');mask-image:url('data:image/svg+xml;utf8, ');mask-mode:alpha;-webkit-mask-position:center;mask-position:center;-webkit-mask-repeat:no-repeat;mask-repeat:no-repeat;-webkit-mask-size:contain;mask-size:contain}}.wp-block-image :where(.has-border-color){border-style:solid}.wp-block-image :where([style*=border-top-color]){border-top-style:solid}.wp-block-image :where([style*=border-right-color]){border-right-style:solid}.wp-block-image :where([style*=border-bottom-color]){border-bottom-style:solid}.wp-block-image :where([style*=border-left-color]){border-left-style:solid}.wp-block-image :where([style*=border-width]){border-style:solid}.wp-block-image :where([style*=border-top-width]){border-top-style:solid}.wp-block-image :where([style*=border-right-width]){border-right-style:solid}.wp-block-image :where([style*=border-bottom-width]){border-bottom-style:solid}.wp-block-image :where([style*=border-left-width]){border-left-style:solid}.wp-block-image figure{margin:0}ol.wp-block-latest-comments{box-sizing:border-box;margin-left:0}.wp-block-latest-comments .wp-block-latest-comments{padding-left:0}.wp-block-latest-comments__comment{line-height:1.1;list-style:none;margin-bottom:1em}.has-avatars .wp-block-latest-comments__comment{list-style:none;min-height:2.25em}.has-avatars .wp-block-latest-comments__comment .wp-block-latest-comments__comment-excerpt,.has-avatars .wp-block-latest-comments__comment .wp-block-latest-comments__comment-meta{margin-left:3.25em}.has-dates .wp-block-latest-comments__comment,.has-excerpts .wp-block-latest-comments__comment{line-height:1.5}.wp-block-latest-comments__comment-excerpt p{font-size:.875em;line-height:1.8;margin:.36em 0 1.4em}.wp-block-latest-comments__comment-date{display:block;font-size:.75em}.wp-block-latest-comments .avatar,.wp-block-latest-comments__comment-avatar{border-radius:1.5em;display:block;float:left;height:2.5em;margin-right:.75em;width:2.5em}.wp-block-latest-posts{box-sizing:border-box}.wp-block-latest-posts.alignleft{margin-right:2em}.wp-block-latest-posts.alignright{margin-left:2em}.wp-block-latest-posts.wp-block-latest-posts__list{list-style:none;padding-left:0}.wp-block-latest-posts.wp-block-latest-posts__list li{clear:both}.wp-block-latest-posts.is-grid{display:flex;flex-wrap:wrap;padding:0}.wp-block-latest-posts.is-grid li{margin:0 1.25em 1.25em 0;width:100%}@media (min-width:600px){.wp-block-latest-posts.columns-2 li{width:calc(50% - .625em)}.wp-block-latest-posts.columns-2 li:nth-child(2n){margin-right:0}.wp-block-latest-posts.columns-3 li{width:calc(33.33333% - .83333em)}.wp-block-latest-posts.columns-3 li:nth-child(3n){margin-right:0}.wp-block-latest-posts.columns-4 li{width:calc(25% - .9375em)}.wp-block-latest-posts.columns-4 li:nth-child(4n){margin-right:0}.wp-block-latest-posts.columns-5 li{width:calc(20% - 1em)}.wp-block-latest-posts.columns-5 li:nth-child(5n){margin-right:0}.wp-block-latest-posts.columns-6 li{width:calc(16.66667% - 1.04167em)}.wp-block-latest-posts.columns-6 li:nth-child(6n){margin-right:0}}.wp-block-latest-posts__post-author,.wp-block-latest-posts__post-date{display:block;font-size:.8125em}.wp-block-latest-posts__post-excerpt{margin-bottom:1em;margin-top:.5em}.wp-block-latest-posts__featured-image a{display:inline-block}.wp-block-latest-posts__featured-image img{height:auto;max-width:100%;width:auto}.wp-block-latest-posts__featured-image.alignleft{float:left;margin-right:1em}.wp-block-latest-posts__featured-image.alignright{float:right;margin-left:1em}.wp-block-latest-posts__featured-image.aligncenter{margin-bottom:1em;text-align:center}ol,ul{box-sizing:border-box}ol.has-background,ul.has-background{padding:1.25em 2.375em}.wp-block-media-text{box-sizing:border-box;
/*!rtl:begin:ignore*/direction:ltr;
/*!rtl:end:ignore*/display:grid;grid-template-columns:50% 1fr;grid-template-rows:auto}.wp-block-media-text.has-media-on-the-right{grid-template-columns:1fr 50%}.wp-block-media-text.is-vertically-aligned-top .wp-block-media-text__content,.wp-block-media-text.is-vertically-aligned-top .wp-block-media-text__media{align-self:start}.wp-block-media-text .wp-block-media-text__content,.wp-block-media-text .wp-block-media-text__media,.wp-block-media-text.is-vertically-aligned-center .wp-block-media-text__content,.wp-block-media-text.is-vertically-aligned-center .wp-block-media-text__media{align-self:center}.wp-block-media-text.is-vertically-aligned-bottom .wp-block-media-text__content,.wp-block-media-text.is-vertically-aligned-bottom .wp-block-media-text__media{align-self:end}.wp-block-media-text .wp-block-media-text__media{
/*!rtl:begin:ignore*/grid-column:1;grid-row:1;
/*!rtl:end:ignore*/margin:0}.wp-block-media-text .wp-block-media-text__content{direction:ltr;
/*!rtl:begin:ignore*/grid-column:2;grid-row:1;
/*!rtl:end:ignore*/padding:0 8%;word-break:break-word}.wp-block-media-text.has-media-on-the-right .wp-block-media-text__media{
/*!rtl:begin:ignore*/grid-column:2;grid-row:1
/*!rtl:end:ignore*/}.wp-block-media-text.has-media-on-the-right .wp-block-media-text__content{
/*!rtl:begin:ignore*/grid-column:1;grid-row:1
/*!rtl:end:ignore*/}.wp-block-media-text__media img,.wp-block-media-text__media video{height:auto;max-width:unset;vertical-align:middle;width:100%}.wp-block-media-text.is-image-fill .wp-block-media-text__media{background-size:cover;height:100%;min-height:250px}.wp-block-media-text.is-image-fill .wp-block-media-text__media>a{display:block;height:100%}.wp-block-media-text.is-image-fill .wp-block-media-text__media img{clip:rect(0,0,0,0);border:0;height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute;width:1px}@media (max-width:600px){.wp-block-media-text.is-stacked-on-mobile{grid-template-columns:100%!important}.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__media{grid-column:1;grid-row:1}.wp-block-media-text.is-stacked-on-mobile .wp-block-media-text__content{grid-column:1;grid-row:2}}.wp-block-navigation{--navigation-layout-justification-setting:flex-start;--navigation-layout-direction:row;--navigation-layout-wrap:wrap;--navigation-layout-justify:flex-start;--navigation-layout-align:center;position:relative}.wp-block-navigation ul{margin-bottom:0;margin-left:0;margin-top:0;padding-left:0}.wp-block-navigation ul,.wp-block-navigation ul li{list-style:none;padding:0}.wp-block-navigation .wp-block-navigation-item{align-items:center;display:flex;position:relative}.wp-block-navigation .wp-block-navigation-item .wp-block-navigation__submenu-container:empty{display:none}.wp-block-navigation .wp-block-navigation-item__content{display:block}.wp-block-navigation .wp-block-navigation-item__content.wp-block-navigation-item__content{color:inherit}.wp-block-navigation.has-text-decoration-underline .wp-block-navigation-item__content,.wp-block-navigation.has-text-decoration-underline .wp-block-navigation-item__content:active,.wp-block-navigation.has-text-decoration-underline .wp-block-navigation-item__content:focus{text-decoration:underline}.wp-block-navigation.has-text-decoration-line-through .wp-block-navigation-item__content,.wp-block-navigation.has-text-decoration-line-through .wp-block-navigation-item__content:active,.wp-block-navigation.has-text-decoration-line-through .wp-block-navigation-item__content:focus{text-decoration:line-through}.wp-block-navigation:where(:not([class*=has-text-decoration])) a{text-decoration:none}.wp-block-navigation:where(:not([class*=has-text-decoration])) a:active,.wp-block-navigation:where(:not([class*=has-text-decoration])) a:focus{text-decoration:none}.wp-block-navigation .wp-block-navigation__submenu-icon{align-self:center;background-color:inherit;border:none;color:currentColor;display:inline-block;font-size:inherit;height:.6em;line-height:0;margin-left:.25em;padding:0;width:.6em}.wp-block-navigation .wp-block-navigation__submenu-icon svg{stroke:currentColor;display:inline-block;height:inherit;margin-top:.075em;width:inherit}.wp-block-navigation.is-vertical{--navigation-layout-direction:column;--navigation-layout-justify:initial;--navigation-layout-align:flex-start}.wp-block-navigation.no-wrap{--navigation-layout-wrap:nowrap}.wp-block-navigation.items-justified-center{--navigation-layout-justification-setting:center;--navigation-layout-justify:center}.wp-block-navigation.items-justified-center.is-vertical{--navigation-layout-align:center}.wp-block-navigation.items-justified-right{--navigation-layout-justification-setting:flex-end;--navigation-layout-justify:flex-end}.wp-block-navigation.items-justified-right.is-vertical{--navigation-layout-align:flex-end}.wp-block-navigation.items-justified-space-between{--navigation-layout-justification-setting:space-between;--navigation-layout-justify:space-between}.wp-block-navigation .has-child .wp-block-navigation__submenu-container{align-items:normal;background-color:inherit;color:inherit;display:flex;flex-direction:column;height:0;left:-1px;opacity:0;overflow:hidden;position:absolute;top:100%;transition:opacity .1s linear;visibility:hidden;width:0;z-index:2}.wp-block-navigation .has-child .wp-block-navigation__submenu-container>.wp-block-navigation-item>.wp-block-navigation-item__content{display:flex;flex-grow:1}.wp-block-navigation .has-child .wp-block-navigation__submenu-container>.wp-block-navigation-item>.wp-block-navigation-item__content .wp-block-navigation__submenu-icon{margin-left:auto;margin-right:0}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation-item__content{margin:0}@media (min-width:782px){.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:100%;top:-1px}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container:before{background:transparent;content:"";display:block;height:100%;position:absolute;right:100%;width:.5em}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-icon{margin-right:.25em}.wp-block-navigation .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-icon svg{transform:rotate(-90deg)}}.wp-block-navigation .has-child:not(.open-on-click):hover>.wp-block-navigation__submenu-container{height:auto;min-width:200px;opacity:1;overflow:visible;visibility:visible;width:auto}.wp-block-navigation .has-child:not(.open-on-click):not(.open-on-hover-click):focus-within>.wp-block-navigation__submenu-container{height:auto;min-width:200px;opacity:1;overflow:visible;visibility:visible;width:auto}.wp-block-navigation .has-child .wp-block-navigation-submenu__toggle[aria-expanded=true]~.wp-block-navigation__submenu-container{height:auto;min-width:200px;opacity:1;overflow:visible;visibility:visible;width:auto}.wp-block-navigation.has-background .has-child .wp-block-navigation__submenu-container{left:0;top:100%}@media (min-width:782px){.wp-block-navigation.has-background .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:100%;top:0}}.wp-block-navigation-submenu{display:flex;position:relative}.wp-block-navigation-submenu .wp-block-navigation__submenu-icon svg{stroke:currentColor}button.wp-block-navigation-item__content{background-color:transparent;border:none;color:currentColor;font-family:inherit;font-size:inherit;font-style:inherit;font-weight:inherit;line-height:inherit;text-align:left;text-transform:inherit}.wp-block-navigation-submenu__toggle{cursor:pointer}.wp-block-navigation-item.open-on-click .wp-block-navigation-submenu__toggle{padding-right:.85em}.wp-block-navigation-item.open-on-click .wp-block-navigation-submenu__toggle+.wp-block-navigation__submenu-icon{margin-left:-.6em;pointer-events:none}.wp-block-navigation .wp-block-page-list,.wp-block-navigation__container,.wp-block-navigation__responsive-close,.wp-block-navigation__responsive-container,.wp-block-navigation__responsive-container-content,.wp-block-navigation__responsive-dialog{gap:inherit}:where(.wp-block-navigation.has-background .wp-block-navigation-item a:not(.wp-element-button)),:where(.wp-block-navigation.has-background .wp-block-navigation-submenu a:not(.wp-element-button)){padding:.5em 1em}:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-navigation-item a:not(.wp-element-button)),:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-navigation-submenu a:not(.wp-element-button)),:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-navigation-submenu button.wp-block-navigation-item__content),:where(.wp-block-navigation .wp-block-navigation__submenu-container .wp-block-pages-list__item button.wp-block-navigation-item__content){padding:.5em 1em}.wp-block-navigation.items-justified-right .wp-block-navigation__container .has-child .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-right .wp-block-page-list>.has-child .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between .wp-block-page-list>.has-child:last-child .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between>.wp-block-navigation__container>.has-child:last-child .wp-block-navigation__submenu-container{left:auto;right:0}.wp-block-navigation.items-justified-right .wp-block-navigation__container .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-right .wp-block-page-list>.has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between .wp-block-page-list>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between>.wp-block-navigation__container>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:-1px;right:-1px}@media (min-width:782px){.wp-block-navigation.items-justified-right .wp-block-navigation__container .has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-right .wp-block-page-list>.has-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between .wp-block-page-list>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container,.wp-block-navigation.items-justified-space-between>.wp-block-navigation__container>.has-child:last-child .wp-block-navigation__submenu-container .wp-block-navigation__submenu-container{left:auto;right:100%}}.wp-block-navigation:not(.has-background) .wp-block-navigation__submenu-container{background-color:#fff;border:1px solid rgba(0,0,0,.15);color:#000}.wp-block-navigation__container{align-items:var(--navigation-layout-align,initial);display:flex;flex-direction:var(--navigation-layout-direction,initial);flex-wrap:var(--navigation-layout-wrap,wrap);justify-content:var(--navigation-layout-justify,initial);list-style:none;margin:0;padding-left:0}.wp-block-navigation__container .is-responsive{display:none}.wp-block-navigation__container:only-child,.wp-block-page-list:only-child{flex-grow:1}@keyframes overlay-menu__fade-in-animation{0%{opacity:0;transform:translateY(.5em)}to{opacity:1;transform:translateY(0)}}.wp-block-navigation__responsive-container{bottom:0;display:none;left:0;position:fixed;right:0;top:0}.wp-block-navigation__responsive-container .wp-block-navigation-link a{color:inherit}.wp-block-navigation__responsive-container .wp-block-navigation__responsive-container-content{align-items:var(--navigation-layout-align,initial);display:flex;flex-direction:var(--navigation-layout-direction,initial);flex-wrap:var(--navigation-layout-wrap,wrap);justify-content:var(--navigation-layout-justify,initial)}.wp-block-navigation__responsive-container:not(.is-menu-open.is-menu-open){background-color:inherit!important;color:inherit!important}.wp-block-navigation__responsive-container.is-menu-open{animation:overlay-menu__fade-in-animation .1s ease-out;animation-fill-mode:forwards;background-color:inherit;display:flex;flex-direction:column;overflow:auto;padding:var(--wp--style--root--padding-top,2rem) var(--wp--style--root--padding-right,2rem) var(--wp--style--root--padding-bottom,2rem) var(--wp--style--root--padding-left,2rem);z-index:100000}@media (prefers-reduced-motion:reduce){.wp-block-navigation__responsive-container.is-menu-open{animation-delay:0s;animation-duration:1ms}}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content{align-items:var(--navigation-layout-justification-setting,inherit);display:flex;flex-direction:column;flex-wrap:nowrap;overflow:visible;padding-top:calc(2rem + 24px)}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-page-list{justify-content:flex-start}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__submenu-icon{display:none}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .has-child .wp-block-navigation__submenu-container{border:none;height:auto;min-width:200px;opacity:1;overflow:initial;padding-left:2rem;padding-right:2rem;position:static;visibility:visible;width:auto}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__submenu-container{gap:inherit}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__submenu-container{padding-top:var(--wp--style--block-gap,2em)}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation-item__content{padding:0}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation-item,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-navigation__container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__responsive-container-content .wp-block-page-list{align-items:var(--navigation-layout-justification-setting,initial);display:flex;flex-direction:column}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation-item,.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation-item .wp-block-navigation__submenu-container,.wp-block-navigation__responsive-container.is-menu-open .wp-block-page-list{background:transparent!important;color:inherit!important}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container{left:auto;right:auto}@media (min-width:600px){.wp-block-navigation__responsive-container:not(.hidden-by-default):not(.is-menu-open){background-color:inherit;display:block;position:relative;width:100%;z-index:auto}.wp-block-navigation__responsive-container:not(.hidden-by-default):not(.is-menu-open) .wp-block-navigation__responsive-container-close{display:none}.wp-block-navigation__responsive-container.is-menu-open .wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container.wp-block-navigation__submenu-container{left:0}}.wp-block-navigation:not(.has-background) .wp-block-navigation__responsive-container.is-menu-open{background-color:#fff;color:#000}.wp-block-navigation__toggle_button_label{font-size:1rem;font-weight:700}.wp-block-navigation__responsive-container-close,.wp-block-navigation__responsive-container-open{background:transparent;border:none;color:currentColor;cursor:pointer;margin:0;padding:0;text-transform:inherit;vertical-align:middle}.wp-block-navigation__responsive-container-close svg,.wp-block-navigation__responsive-container-open svg{fill:currentColor;display:block;height:24px;pointer-events:none;width:24px}.wp-block-navigation__responsive-container-open{display:flex}.wp-block-navigation__responsive-container-open.wp-block-navigation__responsive-container-open.wp-block-navigation__responsive-container-open{font-family:inherit;font-size:inherit;font-weight:inherit}@media (min-width:600px){.wp-block-navigation__responsive-container-open:not(.always-shown){display:none}}.wp-block-navigation__responsive-container-close{position:absolute;right:0;top:0;z-index:2}.wp-block-navigation__responsive-container-close.wp-block-navigation__responsive-container-close.wp-block-navigation__responsive-container-close{font-family:inherit;font-size:inherit;font-weight:inherit}.wp-block-navigation__responsive-close{margin-left:auto;margin-right:auto;max-width:var(--wp--style--global--wide-size,100%);width:100%}.wp-block-navigation__responsive-close:focus{outline:none}.is-menu-open .wp-block-navigation__responsive-close,.is-menu-open .wp-block-navigation__responsive-container-content,.is-menu-open .wp-block-navigation__responsive-dialog{box-sizing:border-box}.wp-block-navigation__responsive-dialog{position:relative}.has-modal-open .admin-bar .is-menu-open .wp-block-navigation__responsive-dialog{margin-top:46px}@media (min-width:782px){.has-modal-open .admin-bar .is-menu-open .wp-block-navigation__responsive-dialog{margin-top:32px}}html.has-modal-open{overflow:hidden}.wp-block-navigation .wp-block-navigation-item__label{overflow-wrap:break-word;word-break:normal}.wp-block-navigation .wp-block-navigation-item__description{display:none}.wp-block-navigation .wp-block-page-list{align-items:var(--navigation-layout-align,initial);background-color:inherit;display:flex;flex-direction:var(--navigation-layout-direction,initial);flex-wrap:var(--navigation-layout-wrap,wrap);justify-content:var(--navigation-layout-justify,initial)}.wp-block-navigation .wp-block-navigation-item{background-color:inherit}.is-small-text{font-size:.875em}.is-regular-text{font-size:1em}.is-large-text{font-size:2.25em}.is-larger-text{font-size:3em}.has-drop-cap:not(:focus):first-letter{float:left;font-size:8.4em;font-style:normal;font-weight:100;line-height:.68;margin:.05em .1em 0 0;text-transform:uppercase}body.rtl .has-drop-cap:not(:focus):first-letter{float:none;margin-left:.1em}p.has-drop-cap.has-background{overflow:hidden}p.has-background{padding:1.25em 2.375em}:where(p.has-text-color:not(.has-link-color)) a{color:inherit}.wp-block-post-author{display:flex;flex-wrap:wrap}.wp-block-post-author__byline{font-size:.5em;margin-bottom:0;margin-top:0;width:100%}.wp-block-post-author__avatar{margin-right:1em}.wp-block-post-author__bio{font-size:.7em;margin-bottom:.7em}.wp-block-post-author__content{flex-basis:0;flex-grow:1}.wp-block-post-author__name{margin:0}.wp-block-post-comments-form{box-sizing:border-box}.wp-block-post-comments-form[style*=font-weight] :where(.comment-reply-title){font-weight:inherit}.wp-block-post-comments-form[style*=font-family] :where(.comment-reply-title){font-family:inherit}.wp-block-post-comments-form[class*=-font-size] :where(.comment-reply-title),.wp-block-post-comments-form[style*=font-size] :where(.comment-reply-title){font-size:inherit}.wp-block-post-comments-form[style*=line-height] :where(.comment-reply-title){line-height:inherit}.wp-block-post-comments-form[style*=font-style] :where(.comment-reply-title){font-style:inherit}.wp-block-post-comments-form[style*=letter-spacing] :where(.comment-reply-title){letter-spacing:inherit}.wp-block-post-comments-form input[type=submit]{box-shadow:none;cursor:pointer;display:inline-block;overflow-wrap:break-word;text-align:center}.wp-block-post-comments-form input:not([type=submit]),.wp-block-post-comments-form textarea{border:1px solid #949494;font-family:inherit;font-size:1em}.wp-block-post-comments-form input:not([type=submit]):not([type=checkbox]),.wp-block-post-comments-form textarea{padding:calc(.667em + 2px)}.wp-block-post-comments-form .comment-form input:not([type=submit]):not([type=checkbox]),.wp-block-post-comments-form .comment-form textarea{box-sizing:border-box;display:block;width:100%}.wp-block-post-comments-form .comment-form-author label,.wp-block-post-comments-form .comment-form-email label,.wp-block-post-comments-form .comment-form-url label{display:block;margin-bottom:.25em}.wp-block-post-comments-form .comment-form-cookies-consent{display:flex;gap:.25em}.wp-block-post-comments-form .comment-form-cookies-consent #wp-comment-cookies-consent{margin-top:.35em}.wp-block-post-comments-form .comment-reply-title{margin-bottom:0}.wp-block-post-comments-form .comment-reply-title :where(small){font-size:var(--wp--preset--font-size--medium,smaller);margin-left:.5em}.wp-block-post-date{box-sizing:border-box}.wp-block-post-excerpt{margin-bottom:var(--wp--style--block-gap);margin-top:var(--wp--style--block-gap)}.wp-block-post-excerpt__excerpt{margin-bottom:0;margin-top:0}.wp-block-post-excerpt__more-text{margin-bottom:0;margin-top:var(--wp--style--block-gap)}.wp-block-post-excerpt__more-link{display:inline-block}.wp-block-post-featured-image{margin-left:0;margin-right:0}.wp-block-post-featured-image a{display:block}.wp-block-post-featured-image img{box-sizing:border-box;height:auto;max-width:100%;vertical-align:bottom;width:100%}.wp-block-post-featured-image.alignfull img,.wp-block-post-featured-image.alignwide img{width:100%}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim{background-color:#000;inset:0;position:absolute}.wp-block-post-featured-image{position:relative}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-gradient{background-color:transparent}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-0{opacity:0}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-10{opacity:.1}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-20{opacity:.2}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-30{opacity:.3}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-40{opacity:.4}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-50{opacity:.5}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-60{opacity:.6}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-70{opacity:.7}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-80{opacity:.8}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-90{opacity:.9}.wp-block-post-featured-image .wp-block-post-featured-image__overlay.has-background-dim-100{opacity:1}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-previous{display:inline-block;margin-right:1ch}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-previous:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-next{display:inline-block;margin-left:1ch}.wp-block-post-navigation-link .wp-block-post-navigation-link__arrow-next:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-post-terms{box-sizing:border-box}.wp-block-post-terms .wp-block-post-terms__separator{white-space:pre-wrap}.wp-block-post-title{box-sizing:border-box;word-break:break-word}.wp-block-post-title a{display:inline-block}.wp-block-preformatted{white-space:pre-wrap}.wp-block-preformatted.has-background{padding:1.25em 2.375em}.wp-block-pullquote{box-sizing:border-box;margin:0 0 1em;overflow-wrap:break-word;padding:3em 0;text-align:center}.wp-block-pullquote blockquote,.wp-block-pullquote cite,.wp-block-pullquote p{color:inherit}.wp-block-pullquote.alignleft,.wp-block-pullquote.alignright{max-width:420px}.wp-block-pullquote cite,.wp-block-pullquote footer{position:relative}.wp-block-pullquote .has-text-color a{color:inherit}.wp-block-pullquote.has-text-align-left blockquote{text-align:left}.wp-block-pullquote.has-text-align-right blockquote{text-align:right}.wp-block-pullquote.is-style-solid-color{border:none}.wp-block-pullquote.is-style-solid-color blockquote{margin-left:auto;margin-right:auto;max-width:60%}.wp-block-pullquote.is-style-solid-color blockquote p{font-size:2em;margin-bottom:0;margin-top:0}.wp-block-pullquote.is-style-solid-color blockquote cite{font-style:normal;text-transform:none}.wp-block-pullquote cite{color:inherit}.wp-block-post-template{list-style:none;margin-bottom:0;margin-top:0;max-width:100%;padding:0}.wp-block-post-template.wp-block-post-template{background:none}.wp-block-post-template.is-flex-container{display:flex;flex-direction:row;flex-wrap:wrap;gap:1.25em}.wp-block-post-template.is-flex-container li{margin:0;width:100%}@media (min-width:600px){.wp-block-post-template.is-flex-container.is-flex-container.columns-2>li{width:calc(50% - .625em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-3>li{width:calc(33.33333% - .83333em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-4>li{width:calc(25% - .9375em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-5>li{width:calc(20% - 1em)}.wp-block-post-template.is-flex-container.is-flex-container.columns-6>li{width:calc(16.66667% - 1.04167em)}}.wp-block-query-pagination>.wp-block-query-pagination-next,.wp-block-query-pagination>.wp-block-query-pagination-numbers,.wp-block-query-pagination>.wp-block-query-pagination-previous{margin-bottom:.5em;margin-right:.5em}.wp-block-query-pagination>.wp-block-query-pagination-next:last-child,.wp-block-query-pagination>.wp-block-query-pagination-numbers:last-child,.wp-block-query-pagination>.wp-block-query-pagination-previous:last-child{margin-right:0}.wp-block-query-pagination.is-content-justification-space-between>.wp-block-query-pagination-next:last-of-type{margin-inline-start:auto}.wp-block-query-pagination.is-content-justification-space-between>.wp-block-query-pagination-previous:first-child{margin-inline-end:auto}.wp-block-query-pagination .wp-block-query-pagination-previous-arrow{display:inline-block;margin-right:1ch}.wp-block-query-pagination .wp-block-query-pagination-previous-arrow:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-query-pagination .wp-block-query-pagination-next-arrow{display:inline-block;margin-left:1ch}.wp-block-query-pagination .wp-block-query-pagination-next-arrow:not(.is-arrow-chevron){transform:scaleX(1)}.wp-block-query-pagination.aligncenter{justify-content:center}.wp-block-query-title,.wp-block-quote{box-sizing:border-box}.wp-block-quote{overflow-wrap:break-word}.wp-block-quote.is-large:where(:not(.is-style-plain)),.wp-block-quote.is-style-large:where(:not(.is-style-plain)){margin-bottom:1em;padding:0 1em}.wp-block-quote.is-large:where(:not(.is-style-plain)) p,.wp-block-quote.is-style-large:where(:not(.is-style-plain)) p{font-size:1.5em;font-style:italic;line-height:1.6}.wp-block-quote.is-large:where(:not(.is-style-plain)) cite,.wp-block-quote.is-large:where(:not(.is-style-plain)) footer,.wp-block-quote.is-style-large:where(:not(.is-style-plain)) cite,.wp-block-quote.is-style-large:where(:not(.is-style-plain)) footer{font-size:1.125em;text-align:right}.wp-block-read-more{display:block;width:-moz-fit-content;width:fit-content}.wp-block-read-more:not([style*=text-decoration]),.wp-block-read-more:not([style*=text-decoration]):active,.wp-block-read-more:not([style*=text-decoration]):focus{text-decoration:none}ul.wp-block-rss{list-style:none;padding:0}ul.wp-block-rss.wp-block-rss{box-sizing:border-box}ul.wp-block-rss.alignleft{margin-right:2em}ul.wp-block-rss.alignright{margin-left:2em}ul.wp-block-rss.is-grid{display:flex;flex-wrap:wrap;list-style:none;padding:0}ul.wp-block-rss.is-grid li{margin:0 1em 1em 0;width:100%}@media (min-width:600px){ul.wp-block-rss.columns-2 li{width:calc(50% - 1em)}ul.wp-block-rss.columns-3 li{width:calc(33.33333% - 1em)}ul.wp-block-rss.columns-4 li{width:calc(25% - 1em)}ul.wp-block-rss.columns-5 li{width:calc(20% - 1em)}ul.wp-block-rss.columns-6 li{width:calc(16.66667% - 1em)}}.wp-block-rss__item-author,.wp-block-rss__item-publish-date{display:block;font-size:.8125em}.wp-block-search__button{margin-left:.625em;word-break:normal}.wp-block-search__button.has-icon{line-height:0}.wp-block-search__button svg{fill:currentColor;min-height:1.5em;min-width:1.5em;vertical-align:text-bottom}:where(.wp-block-search__button){border:1px solid #ccc;padding:.375em .625em}.wp-block-search__inside-wrapper{display:flex;flex:auto;flex-wrap:nowrap;max-width:100%}.wp-block-search__label{width:100%}.wp-block-search__input{border:1px solid #949494;flex-grow:1;margin-left:0;margin-right:0;min-width:3em;padding:8px;text-decoration:unset!important}.wp-block-search.wp-block-search__button-only .wp-block-search__button{margin-left:0}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper){border:1px solid #949494;padding:4px}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper) .wp-block-search__input{border:none;border-radius:0;padding:0 0 0 .25em}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper) .wp-block-search__input:focus{outline:none}:where(.wp-block-search__button-inside .wp-block-search__inside-wrapper) :where(.wp-block-search__button){padding:.125em .5em}.wp-block-search.aligncenter .wp-block-search__inside-wrapper{margin:auto}.wp-block-separator{border:1px solid;border-left:none;border-right:none}.wp-block-separator.is-style-dots{background:none!important;border:none;height:auto;line-height:1;text-align:center}.wp-block-separator.is-style-dots:before{color:currentColor;content:"···";font-family:serif;font-size:1.5em;letter-spacing:2em;padding-left:2em}.wp-block-site-logo{box-sizing:border-box;line-height:0}.wp-block-site-logo a{display:inline-block}.wp-block-site-logo.is-default-size img{height:auto;width:120px}.wp-block-site-logo img{height:auto;max-width:100%}.wp-block-site-logo a,.wp-block-site-logo img{border-radius:inherit}.wp-block-site-logo.aligncenter{margin-left:auto;margin-right:auto;text-align:center}.wp-block-site-logo.is-style-rounded{border-radius:9999px}.wp-block-site-title a{color:inherit}.wp-block-social-links{background:none;box-sizing:border-box;margin-left:0;padding-left:0;padding-right:0;text-indent:0}.wp-block-social-links .wp-social-link a,.wp-block-social-links .wp-social-link a:hover{border-bottom:0;box-shadow:none;text-decoration:none}.wp-block-social-links .wp-social-link a{padding:.25em}.wp-block-social-links .wp-social-link svg{height:1em;width:1em}.wp-block-social-links .wp-social-link span:not(.screen-reader-text){font-size:.65em;margin-left:.5em;margin-right:.5em}.wp-block-social-links.has-small-icon-size{font-size:16px}.wp-block-social-links,.wp-block-social-links.has-normal-icon-size{font-size:24px}.wp-block-social-links.has-large-icon-size{font-size:36px}.wp-block-social-links.has-huge-icon-size{font-size:48px}.wp-block-social-links.aligncenter{display:flex;justify-content:center}.wp-block-social-links.alignright{justify-content:flex-end}.wp-block-social-link{border-radius:9999px;display:block;height:auto;transition:transform .1s ease}@media (prefers-reduced-motion:reduce){.wp-block-social-link{transition-delay:0s;transition-duration:0s}}.wp-block-social-link a{align-items:center;display:flex;line-height:0;transition:transform .1s ease}.wp-block-social-link:hover{transform:scale(1.1)}.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor svg,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor:active,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor:hover,.wp-block-social-links .wp-block-social-link .wp-block-social-link-anchor:visited{fill:currentColor;color:currentColor}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link{background-color:#f0f0f0;color:#444}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-amazon{background-color:#f90;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-bandcamp{background-color:#1ea0c3;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-behance{background-color:#0757fe;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-codepen{background-color:#1e1f26;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-deviantart{background-color:#02e49b;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-dribbble{background-color:#e94c89;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-dropbox{background-color:#4280ff;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-etsy{background-color:#f45800;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-facebook{background-color:#1778f2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-fivehundredpx{background-color:#000;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-flickr{background-color:#0461dd;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-foursquare{background-color:#e65678;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-github{background-color:#24292d;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-goodreads{background-color:#eceadd;color:#382110}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-google{background-color:#ea4434;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-instagram{background-color:#f00075;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-lastfm{background-color:#e21b24;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-linkedin{background-color:#0d66c2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-mastodon{background-color:#3288d4;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-medium{background-color:#02ab6c;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-meetup{background-color:#f6405f;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-patreon{background-color:#ff424d;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-pinterest{background-color:#e60122;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-pocket{background-color:#ef4155;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-reddit{background-color:#ff4500;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-skype{background-color:#0478d7;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-snapchat{stroke:#000;background-color:#fefc00;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-soundcloud{background-color:#ff5600;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-spotify{background-color:#1bd760;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-telegram{background-color:#2aabee;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-tiktok{background-color:#000;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-tumblr{background-color:#011835;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-twitch{background-color:#6440a4;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-twitter{background-color:#1da1f2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-vimeo{background-color:#1eb7ea;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-vk{background-color:#4680c2;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-wordpress{background-color:#3499cd;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-whatsapp{background-color:#25d366;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-yelp{background-color:#d32422;color:#fff}.wp-block-social-links:not(.is-style-logos-only) .wp-social-link-youtube{background-color:red;color:#fff}.wp-block-social-links.is-style-logos-only .wp-social-link{background:none}.wp-block-social-links.is-style-logos-only .wp-social-link a{padding:0}.wp-block-social-links.is-style-logos-only .wp-social-link svg{height:1.25em;width:1.25em}.wp-block-social-links.is-style-logos-only .wp-social-link-amazon{color:#f90}.wp-block-social-links.is-style-logos-only .wp-social-link-bandcamp{color:#1ea0c3}.wp-block-social-links.is-style-logos-only .wp-social-link-behance{color:#0757fe}.wp-block-social-links.is-style-logos-only .wp-social-link-codepen{color:#1e1f26}.wp-block-social-links.is-style-logos-only .wp-social-link-deviantart{color:#02e49b}.wp-block-social-links.is-style-logos-only .wp-social-link-dribbble{color:#e94c89}.wp-block-social-links.is-style-logos-only .wp-social-link-dropbox{color:#4280ff}.wp-block-social-links.is-style-logos-only .wp-social-link-etsy{color:#f45800}.wp-block-social-links.is-style-logos-only .wp-social-link-facebook{color:#1778f2}.wp-block-social-links.is-style-logos-only .wp-social-link-fivehundredpx{color:#000}.wp-block-social-links.is-style-logos-only .wp-social-link-flickr{color:#0461dd}.wp-block-social-links.is-style-logos-only .wp-social-link-foursquare{color:#e65678}.wp-block-social-links.is-style-logos-only .wp-social-link-github{color:#24292d}.wp-block-social-links.is-style-logos-only .wp-social-link-goodreads{color:#382110}.wp-block-social-links.is-style-logos-only .wp-social-link-google{color:#ea4434}.wp-block-social-links.is-style-logos-only .wp-social-link-instagram{color:#f00075}.wp-block-social-links.is-style-logos-only .wp-social-link-lastfm{color:#e21b24}.wp-block-social-links.is-style-logos-only .wp-social-link-linkedin{color:#0d66c2}.wp-block-social-links.is-style-logos-only .wp-social-link-mastodon{color:#3288d4}.wp-block-social-links.is-style-logos-only .wp-social-link-medium{color:#02ab6c}.wp-block-social-links.is-style-logos-only .wp-social-link-meetup{color:#f6405f}.wp-block-social-links.is-style-logos-only .wp-social-link-patreon{color:#ff424d}.wp-block-social-links.is-style-logos-only .wp-social-link-pinterest{color:#e60122}.wp-block-social-links.is-style-logos-only .wp-social-link-pocket{color:#ef4155}.wp-block-social-links.is-style-logos-only .wp-social-link-reddit{color:#ff4500}.wp-block-social-links.is-style-logos-only .wp-social-link-skype{color:#0478d7}.wp-block-social-links.is-style-logos-only .wp-social-link-snapchat{stroke:#000;color:#fff}.wp-block-social-links.is-style-logos-only .wp-social-link-soundcloud{color:#ff5600}.wp-block-social-links.is-style-logos-only .wp-social-link-spotify{color:#1bd760}.wp-block-social-links.is-style-logos-only .wp-social-link-telegram{color:#2aabee}.wp-block-social-links.is-style-logos-only .wp-social-link-tiktok{color:#000}.wp-block-social-links.is-style-logos-only .wp-social-link-tumblr{color:#011835}.wp-block-social-links.is-style-logos-only .wp-social-link-twitch{color:#6440a4}.wp-block-social-links.is-style-logos-only .wp-social-link-twitter{color:#1da1f2}.wp-block-social-links.is-style-logos-only .wp-social-link-vimeo{color:#1eb7ea}.wp-block-social-links.is-style-logos-only .wp-social-link-vk{color:#4680c2}.wp-block-social-links.is-style-logos-only .wp-social-link-whatsapp{color:#25d366}.wp-block-social-links.is-style-logos-only .wp-social-link-wordpress{color:#3499cd}.wp-block-social-links.is-style-logos-only .wp-social-link-yelp{color:#d32422}.wp-block-social-links.is-style-logos-only .wp-social-link-youtube{color:red}.wp-block-social-links.is-style-pill-shape .wp-social-link{width:auto}.wp-block-social-links.is-style-pill-shape .wp-social-link a{padding-left:.66667em;padding-right:.66667em}.wp-block-spacer{clear:both}.wp-block-tag-cloud{box-sizing:border-box}.wp-block-tag-cloud.aligncenter{justify-content:center;text-align:center}.wp-block-tag-cloud.alignfull{padding-left:1em;padding-right:1em}.wp-block-tag-cloud a{display:inline-block;margin-right:5px}.wp-block-tag-cloud span{display:inline-block;margin-left:5px;text-decoration:none}.wp-block-tag-cloud.is-style-outline{display:flex;flex-wrap:wrap;gap:1ch}.wp-block-tag-cloud.is-style-outline a{border:1px solid;font-size:unset!important;margin-right:0;padding:1ch 2ch;text-decoration:none!important}.wp-block-table{overflow-x:auto}.wp-block-table table{border-collapse:collapse;width:100%}.wp-block-table thead{border-bottom:3px solid}.wp-block-table tfoot{border-top:3px solid}.wp-block-table td,.wp-block-table th{border:1px solid;padding:.5em}.wp-block-table .has-fixed-layout{table-layout:fixed;width:100%}.wp-block-table .has-fixed-layout td,.wp-block-table .has-fixed-layout th{word-break:break-word}.wp-block-table.aligncenter,.wp-block-table.alignleft,.wp-block-table.alignright{display:table;width:auto}.wp-block-table.aligncenter td,.wp-block-table.aligncenter th,.wp-block-table.alignleft td,.wp-block-table.alignleft th,.wp-block-table.alignright td,.wp-block-table.alignright th{word-break:break-word}.wp-block-table .has-subtle-light-gray-background-color{background-color:#f3f4f5}.wp-block-table .has-subtle-pale-green-background-color{background-color:#e9fbe5}.wp-block-table .has-subtle-pale-blue-background-color{background-color:#e7f5fe}.wp-block-table .has-subtle-pale-pink-background-color{background-color:#fcf0ef}.wp-block-table.is-style-stripes{background-color:transparent;border-bottom:1px solid #f0f0f0;border-collapse:inherit;border-spacing:0}.wp-block-table.is-style-stripes tbody tr:nth-child(odd){background-color:#f0f0f0}.wp-block-table.is-style-stripes.has-subtle-light-gray-background-color tbody tr:nth-child(odd){background-color:#f3f4f5}.wp-block-table.is-style-stripes.has-subtle-pale-green-background-color tbody tr:nth-child(odd){background-color:#e9fbe5}.wp-block-table.is-style-stripes.has-subtle-pale-blue-background-color tbody tr:nth-child(odd){background-color:#e7f5fe}.wp-block-table.is-style-stripes.has-subtle-pale-pink-background-color tbody tr:nth-child(odd){background-color:#fcf0ef}.wp-block-table.is-style-stripes td,.wp-block-table.is-style-stripes th{border-color:transparent}.wp-block-table .has-border-color td,.wp-block-table .has-border-color th,.wp-block-table .has-border-color tr,.wp-block-table .has-border-color>*{border-color:inherit}.wp-block-table table[style*=border-top-color] tr:first-child,.wp-block-table table[style*=border-top-color] tr:first-child td,.wp-block-table table[style*=border-top-color] tr:first-child th,.wp-block-table table[style*=border-top-color]>*,.wp-block-table table[style*=border-top-color]>* td,.wp-block-table table[style*=border-top-color]>* th{border-top-color:inherit}.wp-block-table table[style*=border-top-color] tr:not(:first-child){border-top-color:currentColor}.wp-block-table table[style*=border-right-color] td:last-child,.wp-block-table table[style*=border-right-color] th,.wp-block-table table[style*=border-right-color] tr,.wp-block-table table[style*=border-right-color]>*{border-right-color:inherit}.wp-block-table table[style*=border-bottom-color] tr:last-child,.wp-block-table table[style*=border-bottom-color] tr:last-child td,.wp-block-table table[style*=border-bottom-color] tr:last-child th,.wp-block-table table[style*=border-bottom-color]>*,.wp-block-table table[style*=border-bottom-color]>* td,.wp-block-table table[style*=border-bottom-color]>* th{border-bottom-color:inherit}.wp-block-table table[style*=border-bottom-color] tr:not(:last-child){border-bottom-color:currentColor}.wp-block-table table[style*=border-left-color] td:first-child,.wp-block-table table[style*=border-left-color] th,.wp-block-table table[style*=border-left-color] tr,.wp-block-table table[style*=border-left-color]>*{border-left-color:inherit}.wp-block-table table[style*=border-style] td,.wp-block-table table[style*=border-style] th,.wp-block-table table[style*=border-style] tr,.wp-block-table table[style*=border-style]>*{border-style:inherit}.wp-block-table table[style*=border-width] td,.wp-block-table table[style*=border-width] th,.wp-block-table table[style*=border-width] tr,.wp-block-table table[style*=border-width]>*{border-style:inherit;border-width:inherit}.wp-block-text-columns,.wp-block-text-columns.aligncenter{display:flex}.wp-block-text-columns .wp-block-column{margin:0 1em;padding:0}.wp-block-text-columns .wp-block-column:first-child{margin-left:0}.wp-block-text-columns .wp-block-column:last-child{margin-right:0}.wp-block-text-columns.columns-2 .wp-block-column{width:50%}.wp-block-text-columns.columns-3 .wp-block-column{width:33.33333%}.wp-block-text-columns.columns-4 .wp-block-column{width:25%}pre.wp-block-verse{overflow:auto;white-space:pre-wrap}:where(pre.wp-block-verse){font-family:inherit}.wp-block-video{box-sizing:border-box}.wp-block-video video{width:100%}@supports (position:sticky){.wp-block-video [poster]{-o-object-fit:cover;object-fit:cover}}.wp-block-video.aligncenter{text-align:center}.wp-block-video figcaption{margin-bottom:1em;margin-top:.5em}.wp-element-button{cursor:pointer}:root{--wp--preset--font-size--normal:16px;--wp--preset--font-size--huge:42px}:root .has-very-light-gray-background-color{background-color:#eee}:root .has-very-dark-gray-background-color{background-color:#313131}:root .has-very-light-gray-color{color:#eee}:root .has-very-dark-gray-color{color:#313131}:root .has-vivid-green-cyan-to-vivid-cyan-blue-gradient-background{background:linear-gradient(135deg,#00d084,#0693e3)}:root .has-purple-crush-gradient-background{background:linear-gradient(135deg,#34e2e4,#4721fb 50%,#ab1dfe)}:root .has-hazy-dawn-gradient-background{background:linear-gradient(135deg,#faaca8,#dad0ec)}:root .has-subdued-olive-gradient-background{background:linear-gradient(135deg,#fafae1,#67a671)}:root .has-atomic-cream-gradient-background{background:linear-gradient(135deg,#fdd79a,#004a59)}:root .has-nightshade-gradient-background{background:linear-gradient(135deg,#330968,#31cdcf)}:root .has-midnight-gradient-background{background:linear-gradient(135deg,#020381,#2874fc)}.has-regular-font-size{font-size:1em}.has-larger-font-size{font-size:2.625em}.has-normal-font-size{font-size:var(--wp--preset--font-size--normal)}.has-huge-font-size{font-size:var(--wp--preset--font-size--huge)}.has-text-align-center{text-align:center}.has-text-align-left{text-align:left}.has-text-align-right{text-align:right}#end-resizable-editor-section{display:none}.aligncenter{clear:both}.items-justified-left{justify-content:flex-start}.items-justified-center{justify-content:center}.items-justified-right{justify-content:flex-end}.items-justified-space-between{justify-content:space-between}.screen-reader-text{clip:rect(1px,1px,1px,1px);word-wrap:normal!important;border:0;-webkit-clip-path:inset(50%);clip-path:inset(50%);height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute;width:1px}.screen-reader-text:focus{clip:auto!important;background-color:#ddd;-webkit-clip-path:none;clip-path:none;color:#444;display:block;font-size:1em;height:auto;left:5px;line-height:normal;padding:15px 23px 14px;text-decoration:none;top:5px;width:auto;z-index:100000}html :where(.has-border-color){border-style:solid}html :where([style*=border-top-color]){border-top-style:solid}html :where([style*=border-right-color]){border-right-style:solid}html :where([style*=border-bottom-color]){border-bottom-style:solid}html :where([style*=border-left-color]){border-left-style:solid}html :where([style*=border-width]){border-style:solid}html :where([style*=border-top-width]){border-top-style:solid}html :where([style*=border-right-width]){border-right-style:solid}html :where([style*=border-bottom-width]){border-bottom-style:solid}html :where([style*=border-left-width]){border-left-style:solid}html :where(img[class*=wp-image-]){height:auto;max-width:100%}figure{margin:0 0 1em}html :where(.is-position-sticky){--wp-admin--admin-bar--position-offset:var(--wp-admin--admin-bar--height,0px)}@media screen and (max-width:600px){html :where(.is-position-sticky){--wp-admin--admin-bar--position-offset:0px}}
.wp-block-audio figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-audio figcaption{color:hsla(0,0%,100%,.65)}.wp-block-audio{margin:0 0 1em}.wp-block-code{border:1px solid #ccc;border-radius:4px;font-family:Menlo,Consolas,monaco,monospace;padding:.8em 1em}.wp-block-embed figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-embed figcaption{color:hsla(0,0%,100%,.65)}.wp-block-embed{margin:0 0 1em}.blocks-gallery-caption{color:#555;font-size:13px;text-align:center}.is-dark-theme .blocks-gallery-caption{color:hsla(0,0%,100%,.65)}.wp-block-image figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-image figcaption{color:hsla(0,0%,100%,.65)}.wp-block-image{margin:0 0 1em}.wp-block-pullquote{border-bottom:4px solid;border-top:4px solid;color:currentColor;margin-bottom:1.75em}.wp-block-pullquote cite,.wp-block-pullquote footer,.wp-block-pullquote__citation{color:currentColor;font-size:.8125em;font-style:normal;text-transform:uppercase}.wp-block-quote{border-left:.25em solid;margin:0 0 1.75em;padding-left:1em}.wp-block-quote cite,.wp-block-quote footer{color:currentColor;font-size:.8125em;font-style:normal;position:relative}.wp-block-quote.has-text-align-right{border-left:none;border-right:.25em solid;padding-left:0;padding-right:1em}.wp-block-quote.has-text-align-center{border:none;padding-left:0}.wp-block-quote.is-large,.wp-block-quote.is-style-large,.wp-block-quote.is-style-plain{border:none}.wp-block-search .wp-block-search__label{font-weight:700}.wp-block-search__button{border:1px solid #ccc;padding:.375em .625em}:where(.wp-block-group.has-background){padding:1.25em 2.375em}.wp-block-separator.has-css-opacity{opacity:.4}.wp-block-separator{border:none;border-bottom:2px solid;margin-left:auto;margin-right:auto}.wp-block-separator.has-alpha-channel-opacity{opacity:1}.wp-block-separator:not(.is-style-wide):not(.is-style-dots){width:100px}.wp-block-separator.has-background:not(.is-style-dots){border-bottom:none;height:1px}.wp-block-separator.has-background:not(.is-style-wide):not(.is-style-dots){height:2px}.wp-block-table{margin:0 0 1em}.wp-block-table td,.wp-block-table th{word-break:normal}.wp-block-table figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-table figcaption{color:hsla(0,0%,100%,.65)}.wp-block-video figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-video figcaption{color:hsla(0,0%,100%,.65)}.wp-block-video{margin:0 0 1em}.wp-block-template-part.has-background{margin-bottom:0;margin-top:0;padding:1.25em 2.375em}
/*! This file is auto-generated */
.wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none}
body{--wp--preset--color--black:#000;--wp--preset--color--cyan-bluish-gray:#abb8c3;--wp--preset--color--white:#fff;--wp--preset--color--pale-pink:#f78da7;--wp--preset--color--vivid-red:#cf2e2e;--wp--preset--color--luminous-vivid-orange:#ff6900;--wp--preset--color--luminous-vivid-amber:#fcb900;--wp--preset--color--light-green-cyan:#7bdcb5;--wp--preset--color--vivid-green-cyan:#00d084;--wp--preset--color--pale-cyan-blue:#8ed1fc;--wp--preset--color--vivid-cyan-blue:#0693e3;--wp--preset--color--vivid-purple:#9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple:linear-gradient(135deg,rgba(6,147,227,1) 0%,#9b51e0 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan:linear-gradient(135deg,#7adcb4 0%,#00d082 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange:linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red:linear-gradient(135deg,rgba(255,105,0,1) 0%,#cf2e2e 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray:linear-gradient(135deg,#eee 0%,#a9b8c3 100%);--wp--preset--gradient--cool-to-warm-spectrum:linear-gradient(135deg,#4aeadc 0%,#9778d1 20%,#cf2aba 40%,#ee2c82 60%,#fb6962 80%,#fef84c 100%);--wp--preset--gradient--blush-light-purple:linear-gradient(135deg,#ffceec 0%,#9896f0 100%);--wp--preset--gradient--blush-bordeaux:linear-gradient(135deg,#fecda5 0%,#fe2d2d 50%,#6b003e 100%);--wp--preset--gradient--luminous-dusk:linear-gradient(135deg,#ffcb70 0%,#c751c0 50%,#4158d0 100%);--wp--preset--gradient--pale-ocean:linear-gradient(135deg,#fff5cb 0%,#b6e3d4 50%,#33a7b5 100%);--wp--preset--gradient--electric-grass:linear-gradient(135deg,#caf880 0%,#71ce7e 100%);--wp--preset--gradient--midnight:linear-gradient(135deg,#020381 0%,#2874fc 100%);--wp--preset--duotone--dark-grayscale:url('#wp-duotone-dark-grayscale');--wp--preset--duotone--grayscale:url('#wp-duotone-grayscale');--wp--preset--duotone--purple-yellow:url('#wp-duotone-purple-yellow');--wp--preset--duotone--blue-red:url('#wp-duotone-blue-red');--wp--preset--duotone--midnight:url('#wp-duotone-midnight');--wp--preset--duotone--magenta-yellow:url('#wp-duotone-magenta-yellow');--wp--preset--duotone--purple-green:url('#wp-duotone-purple-green');--wp--preset--duotone--blue-orange:url('#wp-duotone-blue-orange');--wp--preset--font-size--small:13px;--wp--preset--font-size--medium:20px;--wp--preset--font-size--large:36px;--wp--preset--font-size--x-large:42px;--wp--preset--spacing--20:.44rem;--wp--preset--spacing--30:.67rem;--wp--preset--spacing--40:1rem;--wp--preset--spacing--50:1.5rem;--wp--preset--spacing--60:2.25rem;--wp--preset--spacing--70:3.38rem;--wp--preset--spacing--80:5.06rem;--wp--preset--shadow--natural:6px 6px 9px rgba(0,0,0,.2);--wp--preset--shadow--deep:12px 12px 50px rgba(0,0,0,.4);--wp--preset--shadow--sharp:6px 6px 0px rgba(0,0,0,.2);--wp--preset--shadow--outlined:6px 6px 0px -3px rgba(255,255,255,1),6px 6px rgba(0,0,0,1);--wp--preset--shadow--crisp:6px 6px 0px rgba(0,0,0,1)}:where(.is-layout-flex){gap:.5em}body .is-layout-flow>.alignleft{float:left;margin-inline-start:0;margin-inline-end:2em}body .is-layout-flow>.alignright{float:right;margin-inline-start:2em;margin-inline-end:0}body .is-layout-flow>.aligncenter{margin-left:auto !important;margin-right:auto !important}body .is-layout-constrained>.alignleft{float:left;margin-inline-start:0;margin-inline-end:2em}body .is-layout-constrained>.alignright{float:right;margin-inline-start:2em;margin-inline-end:0}body .is-layout-constrained>.aligncenter{margin-left:auto !important;margin-right:auto !important}body .is-layout-constrained>:where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width:var(--wp--style--global--content-size);margin-left:auto !important;margin-right:auto !important}body .is-layout-constrained>.alignwide{max-width:var(--wp--style--global--wide-size)}body .is-layout-flex{display:flex}body .is-layout-flex{flex-wrap:wrap;align-items:center}body .is-layout-flex>*{margin:0}:where(.wp-block-columns.is-layout-flex){gap:2em}.has-black-color{color:var(--wp--preset--color--black) !important}.has-cyan-bluish-gray-color{color:var(--wp--preset--color--cyan-bluish-gray) !important}.has-white-color{color:var(--wp--preset--color--white) !important}.has-pale-pink-color{color:var(--wp--preset--color--pale-pink) !important}.has-vivid-red-color{color:var(--wp--preset--color--vivid-red) !important}.has-luminous-vivid-orange-color{color:var(--wp--preset--color--luminous-vivid-orange) !important}.has-luminous-vivid-amber-color{color:var(--wp--preset--color--luminous-vivid-amber) !important}.has-light-green-cyan-color{color:var(--wp--preset--color--light-green-cyan) !important}.has-vivid-green-cyan-color{color:var(--wp--preset--color--vivid-green-cyan) !important}.has-pale-cyan-blue-color{color:var(--wp--preset--color--pale-cyan-blue) !important}.has-vivid-cyan-blue-color{color:var(--wp--preset--color--vivid-cyan-blue) !important}.has-vivid-purple-color{color:var(--wp--preset--color--vivid-purple) !important}.has-black-background-color{background-color:var(--wp--preset--color--black) !important}.has-cyan-bluish-gray-background-color{background-color:var(--wp--preset--color--cyan-bluish-gray) !important}.has-white-background-color{background-color:var(--wp--preset--color--white) !important}.has-pale-pink-background-color{background-color:var(--wp--preset--color--pale-pink) !important}.has-vivid-red-background-color{background-color:var(--wp--preset--color--vivid-red) !important}.has-luminous-vivid-orange-background-color{background-color:var(--wp--preset--color--luminous-vivid-orange) !important}.has-luminous-vivid-amber-background-color{background-color:var(--wp--preset--color--luminous-vivid-amber) !important}.has-light-green-cyan-background-color{background-color:var(--wp--preset--color--light-green-cyan) !important}.has-vivid-green-cyan-background-color{background-color:var(--wp--preset--color--vivid-green-cyan) !important}.has-pale-cyan-blue-background-color{background-color:var(--wp--preset--color--pale-cyan-blue) !important}.has-vivid-cyan-blue-background-color{background-color:var(--wp--preset--color--vivid-cyan-blue) !important}.has-vivid-purple-background-color{background-color:var(--wp--preset--color--vivid-purple) !important}.has-black-border-color{border-color:var(--wp--preset--color--black) !important}.has-cyan-bluish-gray-border-color{border-color:var(--wp--preset--color--cyan-bluish-gray) !important}.has-white-border-color{border-color:var(--wp--preset--color--white) !important}.has-pale-pink-border-color{border-color:var(--wp--preset--color--pale-pink) !important}.has-vivid-red-border-color{border-color:var(--wp--preset--color--vivid-red) !important}.has-luminous-vivid-orange-border-color{border-color:var(--wp--preset--color--luminous-vivid-orange) !important}.has-luminous-vivid-amber-border-color{border-color:var(--wp--preset--color--luminous-vivid-amber) !important}.has-light-green-cyan-border-color{border-color:var(--wp--preset--color--light-green-cyan) !important}.has-vivid-green-cyan-border-color{border-color:var(--wp--preset--color--vivid-green-cyan) !important}.has-pale-cyan-blue-border-color{border-color:var(--wp--preset--color--pale-cyan-blue) !important}.has-vivid-cyan-blue-border-color{border-color:var(--wp--preset--color--vivid-cyan-blue) !important}.has-vivid-purple-border-color{border-color:var(--wp--preset--color--vivid-purple) !important}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background:var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background:var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background:var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background:var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important}.has-cool-to-warm-spectrum-gradient-background{background:var(--wp--preset--gradient--cool-to-warm-spectrum) !important}.has-blush-light-purple-gradient-background{background:var(--wp--preset--gradient--blush-light-purple) !important}.has-blush-bordeaux-gradient-background{background:var(--wp--preset--gradient--blush-bordeaux) !important}.has-luminous-dusk-gradient-background{background:var(--wp--preset--gradient--luminous-dusk) !important}.has-pale-ocean-gradient-background{background:var(--wp--preset--gradient--pale-ocean) !important}.has-electric-grass-gradient-background{background:var(--wp--preset--gradient--electric-grass) !important}.has-midnight-gradient-background{background:var(--wp--preset--gradient--midnight) !important}.has-small-font-size{font-size:var(--wp--preset--font-size--small) !important}.has-medium-font-size{font-size:var(--wp--preset--font-size--medium) !important}.has-large-font-size{font-size:var(--wp--preset--font-size--large) !important}.has-x-large-font-size{font-size:var(--wp--preset--font-size--x-large) !important}.wp-block-navigation a:where(:not(.wp-element-button)){color:inherit}:where(.wp-block-columns.is-layout-flex){gap:2em}.wp-block-pullquote{font-size:1.5em;line-height:1.6}
#avatar-manager img{margin:2px 0;vertical-align:middle}#avatar-manager label+a{display:inline-block;margin-top:-6px}#avatar-manager .delete{color:red;padding:2px}#avatar-manager .delete:hover{background:red;color:#fff;text-decoration:none}
div.wpcf7{margin:0;padding:0}div.wpcf7 .screen-reader-response{position:absolute;overflow:hidden;clip:rect(1px,1px,1px,1px);height:1px;width:1px;margin:0;padding:0;border:0}div.wpcf7-response-output{margin:2em .5em 1em;padding:.2em 1em;border:2px solid red}div.wpcf7-mail-sent-ok{border:2px solid #398f14}div.wpcf7-mail-sent-ng,div.wpcf7-aborted{border:2px solid red}div.wpcf7-spam-blocked{border:2px solid orange}div.wpcf7-validation-errors,div.wpcf7-acceptance-missing{border:2px solid #f7e700}.wpcf7-form-control-wrap{position:relative}span.wpcf7-not-valid-tip{color:red;font-size:1em;font-weight:400;display:block}.use-floating-validation-tip span.wpcf7-not-valid-tip{position:absolute;top:20%;left:20%;z-index:100;border:1px solid red;background:#fff;padding:.2em .8em}span.wpcf7-list-item{display:inline-block;margin:0 0 0 1em}span.wpcf7-list-item-label:before,span.wpcf7-list-item-label:after{content:" "}.wpcf7-display-none{display:none}div.wpcf7 .ajax-loader{visibility:hidden;display:inline-block;background-image:url(//blog.smartbrain.io/wp-content/plugins/contact-form-7/includes/css/../../images/ajax-loader.gif);width:16px;height:16px;border:none;padding:0;margin:0 0 0 4px;vertical-align:middle}div.wpcf7 .ajax-loader.is-active{visibility:visible}div.wpcf7 div.ajax-error{display:none}div.wpcf7 .placeheld{color:#888}div.wpcf7 input[type=file]{cursor:pointer}div.wpcf7 input[type=file]:disabled{cursor:default}div.wpcf7 .wpcf7-submit:disabled{cursor:not-allowed}
.post-views.entry-meta>span{margin-right:0 !important;font:16px/1}.post-views.entry-meta>span.post-views-icon.dashicons{display:inline-block;font-size:16px;line-height:1;text-decoration:inherit;vertical-align:middle}
@font-face{font-family:Circe;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe/CRC55.svg#CRC55) format("svg")}@font-face{font-family:Circe-light;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/CRC35.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-light/fonts/CRC35.svg#CRC35) format("svg")}@font-face{font-family:Circe-extra-light;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-light/CRC25.svg#CRC25) format("svg")}@font-face{font-family:Circe-bold;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-bold/Circe-Bold.svg#CRC25) format("svg")}@font-face{font-family:Circe-extra-bold;src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.eot);src:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.eot) format("embedded-opentype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.woff2) format("woff2"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.woff) format("woff"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.ttf) format("truetype"),url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../fonts/circe/circe-extra-bold/Circe-ExtraBold.svg#CRC25) format("svg")}
/*! normalize.css v8.0.1 | MIT License | github.com/necolas/normalize.css */
html{line-height:1.15;-webkit-text-size-adjust:100%}body{margin:0}main{display:block}h1{font-size:2.45em;margin:.67em 0}}h4{font-size:18px}hr{box-sizing:content-box;height:0;overflow:visible}pre{font-family:monospace,monospace;font-size:1em}a{background-color:transparent}abbr[title]{border-bottom:none;text-decoration:underline;text-decoration:underline dotted}b,strong{font-weight:bolder}code,kbd,samp{font-family:monospace,monospace;font-size:1em}small{font-size:80%}sub,sup{font-size:75%;line-height:0;position:relative;vertical-align:baseline}sub{bottom:-.25em}sup{top:-.5em}img{border-style:none}button,input,optgroup,select,textarea{font-family:inherit;font-size:100%;line-height:1.15;margin:0}button,input{overflow:visible}button,select{text-transform:none}[type=button],[type=reset],[type=submit],button{-webkit-appearance:button}[type=button]::-moz-focus-inner,[type=reset]::-moz-focus-inner,[type=submit]::-moz-focus-inner,button::-moz-focus-inner{border-style:none;padding:0}[type=button]:-moz-focusring,[type=reset]:-moz-focusring,[type=submit]:-moz-focusring,button:-moz-focusring{outline:1px dotted ButtonText}fieldset{padding:.35em .75em .625em}legend{box-sizing:border-box;color:inherit;display:table;max-width:100%;padding:0;white-space:normal}progress{vertical-align:baseline}textarea{overflow:auto}[type=checkbox],[type=radio]{box-sizing:border-box;padding:0}[type=number]::-webkit-inner-spin-button,[type=number]::-webkit-outer-spin-button{height:auto}[type=search]{-webkit-appearance:textfield;outline-offset:-2px}[type=search]::-webkit-search-decoration{-webkit-appearance:none}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit}details{display:block}summary{display:list-item}template{display:none}[hidden]{display:none}body{min-width:340px;font-family:Circe,sans-serif;background:#f3f6f9}body.page,body.single{background:#fff}body h1,body h2,body h3,{font-weight:700}}body h4,body h5,body h6{font-weight:400}body .textwidget p{margin:0}body .wp-caption p.wp-caption-text{font-size:11px;line-height:17px;margin:0;padding:0 4px 5px}body .screen-reader-text{border:0;clip:rect(1px,1px,1px,1px);clip-path:inset(50%);height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute!important;width:1px;word-wrap:normal!important}body .screen-reader-text:focus{background-color:#eee;clip:auto!important;clip-path:none;color:#444;display:block;font-size:1em;height:auto;left:5px;line-height:normal;padding:15px 23px 14px;text-decoration:none;top:5px;width:auto;z-index:100000}body .sticky{color:0}body .gallery-caption{color:0}body .bypostauthor{color:0}body.page .menu-burger-box,body.single .menu-burger-box{color:#fff}body.page .menu-burger-box .burger span,body.single .menu-burger-box .burger span{background:#fff}.menu-burger-box{display:flex;align-content:center;cursor:pointer;color:#f3f6f9}.menu-burger-box h3{font-size:12px;font-family:Circe-extra-bold,sans-serif;padding-top:9px;padding-left:11px}.header nav{display:none}.header .container{display:flex;flex-wrap:wrap;padding:6px 15px 13px;justify-content:space-between}.header-logo{transition:all .2s;-webkit-transition:all .2s}.header-logo img{width:80px;margin-top:15px;margin-left:-24px}.header-logo:hover{transition:all .2s;-webkit-transition:all .2s;opacity:.8}.copyright-box,.email-box,.footer-center{text-align:left}.current-page{font-family:Circe-extra-bold,sans-serif;font-size:11px;text-transform:uppercase;padding-top:11px;padding-right:4px}.burger{text-align:center;width:12px;padding-top:12px;display:flex;align-content:center;flex-direction:row;flex-wrap:wrap}.burger span{display:block;width:100%;height:1px;background:#f3f6f9;margin-bottom:3px}.burger span:last-of-type{width:8px}.login-section,.main-header-nav{display:none}@media screen and (min-width:1000px){.header .login-section,.header .main-header-nav{display:block}.header .container{padding:6px 35px 26px;justify-content:flex-start}.header .current-page,.header .menu-burger-box{display:none}.header .header-logo{order:1}.header .main-header-nav{order:2}.header .main-header-nav ul{list-style:none;padding:0;margin:48px 0 0 238px;display:flex}.header .main-header-nav ul li{margin-right:85px}.header .main-header-nav ul li:first-of-type{margin-left:129px}.header .main-header-nav ul li:last-of-type{margin-right:0}.header .main-header-nav ul a{font-family:Circe-bold,sans-serif;color:#000;text-decoration:none;transition:all .5s}.header .main-header-nav ul a:hover{opacity:.6}.header .login-section{order:3}.header-logo img{width:138px;margin-top:33px;margin-left:-15px}.blue-line,.red-line{position:relative}.blue-line span,.red-line span{position:relative;z-index:1}.blue-line:after,.red-line:after{content:'';height:4px;width:calc(100% + 6px);position:absolute;bottom:4px;left:-3px;z-index:0}.red-line:after{background:#f59cb7}.blue-line:after{background:#6b88ff;opacity:.4}.login-section{margin-top:47px}.login-section a{color:#000;text-decoration:none;transition:all .3s;-webkit-transition:all .3s}.login-section a:hover{opacity:.8}.login-section .login-btn{position:relative;padding-right:43px}.login-section .login-btn:after{content:'';width:2px;height:40px;background:#ff4476;position:absolute;right:18px;top:-9px}.login-section .smartbrain{font-family:Circe-bold,sans-serif;margin-right:-2px;display:inline-block}.login-section .smartbrain .arrow{color:#ff4476}}@media screen and (min-width:1330px){.header .container{width:1310px;margin:0 auto;box-sizing:border-box;padding:6px 0 29px}.header-logo img{margin-left:0}}@media screen and (min-width:1350px){.header .container{width:1330px}}.footer{background:#fff}.footer .container{padding:33px 24px}.footer .copyright-box{margin-bottom:26px}.footer .copyright-box p,.footer .footer-center p{color:#363636;line-height:30px;margin:0}.footer .email-box .email,.footer a{margin-bottom:6px;display:inline-block;color:#6b88ff;text-decoration:none}.footer .email-box .email:hover,.footer a:hover{text-decoration:underline}.footer .email-box .legal-info{margin-bottom:16px;display:block;text-decoration:none}.footer .email-box .legal-info:hover{text-decoration:underline}@media screen and (min-width:600px){.footer{overflow:hidden}.footer .container{display:flex;justify-content:space-between;padding:33px 24px 0}.copyright-box,.email-box,.footer-center{width:100%}.footer-center{text-align:center}.email-box{text-align:right}}@media screen and (min-width:1000px){.copyright-box p br:first-of-type{display:none}.email-box{text-align:right;box-sizing:border-box;padding:4px 0 0 6px}.copyright-box,.email-box,.footer-center{width:30%}}@media screen and (min-width:1330px){.footer .container{width:1330px;margin:0 auto;box-sizing:border-box;padding:33px 64px 0}}@media screen and (min-width:1448px){.footer .container{width:1448px}.copyright-box,.email-box,.footer-center{width:33%}}.blog-slider-box{margin-bottom:33px;overflow:hidden}.blog-slider-box .slick-arrow{display:none!important}.blog-slider-box .blog-slide{min-height:520px;background-size:cover;background-position:center;text-align:center;padding-top:19px;padding-bottom:47px;color:#fff;box-sizing:border-box}.blog-slider-box .blog-slide .slide-content{height:430px;display:flex;flex-direction:column;align-items:center}.blog-slider-box .blog-slide p{font-size:24px;line-height:1.33;display:none}.blog-slider-box .blog-slide h3{font-size:24px;letter-spacing:.4px;margin-bottom:125px}.blog-slider-box .blog-slide h3 a{color:#fff;text-decoration:none}.blog-slider-box .blog-slide h3 a:hover{text-decoration:underline}.blog-slider-box .blog-slide h4{font-size:18px;margin-bottom:40px;letter-spacing:.4px}.blog-slider-box .blog-slide h4 a{color:#fff;text-decoration:none}.blog-slider-box .blog-slide h4 a:hover{text-decoration:underline}.blog-slider-box .blog-slide h2{font-size:32px;font-family:Circe-bold,sans-serif;line-height:1.25;margin-bottom:118px;padding:0 20px}.blog-slider-box .blog-slide .slider-read-more{color:#fff;padding:18px;border:2px solid #fff;border-radius:28px;height:56px;width:216px;display:inline-block;text-decoration:none;text-align:center;box-sizing:border-box;outline:0;transition:all .3s;-webkit-transition:all .3s;margin-top:auto}.blog-slider-box .blog-slide .slider-read-more:hover{background:#fff;color:#000}.blog-slider-box .slick-dots{list-style:none;position:absolute;width:100%;padding:0;margin:0;text-align:center;bottom:10px}.blog-slider-box .slick-dots li{padding:0;margin:0;width:8px;height:8px;display:inline-block;border:1px solid #fff;border-radius:50%;cursor:pointer;box-sizing:border-box;margin:0 4px}.blog-slider-box .slick-dots li button{display:none}.blog-slider-box .slick-dots li.slick-active{background:#fff}.blog-slider-box .blog-slide p,.blog-slider-box .blog-slide h1{display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;word-break:break-word;text-overflow:ellipsis;overflow:hidden}@media screen and (max-width:350px){.blog-slider-box .blog-slide h2{margin-bottom:78px}}@media screen and (min-width:600px){.blog-slider-box .blog-slide p{display:-webkit-box;font-size:16px;margin-bottom:60px;padding:0 20px}.blog-slider-box .blog-slide h2{margin-bottom:60px}}@media screen and (min-width:1000px){.blog-slider-box .slick-arrow{display:block!important;border:0;z-index:10;background-color:transparent;cursor:pointer;font-size:0;outline:0;-webkit-transition:opacity .3s;-moz-transition:opacity .3s;-ms-transition:opacity .3s;-o-transition:opacity .3s}.blog-slider-box .slick-arrow.slick-prev{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-left.svg);background-repeat:no-repeat;width:23px;height:41px;position:absolute;top:272px;left:79px}.blog-slider-box .slick-arrow.slick-next{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-right.svg);background-repeat:no-repeat;width:23px;height:41px;position:absolute;top:272px;right:75px}.blog-slider-box .slick-arrow:hover{opacity:.8}.blog-slider-box .blog-slide{min-height:568px}.blog-slider-box .blog-slide .slide-content{height:460px}.blog-slider-box .blog-slide h1{margin-bottom:50px;line-height:1.5}.blog-slider-box .blog-slide p{font-size:24px;padding:0 150px;margin-bottom:50px;line-height:1.5}.blog-slider-box .blog-slide h3{font-size:24px;margin-top:34px;margin-bottom:70px}.blog-slider-box .blog-slide h2{font-size:32px;line-height:1.17;padding:0 150px}.blog-slider-box .slick-dots{bottom:27px}}.blog-slider-box .blog-slide h1{padding:0 20px}@media screen and (min-width:1456px){.blog-slider-box .container{width:1456px;padding:0;margin:0 auto}.blog-slider-box .blog-slide p{padding:0 250px}.blog-slider-box .blog-slide h2{padding:0 200px}.blog-slider-box .blog-slide h1{padding:0 200px}}.blog-posts-section{overflow:hidden}.posts-header-tags ul{margin:0;padding:0;list-style:none;text-align:center;-webkit-transition:all .3s;-moz-transition:all .3s;-ms-transition:all .3s;-o-transition:all .3s;transition:all .3s}.posts-header-tags ul li{display:inline-block;margin-bottom:24px}.posts-header-tags ul li a{border-radius:28px;height:40px;display:inline-block;text-decoration:none;color:#8d97a1;padding:12px 51px;margin-right:12px;box-sizing:border-box;border:1px solid #bdc9d5;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.posts-header-tags ul li a:hover{background:#bdc9d5;color:#fff;opacity:.8}.posts-header-tags ul li a:hover.active:hover{background:#bdc9d5;color:#fff;cursor:default;opacity:1}.posts-header-tags ul li a.active{background:#bdc9d5;color:#fff}.posts-header-tags ul li.more-tags{display:none;background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/more-tags.svg) no-repeat;width:40px;height:40px;vertical-align:bottom;cursor:pointer;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s;border-radius:50%}.posts-header-tags ul li.more-tags:hover{background-color:#ff00001c}.blog-posts{display:flex;justify-content:space-between;flex-wrap:wrap}.blog-post{background:#fff;border-radius:8px;width:312px;min-height:440px;position:relative;margin-bottom:23px;box-sizing:border-box;padding-bottom:60px}.blog-post>a{color:#000}.blog-post .__no_image .blog-post-title{margin-top:40px}.blog-post .blog-post-thumbnail{width:296px;height:248px;border-radius:4px;margin:8px 8px 20px;box-sizing:border-box;display:inline-block;overflow:hidden}.blog-post .blog-post-thumbnail .inner{width:100%;height:100%;background-size:cover;background-repeat:no-repeat;-webkit-transition:all .3s;-moz-transition:all .3s;-ms-transition:all .3s;-o-transition:all .3s;transition:all .3s}.blog-post .blog-post-thumbnail .inner:hover{opacity:.7}.blog-post .blog-post-title{font-family:Circe-bold,sans-serif;padding:0 21px 0 24px;margin:0;display:inline-block;font-size:24px;line-height:1.34;box-sizing:border-box}.blog-post .blog-post-title span{border-bottom:1px solid transparent;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.blog-post .blog-post-title:hover span{border-bottom:1px solid #000;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.blog-post-meta{display:flex;align-content:center;position:absolute;bottom:17px;left:0;padding:0 22px 0 25px;width:100%;justify-content:space-between;box-sizing:border-box}.blog-post-meta .comments span,.blog-post-meta .date span,.blog-post-meta .views span{color:#92999d;line-height:1.5}.blog-post-meta .comments{margin-right:20px}.blog-post-meta .comments .icon-comments{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/comments.svg) no-repeat;width:12px;height:12px;display:inline-block;position:relative;top:2px;left:-4px}.blog-post-meta .views .icon-views{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/views.svg) no-repeat;width:12px;height:12px;display:inline-block;margin-right:7px;position:relative;top:2px}.blog-post-meta .icons-meta{display:flex}.pagination-container{text-align:center}.more-posts{position:relative;height:56px;border-radius:28px;background-color:#ff4476;color:#fff;line-height:1.5;padding:10px;border:none;margin:25px auto;cursor:pointer;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.more-posts:hover{opacity:.9}.more-posts .ajax-loader{display:none;position:absolute;top:12px;right:20px}@media screen and (min-width:640px) and (max-width:1000px){.blog-post{margin-left:20px;margin-right:20px}.blog-posts{justify-content:center}.more-posts{margin-left:150px;margin-right:150px}}@media screen and (max-width:969px){.posts-header-tags ul.posts-tag-list{text-align:left;padding-left:16px;display:flex;align-items:center;width:100%;overflow:auto;box-sizing:border-box;-ms-overflow-style:none;scrollbar-width:none}.posts-header-tags ul.posts-tag-list::-webkit-scrollbar{display:none}.posts-header-tags ul.posts-tag-list a{font-size:12px;height:17px;padding:5px 24px 17px;margin-right:6px;white-space:nowrap}.blog-slider-box{margin-bottom:24px}.blog-posts{justify-content:center}.more-posts{margin-top:0;padding:17px 85px;margin-bottom:73px}}@media screen and (min-width:970px){.blog-posts-section .container{width:970px;margin:0 auto}.more-posts{width:200px;height:56px;display:flex;justify-content:space-around;align-items:center}.phone-image{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/subscribe.png) no-repeat;width:312px;height:347px;min-width:312px;background-size:contain}.posts-header-tags{margin-bottom:16px}.posts-header-tags ul{padding-left:0}.posts-header-tags ul li.not-active{display:none}.posts-header-tags ul li.more-tags{display:inline-block}.posts-header-tags ul li{margin-bottom:16px}}@media screen and (min-width:1001px){.blog-posts{justify-content:flex-start}.blog-post{margin-right:16px}.blog-post:nth-of-type(3n+3){margin-right:0}.more-posts .ajax-loader{right:auto}}.subscribe-section{overflow:hidden}.subscribe{margin-bottom:20px;margin-top:40px}.subscribe h3{font-size:24px;color:#363636;line-height:1.33;margin:0 0 7px}.subscribe p{line-height:1.5;color:#363636;display:inline-block;margin:0 0 16px}.subscribe form{position:relative}.subscribe .email-field{border-radius:4px;border:2px solid #f3f6f9;box-sizing:border-box;width:100%;padding:17px 24px;margin-bottom:24px;outline:0;transition:all .5s;height:60px}.subscribe .email-field.wpcf7-not-valid{border-color:red}.subscribe .email-field:focus{border:solid 2px #6b88ff}.subscribe .email-field::-webkit-input-placeholder{color:#010101;opacity:.2}.subscribe .email-field::-moz-placeholder{color:#010101;opacity:.2}.subscribe .email-field:-ms-input-placeholder{color:#010101;opacity:.2}.subscribe .email-field:-moz-placeholder{color:#010101;opacity:.2}.subscribe .btn-submit{border-radius:28px;background-color:#6b88ff;height:56px;max-width:312px;border:0;color:#fff;width:100%;cursor:pointer;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.subscribe .btn-submit:disabled,.single-subscribe .btn-submit:disabled{background:#c2ceff}.subscribe .btn-submit:hover,.single-subscribe .btn-submit:hover{background:#8aa0fb}.subscribe .personal-data-box{margin-bottom:17px}.subscribe .personal-data-label{cursor:pointer;display:flex}.subscribe .personal-data-label .check-icon{width:16px;height:16px;display:inline-block;background:#fff}.subscribe .personal-data-label a{color:#6b88ff;line-height:1.5;text-decoration:none}.subscribe .personal-data-label a:hover{text-decoration:underline}.subscribe .personal-data-label span{padding-left:16px;display:inline-block;line-height:1.5;user-select:none}.subscribe .personal-data-checkbox{display:none}.subscribe .personal-data-checkbox:checked+.personal-data-label .check-icon{background:#6b88ff url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/checked.svg) no-repeat center center;background-size:11px}.subscribe .info-msg{display:none;margin:15px 0 0;font-size:15px}.subscribe .terms{display:none}.subscribe .ajax-loader{position:absolute;top:20px}.subscribe .wpcf7-not-valid-tip,.subscribe div.wpcf7-response-output{display:none!important}.subscribe-section .subscribe .personal-data-label span br,.single-subscribe .personal-data-label span br,{display:none}@media screen and (min-width:650px){.subscribe-section .container{margin:0 auto;display:flex}.subscribe-section .subscribe h3{font-size:24px;line-height:1.4;color:#000;margin-bottom:18px}.subscribe-section .subscribe p{font-size:18px;line-height:1.33;max-width:70%;margin-bottom:24px}.subscribe-section .subscribe .email-field{max-width:400px;padding:19px 21px 15px}.subscribe-section .subscribe form{display:flex;flex-wrap:wrap}.subscribe-section .subscribe form .email-field{margin-right:14px}.subscribe-section .subscribe .personal-data-box{order:2}.subscribe-section .subscribe .btn-submit{order:1;max-width:200px;margin-bottom:24px}.subscribe-section .subscribe .info-msg{margin:15px 0 0;font-size:15px}}@media screen and (min-width:655px){.subscribe-section .container{width:655px}}@media screen and (min-width:970px){.subscribe-section{padding-top:40px}.subscribe-section .container{width:970px}.subscribe-section .subscribe{margin-bottom:40px}.phone-image{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/subscribe.png) no-repeat;width:312px;height:347px;min-width:312px;background-size:contain;align-self:flex-end;margin-left:20px}}@media screen and (min-width:1155px){.subscribe-section{padding-top:110px}.subscribe-section .container{width:1155px;margin:0 auto;display:flex}.subscribe-section .phone-image{margin-left:0}}.banner{min-height:520px;text-align:center;background-color:#9e9e9e;background-size:cover;background-repeat:no-repeat;background-position:center;color:#fff;box-sizing:border-box;padding-bottom:30px}.single-banner .banner{display:flex;flex-direction:column}.banner h3{font-size:24px;font-family:Circe-bold,sans-serif;line-height:2;letter-spacing:.4px;display:inline-block;margin-top:28px;margin-bottom:50px}.banner h3 a{color:#fff;text-decoration:none}.banner h3 a:hover{text-decoration:underline}.banner h4{font-size:18px;font-family:Circe-bold,sans-serif;line-height:2;letter-spacing:.4px;display:inline-block;margin-top:28px;margin-bottom:80px}.banner h4 a{color:#fff;text-decoration:none}.banner h4 a:hover{text-decoration:underline}.banner h2{line-height:1.25;font-size:32px;font-family:Circe-bold,sans-serif;padding:0 20px;margin-bottom:113px}.banner h1{line-height:1.5;font-size:2.45em;font-family:Circe-bold,sans-serif;padding:0 20px;margin-bottom:140px}@media (min-width:1280px){.banner h1{padding:0 300px}}.banner .meta-info{text-align:center;padding:0 20px;display:flex;justify-content:center;margin-top:auto}.banner .meta-info>div{display:inline-block}.banner .i-comments-w{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/comments-white.svg) no-repeat;width:12px;height:12px;display:inline-block;position:relative;top:2px;margin-right:4px}.banner .i-views-w{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/views-white.svg) no-repeat;width:12px;height:12px;display:inline-block;position:relative;top:1px;margin-right:7px}.banner .date{margin-left:-3px;margin-right:33px}.banner .comments{margin-right:20px}@media screen and (min-width:550px){.banner h2{font-size:32px}}@media screen and (min-width:800px){.banner h3{font-size:24px;line-height:1.33;letter-spacing:.6px;margin-top:49px;margin-bottom:69px}.banner h2{font-size:32px;line-height:1.17;padding:0 5%}.banner .i-views-w{top:2px;margin-right:8px}}@media screen and (min-width:1100px){.banner h2{padding:0 15%;margin-bottom:84px}}@media screen and (min-width:1256px){.banner{min-height:500px}.banner h2{padding:0 21%}}@media screen and (min-width:1486px){.single-banner .container{width:1456px;margin:0 auto}}.related-posts-section{background-color:#f3f6f9;overflow:hidden}.related-posts-section h2{font-family:Circe-bold;font-size:32px;line-height:1.33;text-align:center;margin-bottom:15px;display:inline-block;width:100%}.related-posts-section .blog-post-title{text-align:left}.related-posts-section .slick-arrow,.related-posts-section .slick-dots{display:none!important}.related-posts-section .blog-post{min-height:440px!important;margin-right:8px;outline:0}.related-posts-section .blog-post a{outline:0}.related-posts-section .related-posts{padding-left:17px;margin-bottom:65px}@media screen and (min-width:1015px){.related-posts-section{padding-bottom:1px}.related-posts-section .container{width:980px;margin:0 auto}.related-posts-section h2{font-size:32px;line-height:1.29;margin-bottom:29px;margin-top:75px}.related-posts-section .related-posts{padding-left:0;margin-bottom:72px;position:relative;left:6px}.related-posts-section .blog-post{margin-right:16px}}@media screen and (min-width:1135px){.related-posts-section .slick-arrow{display:block!important;border:0;text-indent:-9999px;position:absolute;z-index:2;outline:0;transition:all .3s;-webkit-transition:all .3s;cursor:pointer}.related-posts-section .slick-arrow:hover{opacity:.8}.related-posts-section .slick-arrow.slick-prev{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-left-gray.svg) no-repeat;height:40px;width:25px;left:-67px;top:200px;background-size:21px}.related-posts-section .slick-arrow.slick-next{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/chevron-right-gray.svg) no-repeat;background-size:21px;height:40px;width:25px;right:-57px;top:200px}}.single-subscribe-section{background:#f3f6f9;max-width:1456px;margin:0 auto}.single-subscribe{padding:0 24px 24px;margin-bottom:33px}.single-subscribe h3{color:#363636;line-height:1.5;font-size:24px;font-family:Circe,sans-serif;font-weight:400;margin-top:24px;margin-bottom:10px;display:inline-block}.single-subscribe .email-field{height:56px;border-radius:4px;width:100%;padding:10px 23px;box-sizing:border-box;border:solid 2px #f3f6f9;margin-bottom:15px;outline:0;transition:all .5s}.single-subscribe .email-field.wpcf7-not-valid{border-color:red}.single-subscribe .email-field:focus{border:solid 2px #6b88ff}.single-subscribe .email-field::-webkit-input-placeholder{color:#010101;opacity:.2}.single-subscribe .email-field::-moz-placeholder{color:#010101;opacity:.2}.single-subscribe .email-field:-ms-input-placeholder{color:#010101;opacity:.2}.single-subscribe .email-field:-moz-placeholder{color:#010101;opacity:.2}.single-subscribe .personal-data-label{cursor:pointer;display:flex}.single-subscribe .personal-data-label .check-icon{width:16px;height:16px;display:inline-block;background:#fff}.single-subscribe .personal-data-label a{color:#6b88ff;line-height:1.5;text-decoration:none}.single-subscribe .personal-data-label a:hover{text-decoration:underline}.single-subscribe .personal-data-label span{padding-left:14px;display:inline-block;line-height:1.5}.single-subscribe .personal-data-checkbox{display:none}.single-subscribe .personal-data-checkbox{display:none}.single-subscribe .personal-data-checkbox:checked+.personal-data-label .check-icon{background:#6b88ff url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/checked.svg) no-repeat center center;background-size:11px}.single-subscribe form{position:relative}.single-subscribe .btn-submit{position:absolute;top:15px;right:16px;background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/blue-arrow.svg) no-repeat;width:24px;height:24px;border:0;text-indent:-99999px;cursor:pointer;outline:0;-webkit-transition:all .2s;-moz-transition:all .2s;-ms-transition:all .2s;-o-transition:all .2s;transition:all .2s}.single-subscribe .info-msg{position:absolute;display:none;margin:5px;font-size:15px}.single-subscribe .terms{display:none}.single-subscribe .ajax-loader{position:absolute;top:20px}.single-subscribe .wpcf7-response-output.wpcf7-validation-errors{display:none !important}@media screen and (min-width:900px){.single-subscribe-section .container{display:flex}.single-subscribe-section .phone-image{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/posts/single-subscribe.png) no-repeat;background-position:left -76px;margin-top:40px;min-width:271px;width:271px;height:207px;margin-left:80px;align-self:auto}.single-subscribe{margin-bottom:5px}.single-subscribe h3{font-size:24px;line-height:1.33}.single-subscribe .email-field{margin-bottom:8px;width:400px}}@media screen and (min-width:900px) and (max-width:1019px){.single-subscribe form{max-width:400px}}@media screen and (min-width:1020px){.single-subscribe .btn-submit{background-image:none;text-indent:0;height:56px;width:200px;color:#fff;border-radius:28px;background-color:#6b88ff;font-family:Circe-bold,sans-serif;top:0;left:370px}}.single-subscribe .personal-data-label span br{display:none}@media screen and (min-width:1200px){.single-subscribe-section .container{width:990px;margin:0 auto}.single-subscribe h3{margin-bottom:16px;margin-top:27px}.single-subscribe .personal-data-label span{padding-left:16px}}.post-section{margin-top:33px}.post-section .post-tags{padding:0 24px;text-align:center;margin-bottom:-15px}.post-section .post-tags ul{list-style:none;padding:0;display:flex;justify-content:center;margin:0;flex-wrap:wrap}.post-section .post-tags ul li{margin:0 10px 15px}.post-section .post-tags ul a{text-decoration:none;color:#8d97a1;font-size:12px;line-height:1.5;height:24px;border:1px solid #bdc9d5;border-radius:28px;padding:3px 20px;margin-top:0;display:inline-block;box-sizing:border-box;transition:all .2s;-webkit-transition:all .2s}.post-section .post-tags ul a:hover{background:#bdc9d5;color:#fff}.post-section.comments-area{margin-top:18px;margin-bottom:45px}.post-section.comments-area #disqus_thread{padding:0 15px}.socials{position:absolute;right:-51px;top:90px}.socials .icon{border-radius:32px;border:1px solid #bdc9d5;width:64px;height:64px;background-color:#fff;background-repeat:no-repeat;background-position:center;display:block;box-sizing:border-box;transition:background-color .2s;-webkit-transition:background-color .2s;cursor:pointer}.socials .icon.i-facebok{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/facebook.svg)}.socials .icon.i-vk{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/vk.svg)}.socials .icon.i-twitter{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/twitter.svg)}.socials .icon.i-telegram{background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/telegram.svg)}.socials div{display:flex;align-content:center;align-items:center;margin-bottom:8px}.socials div>span{font-size:12px;color:#7a7f82;line-height:1.34;margin-left:12px}.socials div:hover .i-facebok{border:1px solid #3a5998;background-color:#3a5998;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/facebook-w.svg)}.socials div:hover .i-vk{border:1px solid #597ba0;background-color:#597ba0;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/vk-w.svg)}.socials div:hover .i-twitter{border:1px solid #00aced;background-color:#00aced;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/twitter-w.svg)}.socials div:hover .i-telegram{border:1px solid #41b4e6;background-color:#41b4e6;background-image:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/telegram-w.svg)}.author-section{padding:17px 11px 0 16px;margin-bottom:48px}.author-section .author-avatar{width:56px;height:56px;background-color:#92999d;border-radius:50%;background-size:contain;flex:0 0 56px}.author-section .author-box{display:flex;margin-bottom:31px}.author-section .initials{padding-left:17px;padding-top:8px}.author-section .initials .name{color:#6b88ff;line-height:1.5;text-decoration:none;margin-bottom:3px;display:inline-block;border-bottom:1px solid transparent;transition:all .2s;-webkit-transition:all .2s}.author-section .initials .name:hover{border-bottom:1px solid #6b88ff;transition:all .2s;-webkit-transition:all .2s}.author-section .initials .profession{color:#363636}.author-section .redaction-opinion{line-height:1.34;font-size:12px;color:#7a7f82}.author-section .redaction-opinion a{color:#6b88ff}.author-section .redaction-opinion a:hover{text-decoration:none}.post-content{padding:0 16px}.post-content h3{font-family:Circe;font-weight:400;font-size:24px;line-height:1.34;margin-bottom:15px;color:#363636}.post-content .post-subtitle{text-align:center}.post-content p{line-height:1.5;margin-top:0;color:#000;padding-bottom:9px}.post-content .empty-paragraph{margin:0;padding:0}.post-content h2{margin-top:27px;margin-bottom:24px;color:#000;line-height:1.33;font-size:32px;font-family:Circe-bold}.post-content strong{font-family:Circe-bold}.post-content .vk-banner{padding-top:7px;margin-bottom:30px;text-align:center}.post-content .vk-banner img{width:100%}.post-content .vk-banner p{font-size:12px;line-height:1.34;color:#7a7f82;text-align:center}.post-content .comment-banner{margin-bottom:40px}.post-content .comment-banner img{max-width:100%;margin:0 auto;display:block}.post-content .comment-banner p{color:#7a7f82;line-height:1.34;font-size:12px;text-align:center;margin-top:8px}.post-content blockquote{color:#363636;border-left:4px solid #ff4476;padding-left:24px;box-sizing:border-box;margin:0 0 48px;padding:12px 24px 8px}.post-content blockquote span{margin-bottom:2px;display:inline-block}.post-content blockquote a{color:#ff4476;line-height:1.5}.post-content blockquote a:hover{text-decoration:none}.post-content blockquote p{margin:0!important;padding:0!important}.post-content figure{max-width:100%;margin-top:25px!important;margin-bottom:36px!important;width:100%!important}.post-content img{max-width:100%;height:auto}.post-content figcaption{margin:10px auto;width:90%;color:#7a7f82;line-height:1.34;font-size:12px;text-align:center}.post-content p:blank{color:red}.post-content ul li{line-height:1.5}.post-content .aligncenter{margin:0 auto;text-align:center}.post-content .alignleft{margin:0 auto;text-align:left}.post-content .alignright{margin:0 auto;text-align:right}@media screen and (min-width:660px){.post-section.comments-area{margin-top:18px;margin-bottom:45px}.post-section.comments-area #disqus_thread{padding:0 57px}.author-section{display:flex;justify-content:space-between;align-items:flex-start;align-content:flex-start;padding:51px 11px 0 43px}.author-section .author-box{min-width:300px}.author-section .author-box .author-avatar{width:96px;height:96px;flex:0 0 96px;margin-top:10px}.author-section .author-box .name{font-size:18px;line-height:24px}.author-section .author-box .profession{line-height:1.5;font-size:16px}.author-section .author-box .initials{padding-left:21px}.author-section .redaction-opinion{border-left:2px solid #dee4ea;max-width:360px;margin-right:36px;margin-top:7px;padding:9px 3px 7px 22px;box-sizing:border-box}}@media screen and (max-width:999px){.post-section p{margin-bottom:14px}.post-section p.text-1{margin-bottom:66px}.post-section .content-list br{display:none}}@media screen and (min-width:1000px){.post-section{margin-top:49px}.post-section .container{width:970px;margin:0 auto;position:relative}.post-section .post-tags{margin-bottom:27px}.post-section .post-tags ul a{font-size:16px;line-height:2;color:#8d97a1;height:40px;padding:4px 45px}.post-section .post-content h3{padding:0 20px;margin-bottom:38px}.post-section .post-content h2{font-size:32px;line-height:1.25;padding:0 32px;margin-top:15px;margin-bottom:33px}.post-section .post-content p{padding:0 32px;margin-bottom:24px}.post-section .post-content p.text-1{margin-bottom:74px;padding:0 32px}.post-section .post-content .vk-banner{padding-top:12px}.post-section .post-content .vk-banner img{display:block;margin:0 auto;max-width:100%;width:auto}.post-section .post-content .vk-banner p{max-width:700px;padding:14px 87px;box-sizing:border-box;margin:0 auto}.post-section .post-content ul{list-style:none;margin-top:23px}.post-section .post-content ul.content-list{margin-bottom:76px}.post-section .post-content ul li{line-height:1.5;font-size:16px;position:relative;padding-left:27px;padding-right:27px;box-sizing:border-box}.post-section .post-content ul li:before{content:'';display:block;position:absolute;left:4px;top:8px;width:4px;height:4px;background:#000;border-radius:50%}.post-section .post-content .title-2{margin-bottom:36px}.post-section .post-content blockquote{padding:8px 24px 8px;margin-left:32px;margin-bottom:34px}.post-section .post-content figure{max-width:100%;margin-bottom:40px!important}.post-section .post-content figcaption{margin:8px auto 10px;width:75%;color:#7a7f82;line-height:1.34;font-size:12px;text-align:center}.post-section .post-content img{max-width:100%;width:auto}.post-section .post-content .comment-banner{padding-top:16px}.post-section .post-content .comment-banner img{margin:0 auto;display:block}.post-section .post-content img{margin-top:16px}}@media screen and (max-width:1160px){.socials{display:none}}@media screen and (min-width:1360px){.socials{right:-181px;top:90px}}.specialists{padding-bottom:54px;background:#f2f5f9}.specialists-inner{background-color:#f3f6f9;padding-bottom:31px}.specialists-inner h2{font-family:Circe-bold;font-size:32px;line-height:1.33;text-align:center;display:inline-block;width:100%;margin-top:32px;margin-bottom:16px}.specialists-inner .make-an-order{margin-top:33px}.specialists-inner .make-an-order a{border-radius:28px;background-color:#ff4476;height:56px;line-height:1.5;font-family:Circe-bold;font-size:16px;text-align:center;text-decoration:none;line-height:56px;color:#fff;border:0;min-width:312px;margin:0 auto;display:block;box-sizing:border-box;transition:all .2s;-webkit-transition:all .2s;cursor:pointer;outline:0}.specialists-inner .make-an-order a:hover{opacity:.8}.specialists-inner .people-box{display:flex;justify-content:center;padding-left:16px}.specialists-inner .people-box .human-card{background:#fff;padding:16px;width:232px;box-sizing:border-box;min-height:376px;margin-right:16px;border-radius:8px;outline:0;text-decoration:none}.specialists-inner .people-box .human-card:last-of-type{margin-right:0}.specialists-inner .people-box .human-card:hover .photo{opacity:.8}.specialists-inner .people-box .human-card .photo-wrap{width:200px;height:200px;margin-bottom:16px;overflow:hidden}.specialists-inner .people-box .human-card .photo{width:100%;height:100%;background-size:cover;background-repeat:no-repeat;transition:all .3s}.specialists-inner .people-box .human-card .name{font-family:Circe-bold;font-size:16px;line-height:1.5;color:#010101;display:block}.specialists-inner .people-box .human-card .profession{font-size:16px;line-height:18px;color:#010101;display:block;margin-bottom:13px}.specialists-inner .people-box .human-card .exp,.specialists-inner .people-box .human-card .n-projects{line-height:1.34;opacity:.6;color:#000;font-size:12px}.specialists-inner .people-box .human-card .skills{display:flex;flex-wrap:wrap;margin:0;padding:0}.specialists-inner .people-box .human-card .skills li{color:#6b88ff;line-height:1.2;font-size:14px;letter-spacing:-.4px;margin-right:3px}.specialists-inner .people-box .human-card .skills li a{color:#6b88ff;text-decoration:none}.specialists-inner .people-box .human-card .skills li a:hover{text-decoration:underline}.specialists-inner .people-box .human-card .i-time{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/time.svg) no-repeat;width:8px;height:8px;display:inline-block;margin-right:8px}.specialists-inner .people-box .human-card .i-pojects{background:url(//blog.smartbrain.io/wp-content/themes/rubrain-blog/assets/css/../../assets/images/icons/hr-check.svg) no-repeat;width:8px;height:8px;display:inline-block;margin-right:4px;position:relative;top:1px}.specialists-inner .people-box .human-card .n-projects{margin-right:15px}.specialists-inner .people-box .human-card .meta{display:flex;justify-content:space-between;margin-bottom:14px}.specialists-inner .people-box .human-card .skills{list-style:none}@media screen and (min-width:732px){.specialists-inner .people-box{width:732px;margin:0 auto;padding-left:0}.specialists-inner h2{font-size:32px;line-height:1.5;margin-top:32px;margin-bottom:8px}.make-an-order{margin-top:33px}.make-an-order a{width:400px;min-width:auto}}@media screen and (min-width:950px){.specialists{background:0 0}.specialists .container{width:912px;margin:0 auto}.specialists-inner{border-radius:8px}}@font-face{font-family:icomoon;src:url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.eot);src:url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.eot#iefix) format('embedded-opentype'),url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.ttf) format('truetype'),url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.woff) format('woff'),url(/wp-content/themes/rubrain-blog/assets/fonts/IcoMoon/IcoMoon-Free.svg#icomoon) format('svg');font-weight:400;font-style:normal;font-display:block}[class*=" icon-"],[class^=icon-]{font-family:icomoon!important;speak:none;font-style:normal;font-weight:400;font-variant:normal;text-transform:none;line-height:1;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale}.icon-mob-user:before{content:"\e934"}.icon-arrow-bold{position:relative;right:3px;font-size:10px;-webkit-transform:rotate(90deg);transform:rotate(90deg);display:inline-block;color:#d2deea;width:inherit;height:inherit;-webkit-transition:.3s;transition:.3s;z-index:30}.icon-arrow-bold:before{content:"\e938"}.header .login-button{height:40px;color:#6b88ff;border:1px solid #6b88ff;background:0 0;padding:0 16px;width:100%;cursor:pointer;border-radius:52px;-webkit-transition:.3s;transition:.3s;outline:0 !important;white-space:nowrap;display:-webkit-inline-box;display:inline-flex;-webkit-box-align:center;align-items:center;overflow:hidden;text-overflow:ellipsis;-webkit-box-pack:center;justify-content:center}.header .login-button .icon-mob-user{font-size:8px;margin-right:.5rem}.author-section .initials .name{cursor:text}.author-section .initials .name:hover{border-bottom:1px solid transparent}@media screen and (min-width:1000px){.header .container{width:1340px}.header .header-logo{padding-left:12px}.header .header-logo img{width:150px;margin-top:10px}.header .main-header-nav{-webkit-box-align:center;align-items:center;display:-webkit-box;display:flex;-webkit-box-flex:1;flex:1 1 50%;-webkit-box-pack:justify;justify-content:space-between}.header .main-header-nav ul{margin:15px 0 0 47px}.header .main-header-nav ul li:first-of-type{margin-left:0}.header .main-header-nav ul li{margin-right:48px}.green-line:after{background:linear-gradient(to right,rgba(92,231,147,.5),rgba(92,231,147,.5))}.header .right-col{margin-top:14px;-webkit-box-align:center;align-items:center;display:-webkit-box;display:flex;order:3;margin-left:auto}.header .blog{margin-right:32px;font-weight:700;color:#010101;text-decoration:none;transition:.3s all}.header .blog:hover{color:#ff4476}.header .services{position:relative;margin-right:64px;display:flex;font-weight:700;font-size:16px;cursor:pointer;transition:.3s all}.header .services .label{position:relative;z-index:30;padding-right:16px;display:inline}.header .services .label:hover{color:#ff4476}.header .services.active .icon{left:3px;transform:rotate(-90deg)}.header .services-submenu{top:-18px;left:-123px;width:210px;position:absolute;box-shadow:0 3px 50px 0 rgba(107,136,255,.2);background:#fff;z-index:1003;padding:51px 16px 13px;border-radius:8px;display:-webkit-box;display:flex;flex-direction:column;text-align:right;box-sizing:border-box;z-index:10}.header .services-submenu .services-submenu-item a{display:block;padding:8px 24px 14px 10px;cursor:pointer;-webkit-transition:.3s;transition:.3s;font-weight:400;color:#000;white-space:nowrap;border-bottom:1px solid var(--input-focus-border-color);text-decoration:none;transition:.3s all}.header .services-submenu .services-submenu-item a:hover{color:#6b88ff;background:0 0}.mobile-menu-wrap{display:none}}@media (max-width:1340px) and (min-width:1000px){.header .container{width:100%;box-sizing:border-box;justify-content:space-between}.header .main-header-nav{flex:none}.header .services{margin-right:25px}.header .main-header-nav ul{margin:15px 0 0}}@media (max-width:999px) and (min-width:300px){header .right-col{display:none}header .burger{width:16px}header .container{align-items:center}header .burger span{height:2px;background:#000}.mobile-menu-wrap{display:block;position:relative;z-index:99;position:fixed;top:0;left:0;width:205px;height:100%;background:#fff;opacity:1;overflow-y:scroll}.mobile-menu-wrap .menu-wrap{padding:32px 0;margin-top:56px;height:calc(100% - 118px)}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap{height:100%;display:-webkit-box;display:flex;-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:justify;justify-content:space-between}.mobile-menu-close{position:absolute;line-height:24px;font-size:15px;font-weight:700;position:absolute;left:9px;top:19px;display:block;margin-left:12px;color:#000;text-decoration:none}.mobile-menu-close span{position:relative;display:inline-block;top:3px;font-size:30px;font-weight:500;line-height:10px;padding-right:5px}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap ul{margin:0;padding:0;list-style:none}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap li{margin-bottom:19px;padding-left:40px}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap li a{font-size:15px;color:#000;text-decoration:none;font-weight:700;background-position:0 .95em;background-repeat:repeat-x;background-size:8px 4px}.green{background-image:-webkit-gradient(linear,left top,right top,from(rgba(92,231,147,.5)),to(rgba(92,231,147,.5)));background-image:linear-gradient(to right,rgba(92,231,147,.5),rgba(92,231,147,.5))}.red{background-image:-webkit-gradient(linear,left top,right top,from(rgba(255,68,118,.5)),to(rgba(255,68,118,.5)));background-image:linear-gradient(to right,rgba(255,68,118,.5),rgba(255,68,118,.5))}.blue{background-image:-webkit-gradient(linear,left top,right top,from(rgba(107,136,255,.5)),to(rgba(107,136,255,.5)));background-image:linear-gradient(to right,rgba(107,136,255,.5),rgba(107,136,255,.5))}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .landings-block{cursor:pointer}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .landings-block .icon{color:#6b88ff}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .landings-block .label{margin-right:16px;font-size:15px;color:#000;font-weight:700}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .mobile-submenu-services{margin-bottom:10px;padding:24px 0;color:#3f4040;backdrop-filter:blur(9px);background-color:#f5f8f9}.mobile-menu-wrap .menu-wrap .sandwich-menu-wrap .mobile-submenu-services li a{color:#3f4040;font-weight:400}.mobile-menu-socials{margin-left:35px;display:inline-block}.mobile-menu-socials a:first-child{margin-left:0}.mobile-menu-socials a{display:-webkit-inline-box;display:inline-flex;margin-left:2px}.mobile-submenu-active .icon{transform:rotate(-90deg)}body{min-width:auto}body.mobile-menu-active{overflow:hidden}body.page .menu-burger-box,body.single .menu-burger-box{color:#f3f6f9}body.page .menu-burger-box .burger span,body.single .menu-burger-box .burger span{background:#000}.mobile-menu-active .menu-burger-box:before{content:'';opacity:.5;top:0;right:0;position:absolute;display:block;height:100%;width:calc(100% - 150px);background:#000;z-index:99}.header .login-button{height:24px;font-weight:400}.header-logo img{width:113px;margin-top:12px;margin-left:0}}.post-section ol li{margin-bottom:20px}.rubrain_breadcrumbs{text-align:center;margin:30px 0;display:flex;justify-content:center;align-items:center;flex-wrap:wrap}.rubrain_breadcrumbs .breadcrumbs__link{color:#6b88ff;text-decoration:none;display:inline-block;margin-bottom:5px;font-size:18px}.rubrain_breadcrumbs .breadcrumbs__separator{display:inline-block;width:20px;height:2px;background:#f1f1f1;margin:-4px 5px 0}.rubrain_breadcrumbs .breadcrumbs__current{font-size:18px;color:#8d97a1;margin-bottom:5px}@media screen and (max-width:600px){.rubrain_breadcrumbs .breadcrumbs__current{padding:0 10px}}.iframe-holder{position:relative;padding-bottom:56.25%;height:0}.iframe-holder iframe{position:absolute;top:0;left:0;width:100%;height:100%}.subscribe-section{margin-bottom:90px}span.wpcf7-not-valid-tip{font-size:14px}.subscribe-section .wpcf7-list-item label,.single-subscribe .wpcf7-list-item label{display:flex;align-items:center}.single-subscribe .personal-data-label>span{display:flex;flex-direction:column}.single-subscribe-section+footer,.blog-posts-section+.single-subscribe-section{margin-top:90px}@media (max-width:767px){.subscribe{padding:0 20px}.subscribe-section .subscribe .btn-submit{position:static !important}.subscribe-section{margin-bottom:30px}.single-subscribe-section+footer,.blog-posts-section+.single-subscribe-section{margin-top:30px}.footer-box-1{width:100%}}.footer-contacts{gap:10px}.footer-contacts>div:first-child{flex-basis:50px !important;flex-grow:0 !important}.footer-contacts>div:first-child p{margin:4px 0 0}footer p,footer a,.footer .copyright-box p,.footer .footer-center p{font-weight:400;font-size:16px;line-height:24px;color:#33353c}#modal-3{display:none}#modal-3.is-open{display:block}.modal__overlay{position:fixed;top:0;left:0;right:0;bottom:0;background:rgba(0,0,0,.6);display:flex;justify-content:center;align-items:center;z-index:9999}.modal__container{background-color:#fff;padding:30px;max-width:580px;max-height:100vh;border-radius:4px;overflow-y:auto;box-sizing:border-box}.modal__header{display:flex;justify-content:space-between;align-items:center}.modal__title{word-break:break-word;font-size:32px;font-weight:700}.modal__close{background:0 0;border:0}.modal__header .modal__close:before{content:"\2715"}.modal__content{margin-top:2rem;margin-bottom:2rem;line-height:1.5;color:rgba(0,0,0,.8)}.modal__btn{font-size:.875rem;padding-left:1rem;padding-right:1rem;padding-top:.5rem;padding-bottom:.5rem;background-color:#e6e6e6;color:rgba(0,0,0,.8);border-radius:.25rem;border-style:none;border-width:0;cursor:pointer;-webkit-appearance:button;text-transform:none;overflow:visible;line-height:1.15;margin:0;will-change:transform;-moz-osx-font-smoothing:grayscale;-webkit-backface-visibility:hidden;backface-visibility:hidden;-webkit-transform:translateZ(0);transform:translateZ(0);transition:-webkit-transform .25s ease-out;transition:transform .25s ease-out;transition:transform .25s ease-out,-webkit-transform .25s ease-out}.modal__btn:focus,.modal__btn:hover{-webkit-transform:scale(1.05);transform:scale(1.05)}.modal__btn-primary{background-color:#00449e;color:#fff}.footer-modal{cursor:pointer}@keyframes mmfadeIn{from{opacity:0}to{opacity:1}}@keyframes mmfadeOut{from{opacity:1}to{opacity:0}}@keyframes mmslideIn{from{transform:translateY(15%)}to{transform:translateY(0)}}@keyframes mmslideOut{from{transform:translateY(0)}to{transform:translateY(-10%)}}.micromodal-slide{display:none}.micromodal-slide.is-open{display:block}.micromodal-slide[aria-hidden=false] .modal__overlay{animation:mmfadeIn .3s cubic-bezier(0,.0,.2,1)}.micromodal-slide[aria-hidden=false] .modal__container{animation:mmslideIn .3s cubic-bezier(0,0,.2,1)}.micromodal-slide[aria-hidden=true] .modal__overlay{animation:mmfadeOut .3s cubic-bezier(0,.0,.2,1)}.micromodal-slide[aria-hidden=true] .modal__container{animation:mmslideOut .3s cubic-bezier(0,0,.2,1)}.micromodal-slide .modal__container,.micromodal-slide .modal__overlay{will-change:transform}.address-popup__address-country{margin-bottom:8px;font-weight:700;font-size:24px}.address-popup__address{margin-bottom:24px}.address-popup__address-phone{color:#33353c;text-decoration:none}.address-popup__addresses{margin-top:32px}.address-popup__address p{margin:0}div.wpcf7-mail-sent-ok{display:none !important}
.slick-slider{position:relative;display:block;box-sizing:border-box;-webkit-touch-callout:none;-webkit-user-select:none;-khtml-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;-ms-touch-action:pan-y;touch-action:pan-y;-webkit-tap-highlight-color:transparent}.slick-list{position:relative;overflow:hidden;display:block;margin:0;padding:0}.slick-list:focus{outline:0}.slick-list.dragging{cursor:pointer;cursor:hand}.slick-slider .slick-list,.slick-slider .slick-track{-webkit-transform:translate3d(0,0,0);-moz-transform:translate3d(0,0,0);-ms-transform:translate3d(0,0,0);-o-transform:translate3d(0,0,0);transform:translate3d(0,0,0)}.slick-track{position:relative;left:0;top:0;display:block;margin-left:auto;margin-right:auto}.slick-track:after,.slick-track:before{content:"";display:table}.slick-track:after{clear:both}.slick-loading .slick-track{visibility:hidden}.slick-slide{float:left;height:100%;min-height:1px;display:none}[dir=rtl] .slick-slide{float:right}.slick-slide img{display:block}.slick-slide.slick-loading img{display:none}.slick-slide.dragging img{pointer-events:none}.slick-initialized .slick-slide{display:block}.slick-loading .slick-slide{visibility:hidden}.slick-vertical .slick-slide{display:block;height:auto;border:1px solid transparent}.slick-arrow.slick-hidden{display:none}div.scrollWrapper{position:relative;overflow:hidden;width:100%;height:100%}div.scrollableArea{position:relative;width:auto;height:100%}.blog-slide{display:none}.blog-slide:first-child,.blog-slide.slick-slide{display:block}.single-subscribe .personal-data-label .check-icon,.subscribe .personal-data-label .check-icon{width:18px;height:18px;position:relative;top:2px;border:2px solid #f3f6f9;box-sizing:border-box}.subscribe-section .subscribe .btn-submit{padding:0 60px;font-size:70%;position:relative;left:-40px;top:2px}.subscribe-section .subscribe .email-field{padding:16px 21px 13px}
.wrap[_ngcontent-my-app-c6]>[_ngcontent-my-app-c6]{display:-webkit-box;display:flex}.f-col-1[_ngcontent-my-app-c6]{max-width:336px}.f-col-2[_ngcontent-my-app-c6]{max-width:448px}.footer-center{text-align:left;line-height:1.5}.f-col-3[_ngcontent-my-app-c6]{max-width:312px}.f-col-4[_ngcontent-my-app-c6]{max-width:232px}.email-box{text-align:left}.f-col-3 li{list-style:none}.copyright-box,.email-box,.footer-center .footer-social{width:100%}.copyright-box,.email-box,.footer-center{width:100%}.social-link{margin-right:8px;display:-webkit-inline-box;display:inline-flex;vertical-align:middle}.email-box ul{margin:-7px;line-height:13px}@media (max-width:768px){.header .header-logo img{width:150px;margin-top:15px!important}.footer-container{grid-template-columns:1fr;margin-bottom:50px;grid-gap:24px;font-size:14px;line-height:1.5;display:grid!important;padding:0 29px!important}.blue{background-image:none}}@media (min-width:769px) and (max-width:1020px){.copyright-box,.email-box,.footer-center .footer-social{width:50%}.footer-container{padding:0 29px!important;font-size:15px}.blue{background-image:none}}.footer .container{padding:53px 20px}.more-posts.header-create-project{height:40px;margin:0;width:auto;padding:0 45px;top:-10px}.header .main-header-nav ul{margin:25px 0 0 110px}.header .services{margin-right:0}.header .login-button{height:22px;color:#000;border:0;background:0 0;font-weight:700;font-size:18px;padding:0;border-radius:0}.header .login-button img{padding-right:8px;position:relative;top:-2px}.main-header-nav{font-size:17px}.header .main-header-nav ul li{margin-right:48px}.header .blog{margin-right:0}.blog-post .blog-post-title:hover span{border-bottom:none}.blog-post .blog-post-title span{border-bottom:none}.blog-post .blog-post-title{overflow:hidden;text-overflow:ellipsis;display:-moz-box;-moz-box-orient:vertical;display:-webkit-box;-webkit-line-clamp:4;-webkit-box-orient:vertical;line-clamp:4;box-orient:vertical}.blog-post>a{color:#000;text-decoration:none}:root{box-sizing:border-box}*,*:before,*:after{box-sizing:inherit}.footer-container{display:flex;flex-wrap:wrap;max-width:83em;margin:0 auto;padding:4em 0}[class*=footer-box-]{flex:100%}[class*=footer-box-]>ul{list-style:none;padding-left:0;margin:0;font-size:.875rem}[class*=footer-box-]>ul>li+li{margin-top:1em}[class*=footer-box-]>h3,[class*=footer-box-]>ul>li>a{color:#fff;text-transform:uppercase}[class*=footer-box-]>ul>li>a{text-decoration:none}@media screen and (min-width:40rem){[class*=footer-box-]{flex:50%}}@media screen and (min-width:60rem){[class*=footer-box-1]{flex:40%}[class*=footer-box-2]{flex:50%}[class*=footer-box-3]{flex:12%}[class*=footer-box-4]{flex:23%}.social-box{text-align:right}.footer .container{width:1382px}}@media screen and (min-width:1280px){.f-col-4.ng-star-inserted{display:block;width:90%}.header .container{width:1340px;padding:0 40px}}.footer{overflow:hidden;background:#f3f6f9}[class*=footer-box-]{min-height:100px}.related-posts-section .blog-post{min-height:470px !important;margin-right:8px;outline:0}.blog-slider-box .blog-slide{position:relative}.blog-slider-box .blog-slide:before{content:'';display:block;position:absolute;width:100%;height:100%;top:0;z-index:1;background:rgba(0,0,0,.5)}.slide-content{z-index:2;position:relative;text-shadow:1px 1px 2px #000,0 0 1em #000}.banner{position:relative}.banner:before{content:'';display:block;position:absolute;width:100%;height:100%;top:0;z-index:1;background:rgba(0,0,0,.5)}.banner-content{z-index:2;position:relative;text-shadow:1px 1px 2px #000,0 0 1em #000}.meta-info{position:relative;z-index:2}.login-button{font-size:16px !important}.blog-slider-box{margin-top:30px}.icon.icon-arrow-bold{color:#000}.label{padding-right:5px !important}.more-posts.header-create-project{font-weight:400;font-size:16px;font-family:Circe,sans-serif}.services-submenu-item{font-weight:400;font-size:16px;font-family:Circe,sans-serif}.sub-link{font-family:Circe,sans-serif!important}@media screen and (min-width:1000px){.header .services-submenu{top:40px;left:-70px;width:210px;position:absolute;box-shadow:0 3px 50px 0 rgba(107,136,255,.2);background:#fff;z-index:1003;padding:25px 16px 13px;border-radius:8px;display:-webkit-box;display:flex;flex-direction:column;text-align:left;box-sizing:border-box;z-index:10}.header .services-submenu .services-submenu-item a{display:block;padding:8px 24px 14px;cursor:pointer;-webkit-transition:.3s;transition:.3s;font-weight:400;color:#000;white-space:nowrap;border-bottom:1px solid var(--input-focus-border-color);text-decoration:none;transition:.3s all}}.subscribe .personal-data-label .check-icon{border:1px solid #000}div.wpcf7-validation-errors,div.wpcf7-acceptance-missing{border:1px solid red}div.wpcf7-response-output{margin:0 0 1em;padding:.2em 1em}input[type=checkbox]{-ms-transform:scale(1.5);-moz-transform:scale(1.5);-webkit-transform:scale(1.5);-o-transform:scale(1.5);transform:scale(1.5);padding:0}span.wpcf7-list-item{display:inline-block;margin:0 0 0 .4em}.accept-terms{padding-left:10px !important}.footer-box-1{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:end;justify-content:flex-end;display:inline-flex}.footer-box-2{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:end;justify-content:flex-end;display:inline-flex}.footer-box-3{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:start;justify-content:flex-start;display:inline-flex}.footer-box-4{-webkit-box-orient:vertical;-webkit-box-direction:normal;flex-direction:column;-webkit-box-pack:end;justify-content:flex-end;display:inline-flex}.footer .email-box .email,.footer a{margin:4px 0 0;display:inline-block;color:#6b88ff;text-decoration:none}.ng-star-inserted.line{margin-top:5px}.support-links{margin:0;padding:0}.link.footer.ng-star-inserted.support{display:inline-flex}.social-link.ng-star-inserted{margin-right:8px}input[type=checkbox]{transform:none}.single-subscribe .personal-data-label span{padding-left:0}.blog-post-meta .comments{display:none}.banner .comments{display:none !important}.single-banner{margin-top:30px}.phone-image{z-index:99}.header .header-logo img{width:150px;margin-top:35px}.header .blog{font-weight:400}.footer .copyright-box{margin-bottom:0}.ng-star-inserted.contacts{margin-top:4px}
.post-content .aligncenter{margin-left:auto;margin-right:auto;display:block}
.wp-container-3.wp-container-3{flex-wrap:nowrap}
Digital transformation types to understand - Smartbrain Blog Digital transformation types to understand
Subscribe to the weekly newsletter Thank you, you have successfully subscribed to the newsletter!
Home News Digital transformation types to understand Unveiling the digital realm’s infinite possibilities, embark with us on a journey of exploration into the depths of the ever-evolving landscape of digital transformation. In this age of rapid technological progress, understanding the various facets of digital transformation has become essential for individuals and organizations alike. From the subtle shifts of digitization to the paradigm-shattering disruptions of disruptive innovation, this article delves into the different types of digital transformation, guiding you through a labyrinth of possibilities that redefine the very essence of our digital existence. So, grab your virtual passports and let us navigate through the realms of digital metamorphosis, uncovering the secrets of its diverse manifestations. Welcome to the realm of digital transformation types – where the extraordinary becomes the everyday norm.
Table of Contents
The world of digital transformation is vast and multi-faceted, encompassing a variety of approaches and strategies. Understanding the different types of digital transformation is key to leveraging their potential and driving meaningful change within organizations. Let’s explore some of the most prominent types of digital transformation and how they can reshape businesses in today’s rapidly evolving landscape.
<h2>1. Process Automation</h2>
<p>Process automation revolves around utilizing technology to streamline repetitive tasks and workflows, reducing human error and increasing efficiency. This type of digital transformation enables businesses to optimize processes by automating manual tasks, such as data entry, document management, or order processing. By implementing intelligent automation solutions, companies can focus their workforce on more strategic and value-added activities, ultimately driving productivity and cost savings.</p>
<h2>2. Customer Experience Enhancement</h2>
<p>In an increasingly customer-centric era, enhancing the customer experience has become a top priority for businesses. This type of digital transformation involves leveraging technology to create tailored, personalized experiences that meet the ever-evolving expectations of consumers. It encompasses a wide range of initiatives, from developing intuitive mobile apps and responsive websites to utilizing artificial intelligence and data analytics to create targeted marketing campaigns. By investing in customer experience enhancement, organizations can build stronger customer relationships, foster loyalty, and ultimately increase revenue.</p>
<table class="wp-table">
<caption>Comparison of Digital Transformation Types</caption>
<thead>
<tr>
<th scope="col">Type of Digital Transformation</th>
<th scope="col">Focus</th>
<th scope="col">Benefits</th>
</tr>
</thead>
<tbody>
<tr>
<td>Process Automation</td>
<td>Streamlining workflows, reducing errors</td>
<td>Increased efficiency, cost savings</td>
</tr>
<tr>
<td>Customer Experience Enhancement</td>
<td>Delivering personalized experiences</td>
<td>Stronger customer relationships, increased revenue</td>
</tr>
<tr>
<td>Business Model Innovation</td>
<td>Redefining products/services and value proposition</td>
<td>Market differentiation, competitive advantage</td>
</tr>
</tbody>
</table>
<p>These are just a few examples of digital transformation types. Other notable ones include business model innovation, data-driven decision making, and ecosystem collaboration. Each type offers unique opportunities and challenges, and organizations must carefully assess their goals and needs before embarking on a digital transformation journey. By selecting the right type(s) of digital transformation and embracing the necessary technologies and cultural changes, businesses can adapt, grow, and thrive in the digital age.</p>
VIDEO
When it comes to embarking on a digital transformation journey, it’s crucial to understand the various types of transformations that can occur. Each type targets different aspects of a business and can lead to unique opportunities and challenges. By understanding these fundamental types, organizations can effectively plan and implement their digital transformation strategies.
Technological Transformation: This type of digital transformation focuses on utilizing new technologies to enhance business operations and processes. It involves adopting and integrating cutting-edge technologies such as artificial intelligence, machine learning, Internet of Things (IoT), cloud computing, and big data analytics. With these advancements, businesses can streamline operations, improve efficiency, and gain valuable insights from data.
Cultural Transformation: Digital transformation isn’t just about technology; it also involves a change in mindset and work culture. Cultural transformation emphasizes fostering a digital-first mindset among employees and creating a culture that embraces innovation, collaboration, and continuous learning. This type of transformation may involve restructuring teams, promoting agile methodologies, implementing a digital skills development program, and encouraging a culture of experimentation and risk-taking. Let’s take a closer look at how these types of digital transformation can bring about positive changes for organizations:
Type of Transformation Benefits Challenges Technological Transformation Improved efficiency, streamlined operations, data-driven decision-making Resistance to change, implementation costs, security and privacy concerns Cultural Transformation Innovation and creativity, enhanced collaboration and teamwork, adaptability Resistance to change, lack of digital skills, organizational inertia
By understanding these digital transformation types and their associated benefits and challenges, organizations can make informed decisions and tailor their strategies to suit their unique needs. It’s important to remember that digital transformation isn’t a one-size-fits-all approach, and a combination of different types may be necessary to achieve the desired outcomes. Embracing these fundamental types can pave the way for a successful digital transformation journey, positioning businesses for growth and future success.
When delving into the realm of digital transformation, it is essential to understand the different categories it encompasses. In this in-depth analysis, we explore various types of digital transformations that organizations undergo to adapt and thrive in the ever-evolving digital landscape.
1. Process Transformation:
In process transformation, businesses reimagine and optimize their workflow through technology integration. This involves leveraging digital tools and automation to streamline and enhance operational processes. From adopting cloud-based solutions to implementing robotic process automation, process transformation empowers organizations to increase efficiency, reduce costs, and eliminate manual redundancies.
2. Customer Experience Transformation:
Customer experience transformation focuses on enhancing interactions between organizations and their customers in the digital world. By leveraging data analytics, artificial intelligence, and personalization techniques, businesses create seamless and personalized experiences across various touchpoints. This includes implementing chatbots for instant customer support, utilizing predictive analytics to deliver tailored recommendations, and designing user-friendly interfaces for easy navigation.
Types of Digital Transformation Key Focus Areas Process Transformation Workflow optimization, automation, cost reduction Customer Experience Transformation Personalization, data analytics, AI, seamless interactions Business Model Transformation New revenue streams, innovation, agility Cultural Transformation Change management, digital mindset, collaboration
While process transformation and customer experience transformation are two key categories, there are other equally important types as well:
3. Business Model Transformation:
Business model transformation entails rethinking traditional models and embracing disruptive technologies. This can involve the creation of innovative revenue streams through digital products or services, exploring partnerships and collaborations, and fostering an agile approach to adapt to market changes swiftly.
4. Cultural Transformation:
Cultural transformation focuses on fostering a digital-friendly culture within an organization. This involves developing a digital mindset among employees, encouraging collaboration and knowledge sharing, and implementing change management strategies to ensure smooth adoption of digital initiatives.
Digital transformation is a complex process that organizations must navigate to stay competitive in today’s fast-paced business landscape. There are various approaches to digital transformation, each with its own unique set of benefits and challenges. Understanding these different types of digital transformation can help businesses make informed decisions about their own transformation efforts.
One approach to digital transformation is customer-focused transformation. This approach involves leveraging digital technologies to enhance the customer experience and improve customer satisfaction. This can be achieved by implementing tools and platforms that enable personalized marketing, seamless online transactions, and real-time customer support. By adopting a customer-focused transformation strategy, businesses can better meet the evolving needs and expectations of their customers.
Another approach to digital transformation is operational transformation. This type of transformation focuses on streamlining internal processes and increasing operational efficiency through the use of digital technologies. This can involve implementing automation tools, digitizing workflows, and harnessing the power of data analytics to optimize decision-making and resource allocation. By embracing operational transformation, organizations can reduce costs, improve productivity, and enhance overall business performance.
In addition to these two main types of digital transformation, there are also hybrid approaches that combine elements of both customer-focused and operational transformation. These hybrid strategies seek to strike a balance between improving customer experiences and enhancing internal operations. By aligning business goals with the right digital solutions, organizations can create a comprehensive digital transformation roadmap that maximizes the benefits of technology while minimizing disruptions.
In summary, understanding the various digital transformation approaches is essential for businesses looking to embark on their own transformation journey. Whether they choose a customer-focused, operational, or hybrid approach, organizations can leverage digital technologies to drive growth, increase efficiency, and deliver value to both customers and stakeholders. By embracing digital transformation, companies can position themselves for long-term success in the digital age.
In the vast landscape of digital transformation, understanding the different types is crucial for organizations striving to stay ahead. Let’s dive into the various dimensions of this spectrum:
1. Process Transformation Revamping traditional business processes lies at the core of process transformation. Organizations assess, redesign, and optimize their existing workflows to enhance efficiency, eliminate bottlenecks, and leverage digital tools. By embracing automation and streamlining operations, businesses can achieve substantial cost savings while improving overall productivity.
2. Customer Experience Transformation Customers are at the heart of any successful business, making customer experience transformation a top priority. This type of digital transformation focuses on creating exceptional interactions and personalized journeys for customers. By leveraging data and advanced analytics, organizations gain valuable insights to develop tailored products, services, and marketing strategies. Seamlessly integrating digital touchpoints across channels ensures a consistent, delightful experience for customers at every step of their journey.
Types of Digital Transformations Type Description Data Analytics Transformation Unlocking the power of data to drive actionable insights and informed decision-making. Platform Transformation Transitioning from legacy systems to modern, scalable platforms for better integration and flexibility. Business Model Transformation Rethinking and adapting business models to embrace digital disruption and new market dynamics.
These are just a glimpse into the spectrum of digital transformation types. From data analytics to platform and business model transformations, each type brings unique opportunities and challenges that organizations must consider. By embarking on the right digital transformation journey, businesses can unlock their full potential and thrive in the ever-evolving digital landscape.
Digital transformation is a vast and complex landscape, with various types and approaches that organizations can adopt to successfully navigate this evolving terrain. Understanding the different types of digital transformation is crucial for businesses to develop effective strategies and stay ahead in today’s competitive market.
One important type of digital transformation is process transformation. This involves reimagining and revamping organizational processes, workflows, and systems to become more streamlined, efficient, and automated. By leveraging technology and digital tools, businesses can eliminate manual processes and labor-intensive tasks, saving time and resources. For example, implementing a workflow management system can help automate repetitive tasks, enable real-time collaboration, and improve overall productivity. Embracing process transformation allows organizations to optimize their operations and enhance customer experiences.
Another type of digital transformation is customer experience transformation. Today’s consumers expect seamless, personalized, and convenient experiences across various channels and touchpoints. To meet these demands, businesses need to invest in technologies that enable them to understand customer behaviors, preferences, and needs, and deliver tailored solutions. For instance, an online retail store can leverage artificial intelligence and machine learning algorithms to personalize product recommendations, improve search functionality, and provide targeted marketing campaigns. By focusing on customer experience transformation, organizations can build strong customer relationships, increase loyalty, and gain a competitive edge in the digital landscape.
In conclusion, understanding the different types of digital transformation is crucial for organizations to navigate the digital landscape successfully. Process transformation and customer experience transformation are just two examples of the numerous approaches businesses can adopt to stay relevant and thrive in today’s rapidly evolving digital world. By embracing these transformations, organizations can streamline their workflows, enhance customer experiences, and drive growth and innovation.
Q&A Q: What exactly is digital transformation? A: Digital transformation refers to the integration of digital technologies into every aspect of an organization, fundamentally changing how businesses operate and deliver value to their customers.
Q: How can digital transformation be classified into different types? A: Digital transformation can be categorized into four main types, each with its own strategic objectives and areas of focus: business process transformation, customer experience transformation, business model transformation, and cultural/organizational transformation.
Q: What is business process transformation and how does it contribute to digital transformation? A: Business process transformation involves reengineering and optimizing existing business processes through the incorporation of digital technologies. This aims to enhance efficiency, streamline operations, and improve overall productivity within the organization.
Q: Can you explain customer experience transformation in the context of digital transformation? A: Customer experience transformation focuses on leveraging digital tools and technologies to improve the overall experience of customers interacting with a business. This includes enhancing user interfaces, providing seamless omnichannel experiences, and personalizing interactions to increase customer satisfaction and loyalty.
Q: What does business model transformation entail? A: Business model transformation involves a complete overhaul of how a company generates revenue and delivers value to its customers. This typically involves adopting new digital business models, such as subscription-based services or platform-based approaches, to remain competitive and create new revenue streams.
Q: How important is cultural and organizational transformation in the digital age? A: Cultural and organizational transformation is critical for successful digital transformation. It involves aligning the company’s culture, mindset, and operational structure to embrace digital change, foster innovation, and ensure a smooth transition throughout the organization.
Q: Are these digital transformation types mutually exclusive, or can they overlap? A: While each type of digital transformation has distinct objectives, they are not mutually exclusive and often overlap. Organizations commonly undertake multiple types simultaneously to achieve comprehensive digital transformation that addresses various aspects of their operations.
Q: What are the challenges organizations might face when implementing digital transformation? A: Implementing digital transformation can be complex and challenging. Some common hurdles include resistance to change, lack of digital skills within the workforce, data security concerns, and the need for significant investment in new technologies and infrastructure.
Q: How can organizations navigate these challenges and ensure a successful digital transformation? A: Organizations can navigate the challenges of digital transformation by creating a clear vision and strategy, fostering a culture of adaptability and continuous learning, investing in training and upskilling their employees, collaborating with external partners, and adopting a flexible and iterative approach to implementation.
Q: What are the potential benefits that organizations can achieve through successful digital transformation? A: Successful digital transformation can offer numerous benefits, including increased operational efficiency, enhanced customer satisfaction, improved decision-making through data analysis, expanded market reach, accelerated innovation, and the ability to adapt quickly to changing market dynamics.
Wrapping Up As we embark on this journey of digital transformation, we begin to unravel the multitude of possibilities that lie before us. Each type of digital transformation holds its own unique promise, painting a vivid tapestry of innovation and progress. Whether it’s the magic of customer-centric transformation or the awe-inspiring potential of operational transformation, we find ourselves standing at the precipice of a digital revolution that knows no boundaries.
In a world where technology is ever-evolving, understanding the different types of digital transformation becomes essential. From the intriguing realm of business process transformation to the mind-bending world of cultural transformation, we become aware that this is not merely a superficial shift, but an intricate dance between people, processes, and tools.
As we delve further, we witness the birth of strategic transformation, a force that aligns our organizational objectives with the boundless opportunities offered by a digital landscape. It is the harmonious symphony of strategy and technology that propels us forward, ensuring sustainable growth and success in an interconnected world.
But let us not forget the transformative power of data. With analytics-driven transformation, we unleash the potential hidden within the vast sea of information, shaping it into actionable insights that guide our every move. From predicting customer behavior to optimizing operational efficiency, data becomes the bedrock upon which our digital transformation journey is built.
In our pursuit of digital excellence, we must embrace the transformative force of technology as it revolutionizes how we perceive and interact with the world. It is through the lens of technology that we witness the sparkle of innovation, the fusion of creativity and functionality that brings our wildest dreams to life.
And so, as we bid farewell to this exploration of digital transformation types, let us carry with us a newfound appreciation for the possibilities that lie ahead. With customer-centric, operational, strategic, cultural, and analytics-driven transformation as our guiding stars, we stride confidently into the future, armed with the knowledge that the digital landscape is our canvas and our imagination its only limit.
Irina Pakhomova
CMO at Smartbrain.io email: pakhomova@smartbrain.io facebook.com/smartbrain.io
For any questions, you can contact us: