.posts-header-tags ul li a.active{background:#bdc9d5;color:#fff}.posts-header-tags ul li.more-tags{display:none;background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/more-tags.svg) no-repeat;width:40px;height:40px;vertical-align:bottom;cursor:pointer;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s;border-radius:50%}.posts-header-tags ul li.more-tags:hover{background-color:#ff00001c}.blog-posts{display:flex;justify-content:space-between;flex-wrap:wrap}.blog-post{background:#fff;border-radius:8px;width:312px;min-height:440px;position:relative;margin-bottom:23px;box-sizing:border-box;padding-bottom:60px}.blog-post>a{color:#000}.blog-post .__no_image .blog-post-title{margin-top:40px}.blog-post .blog-post-thumbnail{width:296px;height:248px;border-radius:4px;margin:8px 8px 20px;box-sizing:border-box;display:inline-block;overflow:hidden}.blog-post .blog-post-thumbnail .inner{width:100%;height:100%;background-size:cover;background-repeat:no-repeat;-webkit-transition:all .3s;-moz-transition:all .3s;-ms-transition:all .3s;-o-transition:all .3s;transition:all .3s}.blog-post .blog-post-thumbnail .inner:hover{opacity:.7}.blog-post .blog-post-title{font-family:Circe-bold,sans-serif;padding:0 21px 0 24px;margin:0;display:inline-block;font-size:24px;line-height:1.34;box-sizing:border-box}.blog-post .blog-post-title span{border-bottom:1px solid transparent;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.blog-post .blog-post-title:hover span{border-bottom:1px solid #000;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.blog-post-meta{display:flex;align-content:center;position:absolute;bottom:17px;left:0;padding:0 22px 0 25px;width:100%;justify-content:space-between;box-sizing:border-box}.blog-post-meta .comments span,.blog-post-meta .date span,.blog-post-meta .views span{color:#92999d;line-height:1.5}.blog-post-meta .comments{margin-right:20px}.blog-post-meta .comments .icon-comments{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/comments.svg) no-repeat;width:12px;height:12px;display:inline-block;position:relative;top:2px;left:-4px}.blog-post-meta .views .icon-views{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/views.svg) no-repeat;width:12px;height:12px;display:inline-block;margin-right:7px;position:relative;top:2px}.blog-post-meta .icons-meta{display:flex}.pagination-container{text-align:center}.more-posts{position:relative;height:56px;border-radius:28px;background-color:#ff4476;color:#fff;line-height:1.5;padding:10px;border:none;margin:25px auto;cursor:pointer;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.more-posts:hover{opacity:.9}.more-posts .ajax-loader{display:none;position:absolute;top:12px;right:20px}@media screen and (min-width:640px) and (max-width:1000px){.blog-post{margin-left:20px;margin-right:20px}.blog-posts{justify-content:center}.more-posts{margin-left:150px;margin-right:150px}}@media screen and (max-width:969px){.posts-header-tags ul.posts-tag-list{text-align:left;padding-left:16px;display:flex;align-items:center;width:100%;overflow:auto;box-sizing:border-box;-ms-overflow-style:none;scrollbar-width:none}.posts-header-tags ul.posts-tag-list::-webkit-scrollbar{display:none}.posts-header-tags ul.posts-tag-list a{font-size:12px;height:17px;padding:5px 24px 17px;margin-right:6px;white-space:nowrap}.blog-slider-box{margin-bottom:24px}.blog-posts{justify-content:center}.more-posts{margin-top:0;padding:17px 85px;margin-bottom:73px}}@media screen and (min-width:970px){.blog-posts-section .container{width:970px;margin:0 auto}.more-posts{width:200px;height:56px;display:flex;justify-content:space-around;align-items:center}.phone-image{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/subscribe.png) no-repeat;width:312px;height:347px;min-width:312px;background-size:contain}.posts-header-tags{margin-bottom:16px}.posts-header-tags ul{padding-left:0}.posts-header-tags ul li.not-active{display:none}.posts-header-tags ul li.more-tags{display:inline-block}.posts-header-tags ul li{margin-bottom:16px}}@media screen and (min-width:1001px){.blog-posts{justify-content:flex-start}.blog-post{margin-right:16px}.blog-post:nth-of-type(3n+3){margin-right:0}.more-posts .ajax-loader{right:auto}}.subscribe-section{overflow:hidden}.subscribe{margin-bottom:20px;margin-top:40px}.subscribe h3{font-size:24px;color:#363636;line-height:1.33;margin:0 0 7px}.subscribe p{line-height:1.5;color:#363636;display:inline-block;margin:0 0 16px}.subscribe form{position:relative}.subscribe .email-field{border-radius:4px;border:2px solid #f3f6f9;box-sizing:border-box;width:100%;padding:17px 24px;margin-bottom:24px;outline:0;transition:all .5s;height:60px}.subscribe .email-field.wpcf7-not-valid{border-color:red}.subscribe .email-field:focus{border:solid 2px #6b88ff}.subscribe .email-field::-webkit-input-placeholder{color:#010101;opacity:.2}.subscribe .email-field::-moz-placeholder{color:#010101;opacity:.2}.subscribe .email-field:-ms-input-placeholder{color:#010101;opacity:.2}.subscribe .email-field:-moz-placeholder{color:#010101;opacity:.2}.subscribe .btn-submit{border-radius:28px;background-color:#6b88ff;height:56px;max-width:312px;border:0;color:#fff;width:100%;cursor:pointer;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.subscribe .btn-submit:disabled,.single-subscribe .btn-submit:disabled{background:#c2ceff}.subscribe .btn-submit:hover,.single-subscribe .btn-submit:hover{background:#8aa0fb}.subscribe .personal-data-box{margin-bottom:17px}.subscribe .personal-data-label{cursor:pointer;display:flex}.subscribe .personal-data-label .check-icon{width:16px;height:16px;display:inline-block;background:#fff}.subscribe .personal-data-label a{color:#6b88ff;line-height:1.5;text-decoration:none}.subscribe .personal-data-label a:hover{text-decoration:underline}.subscribe .personal-data-label span{padding-left:16px;display:inline-block;line-height:1.5;user-select:none}.subscribe .personal-data-checkbox{display:none}.subscribe .personal-data-checkbox:checked+.personal-data-label .check-icon{background:#6b88ff url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/checked.svg) no-repeat center center;background-size:11px}.subscribe .info-msg{display:none;margin:15px 0 0;font-size:15px}.subscribe .terms{display:none}.subscribe .ajax-loader{position:absolute;top:20px}.subscribe .wpcf7-not-valid-tip,.subscribe div.wpcf7-response-output{display:none!important}.subscribe-section .subscribe .personal-data-label span br,.single-subscribe .personal-data-label span br,{display:none}@media screen and (min-width:650px){.subscribe-section .container{margin:0 auto;display:flex}.subscribe-section .subscribe h3{font-size:24px;line-height:1.4;color:#000;margin-bottom:18px}.subscribe-section .subscribe p{font-size:18px;line-height:1.33;max-width:70%;margin-bottom:24px}.subscribe-section .subscribe .email-field{max-width:400px;padding:19px 21px 15px}.subscribe-section .subscribe form{display:flex;flex-wrap:wrap}.subscribe-section .subscribe form .email-field{margin-right:14px}.subscribe-section .subscribe .personal-data-box{order:2}.subscribe-section .subscribe .btn-submit{order:1;max-width:200px;margin-bottom:24px}.subscribe-section .subscribe .info-msg{margin:15px 0 0;font-size:15px}}@media screen and (min-width:655px){.subscribe-section .container{width:655px}}@media screen and (min-width:970px){.subscribe-section{padding-top:40px}.subscribe-section .container{width:970px}.subscribe-section .subscribe{margin-bottom:40px}.phone-image{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/subscribe.png) no-repeat;width:312px;height:347px;min-width:312px;background-size:contain;align-self:flex-end;margin-left:20px}}@media screen and (min-width:1155px){.subscribe-section{padding-top:110px}.subscribe-section .container{width:1155px;margin:0 auto;display:flex}.subscribe-section .phone-image{margin-left:0}}.banner{min-height:520px;text-align:center;background-color:#9e9e9e;background-size:cover;background-repeat:no-repeat;background-position:center;color:#fff;box-sizing:border-box;padding-bottom:30px}.single-banner .banner{display:flex;flex-direction:column}.banner h3{font-size:24px;font-family:Circe-bold,sans-serif;line-height:2;letter-spacing:.4px;display:inline-block;margin-top:28px;margin-bottom:50px}.banner h3 a{color:#fff;text-decoration:none}.banner h3 a:hover{text-decoration:underline}.banner h4{font-size:18px;font-family:Circe-bold,sans-serif;line-height:2;letter-spacing:.4px;display:inline-block;margin-top:28px;margin-bottom:80px}.banner h4 a{color:#fff;text-decoration:none}.banner h4 a:hover{text-decoration:underline}.banner h2{line-height:1.25;font-size:32px;font-family:Circe-bold,sans-serif;padding:0 20px;margin-bottom:113px}.banner h1{line-height:1.5;font-size:2.45em;font-family:Circe-bold,sans-serif;padding:0 20px;margin-bottom:140px}@media (min-width:1280px){.banner h1{padding:0 300px}}.banner .meta-info{text-align:center;padding:0 20px;display:flex;justify-content:center;margin-top:auto}.banner .meta-info>div{display:inline-block}.banner .i-comments-w{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/comments-white.svg) no-repeat;width:12px;height:12px;display:inline-block;position:relative;top:2px;margin-right:4px}.banner .i-views-w{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/views-white.svg) no-repeat;width:12px;height:12px;display:inline-block;position:relative;top:1px;margin-right:7px}.banner .date{margin-left:-3px;margin-right:33px}.banner .comments{margin-right:20px}@media screen and (min-width:550px){.banner h2{font-size:32px}}@media screen and (min-width:800px){.banner h3{font-size:24px;line-height:1.33;letter-spacing:.6px;margin-top:49px;margin-bottom:69px}.banner h2{font-size:32px;line-height:1.17;padding:0 5%}.banner .i-views-w{top:2px;margin-right:8px}}@media screen and (min-width:1100px){.banner h2{padding:0 15%;margin-bottom:84px}}@media screen and (min-width:1256px){.banner{min-height:500px}.banner h2{padding:0 21%}}@media screen and (min-width:1486px){.single-banner .container{width:1456px;margin:0 auto}}.related-posts-section{background-color:#f3f6f9;overflow:hidden}.related-posts-section h2{font-family:Circe-bold;font-size:32px;line-height:1.33;text-align:center;margin-bottom:15px;display:inline-block;width:100%}.related-posts-section .blog-post-title{text-align:left}.related-posts-section .slick-arrow,.related-posts-section .slick-dots{display:none!important}.related-posts-section .blog-post{min-height:440px!important;margin-right:8px;outline:0}.related-posts-section .blog-post a{outline:0}.related-posts-section .related-posts{padding-left:17px;margin-bottom:65px}@media screen and (min-width:1015px){.related-posts-section{padding-bottom:1px}.related-posts-section .container{width:980px;margin:0 auto}.related-posts-section h2{font-size:32px;line-height:1.29;margin-bottom:29px;margin-top:75px}.related-posts-section .related-posts{padding-left:0;margin-bottom:72px;position:relative;left:6px}.related-posts-section .blog-post{margin-right:16px}}@media screen and (min-width:1135px){.related-posts-section .slick-arrow{display:block!important;border:0;text-indent:-9999px;position:absolute;z-index:2;outline:0;transition:all .3s;-webkit-transition:all .3s;cursor:pointer}.related-posts-section .slick-arrow:hover{opacity:.8}.related-posts-section .slick-arrow.slick-prev{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-left-gray.svg) no-repeat;height:40px;width:25px;left:-67px;top:200px;background-size:21px}.related-posts-section .slick-arrow.slick-next{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-right-gray.svg) no-repeat;background-size:21px;height:40px;width:25px;right:-57px;top:200px}}.single-subscribe-section{background:#f3f6f9;max-width:1456px;margin:0 auto}.single-subscribe{padding:0 24px 24px;margin-bottom:33px}.single-subscribe h3{color:#363636;line-height:1.5;font-size:24px;font-family:Circe,sans-serif;font-weight:400;margin-top:24px;margin-bottom:10px;display:inline-block}.single-subscribe .email-field{height:56px;border-radius:4px;width:100%;padding:10px 23px;box-sizing:border-box;border:solid 2px #f3f6f9;margin-bottom:15px;outline:0;transition:all .5s}.single-subscribe .email-field.wpcf7-not-valid{border-color:red}.single-subscribe .email-field:focus{border:solid 2px #6b88ff}.single-subscribe .email-field::-webkit-input-placeholder{color:#010101;opacity:.2}.single-subscribe .email-field::-moz-placeholder{color:#010101;opacity:.2}.single-subscribe .email-field:-ms-input-placeholder{color:#010101;opacity:.2}.single-subscribe .email-field:-moz-placeholder{color:#010101;opacity:.2}.single-subscribe .personal-data-label{cursor:pointer;display:flex}.single-subscribe .personal-data-label .check-icon{width:16px;height:16px;display:inline-block;background:#fff}.single-subscribe .personal-data-label a{color:#6b88ff;line-height:1.5;text-decoration:none}.single-subscribe .personal-data-label a:hover{text-decoration:underline}.single-subscribe .personal-data-label span{padding-left:14px;display:inline-block;line-height:1.5}.single-subscribe .personal-data-checkbox{display:none}.single-subscribe .personal-data-checkbox{display:none}.single-subscribe .personal-data-checkbox:checked+.personal-data-label .check-icon{background:#6b88ff url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/checked.svg) no-repeat center center;background-size:11px}.single-subscribe form{position:relative}.single-subscribe .btn-submit{position:absolute;top:15px;right:16px;background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/blue-arrow.svg) no-repeat;width:24px;height:24px;border:0;text-indent:-99999px;cursor:pointer;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.single-subscribe .info-msg{position:absolute;display:none;margin:5px;font-size:15px}.single-subscribe .terms{display:none}.single-subscribe .ajax-loader{position:absolute;top:20px}.single-subscribe .wpcf7-response-output.wpcf7-validation-errors{display:none !important}@media screen and (min-width:900px){.single-subscribe-section .container{display:flex}.single-subscribe-section .phone-image{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/posts/single-subscribe.png) no-repeat;background-position:left -76px;margin-top:40px;min-width:271px;width:271px;height:207px;margin-left:80px;align-self:auto}.single-subscribe{margin-bottom:5px}.single-subscribe h3{font-size:24px;line-height:1.33}.single-subscribe .email-field{margin-bottom:8px;width:400px}}@media screen and (min-width:900px) and (max-width:1019px){.single-subscribe form{max-width:400px}}@media screen and (min-width:1020px){.single-subscribe .btn-submit{background-image:none;text-indent:0;height:56px;width:200px;color:#fff;border-radius:28px;background-color:#6b88ff;font-family:Circe-bold,sans-serif;top:0;left:370px}}.single-subscribe .personal-data-label span br{display:none}@media screen and (min-width:1200px){.single-subscribe-section .container{width:990px;margin:0 auto}.single-subscribe h3{margin-bottom:16px;margin-top:27px}.single-subscribe .personal-data-label span{padding-left:16px}}.post-section{margin-top:33px}.post-section .post-tags{padding:0 24px;text-align:center;margin-bottom:-15px}.post-section .post-tags ul{list-style:none;padding:0;display:flex;justify-content:center;margin:0;flex-wrap:wrap}.post-section .post-tags ul li{margin:0 10px 15px}.post-section .post-tags ul a{text-decoration:none;color:#8d97a1;font-size:12px;line-height:1.5;height:24px;border:1px solid #bdc9d5;border-radius:28px;padding:3px 20px;margin-top:0;display:inline-block;box-sizing:border-box;transition:all .2s;-webkit-transition:all .2s}.post-section .post-tags ul a:hover{background:#bdc9d5;color:#fff}.post-section.comments-area{margin-top:18px;margin-bottom:45px}.post-section.comments-area #disqus_thread{padding:0 15px}.socials{position:absolute;right:-51px;top:90px}.socials .icon{border-radius:32px;border:1px solid #bdc9d5;width:64px;height:64px;background-color:#fff;background-repeat:no-repeat;background-position:center;display:block;box-sizing:border-box;transition:background-color .2s;-webkit-transition:background-color .2s;cursor:pointer}.socials .icon.i-facebok{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/facebook.svg)}.socials .icon.i-vk{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/vk.svg)}.socials .icon.i-twitter{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/twitter.svg)}.socials .icon.i-telegram{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/telegram.svg)}.socials div{display:flex;align-content:center;align-items:center;margin-bottom:8px}.socials div>span{font-size:12px;color:#7a7f82;line-height:1.34;margin-left:12px}.socials div:hover .i-facebok{border:1px solid #3a5998;background-color:#3a5998;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/facebook-w.svg)}.socials div:hover .i-vk{border:1px solid #597ba0;background-color:#597ba0;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/vk-w.svg)}.socials div:hover .i-twitter{border:1px solid #00aced;background-color:#00aced;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/twitter-w.svg)}.socials div:hover .i-telegram{border:1px solid #41b4e6;background-color:#41b4e6;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/telegram-w.svg)}.author-section{padding:17px 11px 0 16px;margin-bottom:48px}.author-section .author-avatar{width:56px;height:56px;background-color:#92999d;border-radius:50%;background-size:contain;flex:0 0 56px}.author-section .author-box{display:flex;margin-bottom:31px}.author-section .initials{padding-left:17px;padding-top:8px}.author-section .initials .name{color:#6b88ff;line-height:1.5;text-decoration:none;margin-bottom:3px;display:inline-block;border-bottom:1px solid transparent;transition:all .2s;-webkit-transition:all .2s}.author-section .initials .name:hover{border-bottom:1px solid #6b88ff;transition:all .2s;-webkit-transition:all .2s}.author-section .initials .profession{color:#363636}.author-section .redaction-opinion{line-height:1.34;font-size:12px;color:#7a7f82}.author-section .redaction-opinion a{color:#6b88ff}.author-section .redaction-opinion a:hover{text-decoration:none}.post-content{padding:0 16px}.post-content h3{font-family:Circe;font-weight:400;font-size:24px;line-height:1.34;margin-bottom:15px;color:#363636}.post-content .post-subtitle{text-align:center}.post-content p{line-height:1.5;margin-top:0;color:#000;padding-bottom:9px}.post-content .empty-paragraph{margin:0;padding:0}.post-content h2{margin-top:27px;margin-bottom:24px;color:#000;line-height:1.33;font-size:32px;font-family:Circe-bold}.post-content strong{font-family:Circe-bold}.post-content .vk-banner{padding-top:7px;margin-bottom:30px;text-align:center}.post-content .vk-banner img{width:100%}.post-content .vk-banner p{font-size:12px;line-height:1.34;color:#7a7f82;text-align:center}.post-content .comment-banner{margin-bottom:40px}.post-content .comment-banner img{max-width:100%;margin:0 auto;display:block}.post-content .comment-banner p{color:#7a7f82;line-height:1.34;font-size:12px;text-align:center;margin-top:8px}.post-content blockquote{color:#363636;border-left:4px solid #ff4476;padding-left:24px;box-sizing:border-box;margin:0 0 48px;padding:12px 24px 8px}.post-content blockquote span{margin-bottom:2px;display:inline-block}.post-content blockquote a{color:#ff4476;line-height:1.5}.post-content blockquote a:hover{text-decoration:none}.post-content blockquote p{margin:0!important;padding:0!important}.post-content figure{max-width:100%;margin-top:25px!important;margin-bottom:36px!important;width:100%!important}.post-content img{max-width:100%;height:auto}.post-content figcaption{margin:10px auto;width:90%;color:#7a7f82;line-height:1.34;font-size:12px;text-align:center}.post-content p:blank{color:red}.post-content ul li{line-height:1.5}.post-content .aligncenter{margin:0 auto;text-align:center}.post-content .alignleft{margin:0 auto;text-align:left}.post-content .alignright{margin:0 auto;text-align:right}@media screen and (min-width:660px){.post-section.comments-area{margin-top:18px;margin-bottom:45px}.post-section.comments-area #disqus_thread{padding:0 57px}.author-section{display:flex;justify-content:space-between;align-items:flex-start;align-content:flex-start;padding:51px 11px 0 43px}.author-section .author-box{min-width:300px}.author-section .author-box .author-avatar{width:96px;height:96px;flex:0 0 96px;margin-top:10px}.author-section .author-box .name{font-size:18px;line-height:24px}.author-section .author-box .profession{line-height:1.5;font-size:16px}.author-section .author-box .initials{padding-left:21px}.author-section .redaction-opinion{border-left:2px solid #dee4ea;max-width:360px;margin-right:36px;margin-top:7px;padding:9px 3px 7px 22px;box-sizing:border-box}}@media screen and (max-width:999px){.post-section p{margin-bottom:14px}.post-section p.text-1{margin-bottom:66px}.post-section .content-list br{display:none}}@media screen and (min-width:1000px){.post-section{margin-top:49px}.post-section .container{width:970px;margin:0 auto;position:relative}.post-section .post-tags{margin-bottom:27px}.post-section .post-tags ul a{font-size:16px;line-height:2;color:#8d97a1;height:40px;padding:4px 45px}.post-section .post-content h3{padding:0 20px;margin-bottom:38px}.post-section .post-content h2{font-size:32px;line-height:1.25;padding:0 32px;margin-top:15px;margin-bottom:33px}.post-section .post-content p{padding:0 32px;margin-bottom:24px}.post-section .post-content p.text-1{margin-bottom:74px;padding:0 32px}.post-section .post-content .vk-banner{padding-top:12px}.post-section .post-content .vk-banner img{display:block;margin:0 auto;max-width:100%;width:auto}.post-section .post-content .vk-banner p{max-width:700px;padding:14px 87px;box-sizing:border-box;margin:0 auto}.post-section .post-content ul{list-style:none;margin-top:23px}.post-section .post-content ul.content-list{margin-bottom:76px}.post-section .post-content ul li{line-height:1.5;font-size:16px;position:relative;padding-left:27px;padding-right:27px;box-sizing:border-box}.post-section .post-content ul li:before{content:'';display:block;position:absolute;left:4px;top:8px;width:4px;height:4px;background:#000;border-radius:50%}.post-section .post-content .title-2{margin-bottom:36px}.post-section .post-content blockquote{padding:8px 24px 8px;margin-left:32px;margin-bottom:34px}.post-section .post-content figure{max-width:100%;margin-bottom:40px!important}.post-section .post-content figcaption{margin:8px auto 10px;width:75%;color:#7a7f82;line-height:1.34;font-size:12px;text-align:center}.post-section .post-content img{max-width:100%;width:auto}.post-section .post-content .comment-banner{padding-top:16px}.post-section .post-content .comment-banner img{margin:0 auto;display:block}.post-section .post-content img{margin-top:16px}}@media screen and (max-width:1160px){.socials{display:none}}@media screen and (min-width:1360px){.socials{right:-181px;top:90px}}.specialists{padding-bottom:54px;background:#f2f5f9}.specialists-inner{background-color:#f3f6f9;padding-bottom:31px}.specialists-inner h2{font-family:Circe-bold;font-size:32px;line-height:1.33;text-align:center;display:inline-block;width:100%;margin-top:32px;margin-bottom:16px}.specialists-inner .make-an-order{margin-top:33px}.specialists-inner .make-an-order a{border-radius:28px;background-color:#ff4476;height:56px;line-height:1.5;font-family:Circe-bold;font-size:16px;text-align:center;text-decoration:none;line-height:56px;color:#fff;border:0;min-width:312px;margin:0 auto;display:block;box-sizing:border-box;transition:all .2s;-webkit-transition:all .2s;cursor:pointer;outline:0}.specialists-inner .make-an-order a:hover{opacity:.8}.specialists-inner .people-box{display:flex;justify-content:center;padding-left:16px}.specialists-inner .people-box .human-card{background:#fff;padding:16px;width:232px;box-sizing:border-box;min-height:376px;margin-right:16px;border-radius:8px;outline:0;text-decoration:none}.specialists-inner .people-box .human-card:last-of-type{margin-right:0}.specialists-inner .people-box .human-card:hover .photo{opacity:.8}.specialists-inner .people-box .human-card .photo-wrap{width:200px;height:200px;margin-bottom:16px;overflow:hidden}.specialists-inner .people-box .human-card .photo{width:100%;height:100%;background-size:cover;background-repeat:no-repeat;transition:all .3s}.specialists-inner .people-box .human-card .name{font-family:Circe-bold;font-size:16px;line-height:1.5;color:#010101;display:block}.specialists-inner .people-box .human-card .profession{font-size:16px;line-height:18px;color:#010101;display:block;margin-bottom:13px}.specialists-inner .people-box .human-card .exp,.specialists-inner .people-box .human-card .n-projects{line-height:1.34;opacity:.6;color:#000;font-size:12px}.specialists-inner .people-box .human-card .skills{display:flex;flex-wrap:wrap;margin:0;padding:0}.specialists-inner .people-box .human-card .skills li{color:#6b88ff;line-height:1.2;font-size:14px;letter-spacing:-.4px;margin-right:3px}.specialists-inner .people-box .human-card .skills li a{color:#6b88ff;text-decoration:none}.specialists-inner .people-box .human-card .skills li a:hover{text-decoration:underline}.specialists-inner .people-box .human-card .i-time{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/time.svg) no-repeat;width:8px;height:8px;display:inline-block;margin-right:8px}.specialists-inner .people-box .human-card .i-pojects{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/hr-check.svg) no-repeat;width:8px;height:8px;display:inline-block;margin-right:4px;position:relative;top:1px}.specialists-inner .people-box .human-card .n-projects{margin-right:15px}.specialists-inner .people-box .human-card .meta{display:flex;justify-content:space-between;margin-bottom:14px}.specialists-inner .people-box .human-card .skills{list-style:none}@media screen and (min-width:732px){.specialists-inner .people-box{width:732px;margin:0 auto;padding-left:0}.specialists-inner h2{font-size:32px;line-height:1.5;margin-top:32px;margin-bottom:8px}.make-an-order{margin-top:33px}.make-an-order a{width:400px;min-width:auto}}@media screen and (min-width:950px){.specialists{background:0 0}.specialists .container{width:912px;margin:0 auto}.specialists-inner{border-radius:8px}}@font-face{font-family:icomoon;src:url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.eot);src:url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.eot#iefix) format('embedded-opentype'),url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.ttf) format('truetype'),url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.woff) format('woff'),url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.svg#icomoon) format('svg');font-weight:400;font-style:normal;font-display:block}[class*=" icon-"],[class^=icon-]{font-family:icomoon!important;speak:none;font-style:normal;font-weight:400;font-variant:normal;text-transform:none;line-height:1;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale}.icon-mob-user:before{content:"\e934"}.icon-arrow-bold{position:relative;right:3px;font-size:10px;-webkit-transform:rotate(90deg);transform:rotate(90deg);display:inline-block;color:#d2deea;width:inherit;height:inherit;-webkit-transition:.3s;transition:.3s;z-index:30}.icon-arrow-bold:before{content:"\e938"}.header .login-button{height:40px;color:#6b88ff;border:1px solid #6b88ff;background:0 0;padding:0 16px;width:100%;cursor:pointer;border-radius:52px;-webkit-transition:.3s;transition:.3s;outline:0 !important;white-space:nowrap;display:-webkit-inline-box;display:inline-flex;-webkit-box-align:center;align-items:center;overflow:hidden;text-overflow:ellipsis;-webkit-box-pack:center;justify-content:center}.header .login-button .icon-mob-user{font-size:8px;margin-right:.5rem}.author-section .initials .name{cursor:text}.author-section .initials .name:hover{border-bottom:1px solid transparent}@media screen and (min-width:1000px){.header .container{width:1340px}.header .header-logo{padding-left:12px}.header .header-logo img{width:150px;margin-top:10px}.header .main-header-nav{-webkit-box-align:center;align-items:center;display:-webkit-box;display:flex;-webkit-box-flex:1;flex:1 1 50%;-webkit-box-pack:justify;justify-content:space-between}.header .main-header-nav ul{margin:15px 0 0 47px}.header .main-header-nav ul li:first-of-type{margin-left:0}.header .main-header-nav ul li{margin-right:48px}.green-line:after{background:linear-gradient(to right,rgba(92,231,147,.5),rgba(92,231,147,.5))}.header .right-col{margin-top:14px;-webkit-box-align:center;align-items:center;display:-webkit-box;display:flex;order:3;margin-left:auto}.header .blog{margin-right:32px;font-weight:700;color:#010101;text-decoration:none;transition:.3s all}.header .blog:hover{color:#ff4476}.header .services{position:relative;margin-right:64px;display:flex;font-weight:700;font-size:16px;cursor:pointer;transition:.3s all}.header .services .label{position:relative;z-index:30;padding-right:16px;display:inline}.header .services .label:hover{color:#ff4476}.header .services.active .icon{left:3px;transform:rotate(-90deg)}.header .services-submenu{top:-18px;left:-123px;width:210px;position:absolute;box-shadow:0 3px 50px 0 rgba(107,136,255,.2);background:#fff;z-index:1003;padding:51px 16px 13px;border-radius:8px;display:-webkit-box;display:flex;flex-direction:column;text-align:right;box-sizing:border-box;z-index:10}.header .services-submenu .services-submenu-item a{display:block;padding:8px 24px 14px 10px;cursor:pointer;-webkit-transition:.3s;transition:.3s;font-weight:400;color:#000;white-space:nowrap;border-bottom:1px solid var(--input-focus-border-color);text-decoration:none;transition:.3s all}.header .services-submenu .services-submenu-item a:hover{color:#6b88ff;background:0 0}.mobile-menu-wrap{display:none}}@media (max-width:1340px) and (min-width:1000px){.header .container{width:100%;box-sizing:border-box;justify-content:space-between}.header .main-header-nav{flex:none}.header .services{margin-right:25px}.header .main-header-nav ul{margin:15px 0 0}}@media (max-width:999px) and (min-width:300px){header .right-col{display:none}header .burger{width:16px}header .container{align-items:center}header .burger span{height:2px;background:#000}.mobile-menu-wrap{display:block;position:relative;z-index:99;position:fixed;top:0;left:0;width:205px;height:100%;background:#fff;opacity:1;overflow-y:scroll}.mobile-menu-wrap .menu-wrap{padding:32px 0;margin-top:56px;height:calc(100% - 118px)}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap{height:100%;display:-webkit-box;display:flex;-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:justify;justify-content:space-between}.mobile-menu-close{position:absolute;line-height:24px;font-size:15px;font-weight:700;position:absolute;left:9px;top:19px;display:block;margin-left:12px;color:#000;text-decoration:none}.mobile-menu-close span{position:relative;display:inline-block;top:3px;font-size:30px;font-weight:500;line-height:10px;padding-right:5px}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap ul{margin:0;padding:0;list-style:none}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap li{margin-bottom:19px;padding-left:40px}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap li a{font-size:15px;color:#000;text-decoration:none;font-weight:700;background-position:0 .95em;background-repeat:repeat-x;background-size:8px 4px}.green{background-image:-webkit-gradient(linear,left top,right top,from(rgba(92,231,147,.5)),to(rgba(92,231,147,.5)));background-image:linear-gradient(to right,rgba(92,231,147,.5),rgba(92,231,147,.5))}.red{background-image:-webkit-gradient(linear,left top,right top,from(rgba(255,68,118,.5)),to(rgba(255,68,118,.5)));background-image:linear-gradient(to right,rgba(255,68,118,.5),rgba(255,68,118,.5))}.blue{background-image:-webkit-gradient(linear,left top,right top,from(rgba(107,136,255,.5)),to(rgba(107,136,255,.5)));background-image:linear-gradient(to right,rgba(107,136,255,.5),rgba(107,136,255,.5))}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .landings-block{cursor:pointer}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .landings-block .icon{color:#6b88ff}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .landings-block .label{margin-right:16px;font-size:15px;color:#000;font-weight:700}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .mobile-submenu-services{margin-bottom:10px;padding:24px 0;color:#3f4040;backdrop-filter:blur(9px);background-color:#f5f8f9}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .mobile-submenu-services li a{color:#3f4040;font-weight:400}.mobile-menu-socials{margin-left:35px;display:inline-block}.mobile-menu-socials a:first-child{margin-left:0}.mobile-menu-socials a{display:-webkit-inline-box;display:inline-flex;margin-left:2px}.mobile-submenu-active .icon{transform:rotate(-90deg)}body{min-width:auto}body.mobile-menu-active{overflow:hidden}body.page .menu-burger-box,body.single .menu-burger-box{color:#f3f6f9}body.page .menu-burger-box .burger span,body.single .menu-burger-box .burger span{background:#000}.mobile-menu-active .menu-burger-box:before{content:'';opacity:.5;top:0;right:0;position:absolute;display:block;height:100%;width:calc(100% - 150px);background:#000;z-index:99}.header .login-button{height:24px;font-weight:400}.header-logo img{width:113px;margin-top:12px;margin-left:0}}.post-section ol li{margin-bottom:20px}.rubrain_breadcrumbs{text-align:center;margin:30px 0;display:flex;justify-content:center;align-items:center;flex-wrap:wrap}.rubrain_breadcrumbs .breadcrumbs__link{color:#6b88ff;text-decoration:none;display:inline-block;margin-bottom:5px;font-size:18px}.rubrain_breadcrumbs .breadcrumbs__separator{display:inline-block;width:20px;height:2px;background:#f1f1f1;margin:-4px 5px 0}.rubrain_breadcrumbs .breadcrumbs__current{font-size:18px;color:#8d97a1;margin-bottom:5px}@media screen and (max-width:600px){.rubrain_breadcrumbs .breadcrumbs__current{padding:0 10px}}.iframe-holder{position:relative;padding-bottom:56.25%;height:0}.iframe-holder iframe{position:absolute;top:0;left:0;width:100%;height:100%}.subscribe-section{margin-bottom:90px}span.wpcf7-not-valid-tip{font-size:14px}.subscribe-section .wpcf7-list-item label,.single-subscribe .wpcf7-list-item label{display:flex;align-items:center}.single-subscribe .personal-data-label>span{display:flex;flex-direction:column}.single-subscribe-section+footer,.blog-posts-section+.single-subscribe-section{margin-top:90px}@media (max-width:767px){.subscribe{padding:0 20px}.subscribe-section .subscribe .btn-submit{position:static !important}.subscribe-section{margin-bottom:30px}.single-subscribe-section+footer,.blog-posts-section+.single-subscribe-section{margin-top:30px}.footer-box-1{width:100%}}.footer-contacts{gap:10px}.footer-contacts>div:first-child{flex-basis:50px !important;flex-grow:0 !important}.footer-contacts>div:first-child p{margin:4px 0 0}footer p,footer a,.footer .copyright-box p,.footer .footer-center p{font-weight:400;font-size:16px;line-height:24px;color:#33353c}#modal-3{display:none}#modal-3.is-open{display:block}.modal__overlay{position:fixed;top:0;left:0;right:0;bottom:0;background:rgba(0,0,0,.6);display:flex;justify-content:center;align-items:center;z-index:9999}.modal__container{background-color:#fff;padding:30px;max-width:580px;max-height:100vh;border-radius:4px;overflow-y:auto;box-sizing:border-box}.modal__header{display:flex;justify-content:space-between;align-items:center}.modal__title{word-break:break-word;font-size:32px;font-weight:700}.modal__close{background:0 0;border:0}.modal__header .modal__close:before{content:"\2715"}.modal__content{margin-top:2rem;margin-bottom:2rem;line-height:1.5;color:rgba(0,0,0,.8)}.modal__btn{font-size:.875rem;padding-left:1rem;padding-right:1rem;padding-top:.5rem;padding-bottom:.5rem;background-color:#e6e6e6;color:rgba(0,0,0,.8);border-radius:.25rem;border-style:none;border-width:0;cursor:pointer;-webkit-appearance:button;text-transform:none;overflow:visible;line-height:1.15;margin:0;will-change:transform;-moz-osx-font-smoothing:grayscale;-webkit-backface-visibility:hidden;backface-visibility:hidden;-webkit-transform:translateZ(0);transform:translateZ(0);transition:-webkit-transform .25s ease-out;transition:transform .25s ease-out;transition:transform .25s ease-out,-webkit-transform .25s ease-out}.modal__btn:focus,.modal__btn:hover{-webkit-transform:scale(1.05);transform:scale(1.05)}.modal__btn-primary{background-color:#00449e;color:#fff}.footer-modal{cursor:pointer}@keyframes mmfadeIn{from{opacity:0}to{opacity:1}}@keyframes mmfadeOut{from{opacity:1}to{opacity:0}}@keyframes mmslideIn{from{transform:translateY(15%)}to{transform:translateY(0)}}@keyframes mmslideOut{from{transform:translateY(0)}to{transform:translateY(-10%)}}.micromodal-slide{display:none}.micromodal-slide.is-open{display:block}.micromodal-slide[aria-hidden=false] .modal__overlay{animation:mmfadeIn .3s cubic-bezier(0,.0,.2,1)}.micromodal-slide[aria-hidden=false] .modal__container{animation:mmslideIn .3s cubic-bezier(0,0,.2,1)}.micromodal-slide[aria-hidden=true] .modal__overlay{animation:mmfadeOut .3s cubic-bezier(0,.0,.2,1)}.micromodal-slide[aria-hidden=true] .modal__container{animation:mmslideOut .3s cubic-bezier(0,0,.2,1)}.micromodal-slide .modal__container,.micromodal-slide .modal__overlay{will-change:transform}.address-popup__address-country{margin-bottom:8px;font-weight:700;font-size:24px}.address-popup__address{margin-bottom:24px}.address-popup__address-phone{color:#33353c;text-decoration:none}.address-popup__addresses{margin-top:32px}.address-popup__address p{margin:0}div.wpcf7-mail-sent-ok{display:none !important}
.slick-slider{position:relative;display:block;box-sizing:border-box;-webkit-touch-callout:none;-webkit-user-select:none;-khtml-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;-ms-touch-action:pan-y;touch-action:pan-y;-webkit-tap-highlight-color:transparent}.slick-list{position:relative;overflow:hidden;display:block;margin:0;padding:0}.slick-list:focus{outline:0}.slick-list.dragging{cursor:pointer;cursor:hand}.slick-slider .slick-list,.slick-slider .slick-track{-webkit-transform:translate3d(0,0,0);-moz-transform:translate3d(0,0,0);-ms-transform:translate3d(0,0,0);-o-transform:translate3d(0,0,0);transform:translate3d(0,0,0)}.slick-track{position:relative;left:0;top:0;display:block;margin-left:auto;margin-right:auto}.slick-track:after,.slick-track:before{content:"";display:table}.slick-track:after{clear:both}.slick-loading .slick-track{visibility:hidden}.slick-slide{float:left;height:100%;min-height:1px;display:none}[dir=rtl] .slick-slide{float:right}.slick-slide img{display:block}.slick-slide.slick-loading img{display:none}.slick-slide.dragging img{pointer-events:none}.slick-initialized .slick-slide{display:block}.slick-loading .slick-slide{visibility:hidden}.slick-vertical .slick-slide{display:block;height:auto;border:1px solid transparent}.slick-arrow.slick-hidden{display:none}div.scrollWrapper{position:relative;overflow:hidden;width:100%;height:100%}div.scrollableArea{position:relative;width:auto;height:100%}.blog-slide{display:none}.blog-slide:first-child,.blog-slide.slick-slide{display:block}.single-subscribe .personal-data-label .check-icon,.subscribe .personal-data-label .check-icon{width:18px;height:18px;position:relative;top:2px;border:2px solid #f3f6f9;box-sizing:border-box}.subscribe-section .subscribe .btn-submit{padding:0 60px;font-size:70%;position:relative;left:-40px;top:2px}.subscribe-section .subscribe .email-field{padding:16px 21px 13px}
.wrap[_ngcontent-my-app-c6]>[_ngcontent-my-app-c6]{display:-webkit-box;display:flex}.f-col-1[_ngcontent-my-app-c6]{max-width:336px}.f-col-2[_ngcontent-my-app-c6]{max-width:448px}.footer-center{text-align:left;line-height:1.5}.f-col-3[_ngcontent-my-app-c6]{max-width:312px}.f-col-4[_ngcontent-my-app-c6]{max-width:232px}.email-box{text-align:left}.f-col-3 li{list-style:none}.copyright-box,.email-box,.footer-center .footer-social{width:100%}.copyright-box,.email-box,.footer-center{width:100%}.social-link{margin-right:8px;display:-webkit-inline-box;display:inline-flex;vertical-align:middle}.email-box ul{margin:-7px;line-height:13px}@media (max-width:768px){.header .header-logo img{width:150px;margin-top:15px!important}.footer-container{grid-template-columns:1fr;margin-bottom:50px;grid-gap:24px;font-size:14px;line-height:1.5;display:grid!important;padding:0 29px!important}.blue{background-image:none}}@media (min-width:769px) and (max-width:1020px){.copyright-box,.email-box,.footer-center .footer-social{width:50%}.footer-container{padding:0 29px!important;font-size:15px}.blue{background-image:none}}.footer .container{padding:53px 20px}.more-posts.header-create-project{height:40px;margin:0;width:auto;padding:0 45px;top:-10px}.header .main-header-nav ul{margin:25px 0 0 110px}.header .services{margin-right:0}.header .login-button{height:22px;color:#000;border:0;background:0 0;font-weight:700;font-size:18px;padding:0;border-radius:0}.header .login-button img{padding-right:8px;position:relative;top:-2px}.main-header-nav{font-size:17px}.header .main-header-nav ul li{margin-right:48px}.header .blog{margin-right:0}.blog-post .blog-post-title:hover span{border-bottom:none}.blog-post .blog-post-title span{border-bottom:none}.blog-post .blog-post-title{overflow:hidden;text-overflow:ellipsis;display:-moz-box;-moz-box-orient:vertical;display:-webkit-box;-webkit-line-clamp:4;-webkit-box-orient:vertical;line-clamp:4;box-orient:vertical}.blog-post>a{color:#000;text-decoration:none}:root{box-sizing:border-box}*,*:before,*:after{box-sizing:inherit}.footer-container{display:flex;flex-wrap:wrap;max-width:83em;margin:0 auto;padding:4em 0}[class*=footer-box-]{flex:100%}[class*=footer-box-]>ul{list-style:none;padding-left:0;margin:0;font-size:.875rem}[class*=footer-box-]>ul>li+li{margin-top:1em}[class*=footer-box-]>h3,[class*=footer-box-]>ul>li>a{color:#fff;text-transform:uppercase}[class*=footer-box-]>ul>li>a{text-decoration:none}@media screen and (min-width:40rem){[class*=footer-box-]{flex:50%}}@media screen and (min-width:60rem){[class*=footer-box-1]{flex:40%}[class*=footer-box-2]{flex:50%}[class*=footer-box-3]{flex:12%}[class*=footer-box-4]{flex:23%}.social-box{text-align:right}.footer .container{width:1382px}}@media screen and (min-width:1280px){.f-col-4.ng-star-inserted{display:block;width:90%}.header .container{width:1340px;padding:0 40px}}.footer{overflow:hidden;background:#f3f6f9}[class*=footer-box-]{min-height:100px}.related-posts-section .blog-post{min-height:470px !important;margin-right:8px;outline:0}.blog-slider-box .blog-slide{position:relative}.blog-slider-box .blog-slide:before{content:'';display:block;position:absolute;width:100%;height:100%;top:0;z-index:1;background:rgba(0,0,0,.5)}.slide-content{z-index:2;position:relative;text-shadow:1px 1px 2px #000,0 0 1em #000}.banner{position:relative}.banner:before{content:'';display:block;position:absolute;width:100%;height:100%;top:0;z-index:1;background:rgba(0,0,0,.5)}.banner-content{z-index:2;position:relative;text-shadow:1px 1px 2px #000,0 0 1em #000}.meta-info{position:relative;z-index:2}.login-button{font-size:16px !important}.blog-slider-box{margin-top:30px}.icon.icon-arrow-bold{color:#000}.label{padding-right:5px !important}.more-posts.header-create-project{font-weight:400;font-size:16px;font-family:Circe,sans-serif}.services-submenu-item{font-weight:400;font-size:16px;font-family:Circe,sans-serif}.sub-link{font-family:Circe,sans-serif!important}@media screen and (min-width:1000px){.header .services-submenu{top:40px;left:-70px;width:210px;position:absolute;box-shadow:0 3px 50px 0 rgba(107,136,255,.2);background:#fff;z-index:1003;padding:25px 16px 13px;border-radius:8px;display:-webkit-box;display:flex;flex-direction:column;text-align:left;box-sizing:border-box;z-index:10}.header .services-submenu .services-submenu-item a{display:block;padding:8px 24px 14px;cursor:pointer;-webkit-transition:.3s;transition:.3s;font-weight:400;color:#000;white-space:nowrap;border-bottom:1px solid var(--input-focus-border-color);text-decoration:none;transition:.3s all}}.subscribe .personal-data-label .check-icon{border:1px solid #000}div.wpcf7-validation-errors,div.wpcf7-acceptance-missing{border:1px solid red}div.wpcf7-response-output{margin:0 0 1em;padding:.2em 1em}input[type=checkbox]{-ms-transform:scale(1.5);-moz-transform:scale(1.5);-webkit-transform:scale(1.5);-o-transform:scale(1.5);transform:scale(1.5);padding:0}span.wpcf7-list-item{display:inline-block;margin:0 0 0 .4em}.accept-terms{padding-left:10px !important}.footer-box-1{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:end;justify-content:flex-end;display:inline-flex}.footer-box-2{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:end;justify-content:flex-end;display:inline-flex}.footer-box-3{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:start;justify-content:flex-start;display:inline-flex}.footer-box-4{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:end;justify-content:flex-end;display:inline-flex}.footer .email-box .email,.footer a{margin:4px 0 0;display:inline-block;color:#6b88ff;text-decoration:none}.ng-star-inserted.line{margin-top:5px}.support-links{margin:0;padding:0}.link.footer.ng-star-inserted.support{display:inline-flex}.social-link.ng-star-inserted{margin-right:8px}input[type=checkbox]{transform:none}.single-subscribe .personal-data-label span{padding-left:0}.blog-post-meta .comments{display:none}.banner .comments{display:none !important}.single-banner{margin-top:30px}.phone-image{z-index:99}.header .header-logo img{width:150px;margin-top:35px}.header .blog{font-weight:400}.footer .copyright-box{margin-bottom:0}.ng-star-inserted.contacts{margin-top:4px}
.post-content .aligncenter{margin-left:auto;margin-right:auto;display:block}
.wp-container-3.wp-container-3{flex-wrap:nowrap}
Promoter job description - Smartbrain Blog
Subscribe to the weekly newsletter Thank you, you have successfully subscribed to the newsletter!
Unveiling the Masters of Magnetism: Decoding the Promoter Job Description
Picture a bustling concert, the crowd surging with energy, anticipation lingering in the air like a silent crescendo. Lights dancing, music flooding the venue, and the collective excitement of adoring fans. Amidst this harmonious chaos stands a silent hero, orchestrating every detail with a flick of their wrist - the Promoter.
Steeped in the arcane arts of event planning, marketing, and communication, the Promoter is the unsung maestro behind the scenes of every memorable event. Floating effortlessly between chaos and calm, they possess the unique ability to make dreams a reality, ensuring that artists are seen, heard, and loved by the masses.
But what exactly does a Promoter do? Prepare to unravel the enigmatic layers of their job description, as we delve into the inner workings of this captivating profession. From building hype and generating buzz to negotiating contracts and overseeing logistics, we will uncover the essential skills, the demanding challenges, and the secret toolkit that sets these masters of magnetism apart.
Join us on a journey through the dazzling world of the Promoter, where creativity flourishes, dreams are shared, and unforgettable experiences are crafted. Together, we will unlock the key to success, unraveling the secrets that transform a simple event into an electrifying spectacle.
Prepare to be captivated, as the Promoter Job Description unveils its mesmerizing secrets for the world to see. The stage is set, and the spotlight awaits – let the revelation begin.
Table of Contents
As a promoter, your main responsibilities revolve around effectively promoting and marketing products, services, or events to a target audience. This requires exceptional communication and interpersonal skills, as well as a deep understanding of marketing strategies. Here are some of the key duties and responsibilities that come with the role:
Engaging with customers: Your primary goal as a promoter is to interact with potential customers and create product awareness. You will be responsible for engaging them in meaningful conversations, answering their queries, and educating them about the features and benefits of the products or services you are promoting.Executing promotional campaigns: It is essential for a promoter to develop and implement effective promotional campaigns to boost product visibility and drive sales. This involves planning, coordinating, and executing various marketing activities such as product demonstrations, tastings, giveaways, and promotional events.Building and maintaining relationships: Another crucial aspect of being a promoter is building strong relationships with both customers and clients. By establishing rapport and trust, you can create a loyal customer base and ensure repeat business. Additionally, maintaining a positive relationship with clients can lead to further opportunities and partnerships.Furthermore, you will be responsible for monitoring market trends, conducting competitor analysis, and providing feedback to improve marketing strategies. As a promoter, you play a vital role in driving sales and generating brand awareness, contributing to the overall success of the product or service you are promoting.
In order to be successful as a promoter, there are a range of skills and qualifications that are essential to possess. These attributes will help you excel in this dynamic and fast-paced role. Here are the key skills and qualifications required:
Excellent communication skills: As a promoter, you will engage with a diverse range of people on a daily basis. Strong verbal and written communication skills are crucial for effectively promoting products or services. Charismatic and outgoing personality: Being able to captivate the attention of potential customers requires charm and charisma. A promoter should naturally possess an outgoing and approachable demeanor to build rapport and leave a lasting positive impression. Active listening: Understanding and addressing the needs of customers is essential. Active listening skills allow you to empathize and tailor your approach to meet their specific requirements. Product knowledge: A thorough understanding of the products or services you are promoting is vital to be able to answer questions and provide accurate information to potential customers. Flexibility and adaptability: Promoter roles often involve working in different locations such as events, exhibitions, or retail stores. Being adaptable to different environments and schedules is crucial to succeed in this role. Moreover, a high school diploma or equivalent is generally required for a promoter job. Additional certifications in sales or marketing can also be advantageous. Fluency in multiple languages is a plus, as it allows you to connect with a broader audience. Having basic computer literacy skills and familiarity with social media platforms can be beneficial in today’s digital age. Lastly, a genuine passion for the industry or product you are promoting will help you showcase enthusiasm and inspire others.
In order to be successful as a promoter, it is crucial to have a deep understanding of your target audience. This knowledge will serve as a guiding compass, enabling you to make informed decisions and create impactful promotions. By identifying the wants, needs, and preferences of your target audience, you will be able to effectively tailor your promotional strategies, ensuring maximum engagement and success.
One key aspect of understanding your target audience is conducting thorough market research. This involves analyzing demographic data such as age, gender, location, and income level, as well as psychographic information such as interests, values, and lifestyle choices. By identifying common characteristics and trends within your target audience, you can gain valuable insights that will help you build meaningful connections and craft campaigns that resonate with them on a deeper level.
Identify your target audience’s preferences and interests Understand their motivations and pain points Consider their buying habits and decision-making processes Take note of any emerging trends that could influence their preferences Another important aspect of understanding your target audience is identifying their preferred communication channels. Whether it’s social media platforms, email newsletters, or traditional advertisements, knowing where and how your target audience consumes information will allow you to effectively reach them and deliver your promotional messages seamlessly. By leveraging the power of these communication channels, you can ensure that your promotions will be visible, relevant, and impactful to your target audience, thereby increasing the chances of converting them into loyal customers or supporters.
Becoming a promoter can be an exciting and rewarding opportunity for individuals who thrive on interacting with others and have a passion for promoting products or events. If you have a natural ability to engage and attract customers, then this might be the perfect job for you. In this post, we will explore the key responsibilities and skills required for a promoter, as well as some effective strategies to excel in this role.
As a promoter, your main responsibility is to create buzz and generate excitement about a specific product, event, or brand. To do this effectively, you need to be able to actively engage with potential customers and attract their attention. One effective strategy is to utilize your excellent interpersonal skills to strike up meaningful conversations with customers, listen to their needs, and then communicate how the product or event you are promoting can meet those needs. Another important aspect of the job is your ability to showcase the unique value proposition of the product or event. This can be done through captivating storytelling, visually appealing displays, or interactive demonstrations.
Engage with potential customers through personalized conversations. Listen attentively to customer needs and provide tailored solutions. Showcase the unique value proposition of the product or event. Moreover, as a promoter, it is crucial to be knowledgeable about the product or event you are promoting. This includes understanding its features, benefits, target audience, and competition. By being able to confidently convey this information to potential customers, you can effectively build trust and credibility. Additionally, embracing technology and social media platforms can significantly enhance your promotional efforts. Utilize these tools to create online buzz, share engaging content, and reach a wider audience. Remember, a successful promoter not only attracts customers but also leaves a lasting positive impression that encourages future engagement and loyalty.
Develop a deep understanding of the product or event being promoted. Stay up-to-date with industry trends and competitors. Embrace technology and social media for enhanced promotion.
As a promoter, there is no denying that your success heavily relies on the relationships you build in the industry. Networking plays a vital role in your job description, and it goes beyond simply meeting new people or exchanging business cards. It’s about creating genuine connections and nurturing them over time.
So why is networking so important? Well, let’s dive into it!
Cultivating a strong professional network: Networking allows you to build a circle of industry professionals, fellow promoters, and event organizers who will become invaluable resources throughout your career. These individuals can offer guidance, support, and even potential collaborations, opening doors to new opportunities you may not have otherwise discovered.Accessing insider knowledge: Building relationships with key industry figures gives you access to invaluable insights and insider information. From staying ahead of the latest trends to learning about upcoming events or even securing exclusive partnerships, networking grants you a competitive edge in the promotional landscape.Establishing trust and credibility: People love to work with people they know and trust. Networking allows you to develop trust-based connections, which can lead to meaningful collaborations and partnerships. By building a solid reputation through your network, you enhance your credibility as a promoter and become more desirable to work with.As a promoter, your ability to network effectively can truly elevate your career. So, don’t be afraid to attend industry events, engage in conversations, and invest time in nurturing your professional relationships. Remember, genuine connections are the foundation for success in the world of promoting.
In order to properly evaluate the effectiveness of promotional campaigns, it is crucial to have a system in place for tracking and analyzing performance. This allows organizations to make data-driven decisions and optimize their marketing strategies. Here are some key components to consider when tracking and evaluating promotional campaigns:
Defining Key Performance Indicators (KPIs): Before launching any promotional campaign, it is important to establish clear and measurable KPIs. These could include metrics such as website traffic, online conversions, social media engagement, or new customer acquisition. By defining these KPIs, you can effectively track and evaluate the success of your promotional efforts.Monitoring Campaign Performance: Regularly monitor the performance of your promotional campaigns throughout their duration. This can be done by utilizing various analytics tools to track relevant metrics in real-time. Analyzing data such as click-through rates, conversion rates, and customer demographics can provide valuable insights into the effectiveness of your campaigns. Additionally, monitoring the performance of different promotional channels can help identify which ones are driving the most positive results.By carefully tracking and evaluating your promotional campaigns, you can make informed decisions about where to allocate resources and make improvements for future campaigns. Remember, data-driven insights are key to maximizing the return on investment (ROI) for your promotional efforts.
Tips for Effective Communication: Engaging with Customers and Clients In today’s competitive market, effective communication is crucial for businesses to build strong relationships with their customers and clients. As a promoter, your role is not only to promote a product or service but also to establish a connection that leaves a lasting impression. Here are some valuable tips to help you master the art of communication and engage with customers and clients like never before.
1. Active Listening: One of the most important skills for a promoter is the ability to actively listen to customers and clients. Pay attention to their needs, concerns, and preferences, and make them feel heard. Avoid interrupting and instead, provide appropriate responses to demonstrate your understanding. Remember, effective communication is a two-way street.
2. Non-Verbal Communication: Your body language and facial expressions speak volumes. Maintain eye contact, stand or sit up straight, and use open gestures to convey professionalism and confidence. A warm smile can go a long way in making customers and clients feel comfortable and valued. Additionally, be mindful of your tone of voice, using a calm and friendly demeanor to express empathy and understanding.
Promoter Job Description Are you passionate about harnessing the power of social media platforms to drive promotional success? Do you have a natural flair for marketing and a keen eye for identifying trends? We are seeking a creative and results-driven Promoter to join our team. As a Promoter, you will be responsible for leveraging various social media platforms to execute successful marketing campaigns and promote our brand effectively.
What you’ll be doing:
Developing and implementing social media strategies: You will be responsible for developing comprehensive social media strategies that align with our company’s promotional goals. This includes creating engaging content, managing social media accounts, and analyzing campaign performance to optimize results.Creating compelling content: As a Promoter, you will play a vital role in crafting high-quality, creative, and engaging content across multiple social media platforms. This includes writing captivating captions, designing eye-catching graphics, and creating impactful videos to capture the attention of our target audience.In order to be successful in the fast-paced world of promotional industry, continuous learning and adaptation are essential skills for a promoter. This dynamic field is constantly evolving, and staying ahead of the curve is a must. Promoters are responsible for representing products or services, creating brand awareness, and driving sales. To excel in this role, promoters need to continuously update their knowledge and skills to keep up with the latest industry trends and consumer preferences.
Continuous learning involves actively seeking out opportunities to expand your knowledge and refine your expertise. This can be done through attending industry conferences, participating in webinars, or enrolling in relevant courses. By staying up-to-date with the latest marketing strategies, technology advancements, and consumer behavior insights, promoters can develop new and innovative approaches to their promotional campaigns. Additionally, adaptation is key in the ever-changing promotional industry. Successful promoters are versatile and adaptable, able to pivot their strategies based on market demands and consumer feedback.
Wrapping Up And so, as we come to the end of our exploration into the world of promoters, one thing is abundantly clear – this is a job like no other. From the bright lights of the stage to the bustling crowds at events, promoters are the unseen heroes who make it all happen. They possess a unique blend of creative vision, strategic thinking, and an unwavering passion for their craft.
In our journey through the promoter job description, we have uncovered the countless responsibilities that fall upon the shoulders of these meticulous masterminds. They are the maestros of marketing, the masters of persuasion, and the architects of unforgettable experiences.
From managing budgets to coordinating logistics, the promoter’s role is a delicate dance that requires juggling multiple tasks without skipping a beat. They are adept at identifying target audiences, crafting compelling campaigns, and executing flawless events that leave a lasting impact.
But it doesn’t end there. Promoters are the ultimate connectors, building bridges between artists, venues, sponsors, and the adoring masses. They possess an innate ability to bring together people from all walks of life, creating a sense of community and shared experience that transcends boundaries.
Although the promoter’s job may seem glamorous from the outside, it is not without its challenges. They navigate a rapidly changing landscape, with trends and technologies evolving at a breakneck pace. Yet, they adapt, innovate, and remain at the forefront of the industry, constantly pushing boundaries and setting new standards.
So, as we bid farewell to this captivating exploration, let us salute the promoters who tirelessly work behind the scenes, ensuring that every event is a resounding success. Their dedication, ingenuity, and passion make the world a more vibrant and unforgettable place.
Remember, the next time you find yourself lost in the pulsating energy of a concert, a festival, or an extraordinary event, take a moment to appreciate the unseen hands that brought it all together – the promoters. In their world, magic happens, dreams come true, and unforgettable memories are created.
Irina Pakhomova
CMO at Smartbrain.io email: pakhomova@smartbrain.io facebook.com/smartbrain.io
For any questions, you can contact us: