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Bigcommerce vs shopify quick guide to help you decide - Smartbrain Blog Bigcommerce vs shopify quick guide to help you decide
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Home News Bigcommerce vs shopify quick guide to help you decide Once upon a cyber journey, two e-commerce giants emerged from the mythical realm of online shopping: Bigcommerce and Shopify. These formidable warriors have battled for supremacy, captivating merchants with their powerful tools and impeccable design. But fear not, oh weary entrepreneur, for today we unveil a quick guide to help you navigate this epic clash and make the ultimate decision – Bigcommerce or Shopify? Steel yourself as we dive into the depths of features, pricing, and all the glorious details that will pave your path to e-commerce victory. So click "add to cart" on excitement, dear reader, for the battle of Bigcommerce vs Shopify is about to be waged before your very eyes.
Table of Contents
Bigcommerce vs Shopify: The Key Differences Choosing the Perfect E-commerce Platform Deciding between Bigcommerce and Shopify can be a tough call when it comes to finding the right e-commerce platform for your business. Both have their own unique features and advantages, but understanding the key differences can help you make an informed decision. Here’s a quick guide to help you navigate through the pros and cons of each platform:
1. Design and Customization: When it comes to design, both Bigcommerce and Shopify offer a wide range of attractive templates and themes to choose from. However, Shopify provides a more extensive collection with over 70 free and paid themes to suit different industries and aesthetic preferences. On the other hand, Bigcommerce offers around 12 free and 100 paid themes, which may be slightly limited in comparison.
Winner: Shopify (for its larger variety of themes)
2. Pricing and Transaction Fees: Pricing is an essential factor to consider when selecting an e-commerce platform. Both Bigcommerce and Shopify offer competitive pricing plans, but with some notable differences. Bigcommerce provides plans starting from $29.95 per month, which includes hosting and a wide range of built-in features. In contrast, Shopify offers plans from $29 per month but charges transaction fees for external payment gateways unless you use their own, Shopify Payments.
Winner: Bigcommerce (for its inclusive features and omission of transaction fees)
Comparison Bigcommerce Shopify Themes Approximately 12 free, 100 paid Over 70 free, paid Pricing Starts from $29.95/month Starts from $29/month, plus transaction fees
3. Scalability and Features: In terms of scalability, both platforms have robust capabilities to handle small to large-scale businesses. However, Shopify’s app store offers a vast selection of third-party applications and plugins that can enhance your store’s functionality. Bigcommerce also provides various built-in features, but its app store options are comparatively less extensive. If you require specific and advanced features, Shopify’s app store will likely have the solution for you.
Winner: Shopify (for its extensive app store and flexibility for scaling)
4. Customer Support: Both Bigcommerce and Shopify provide reliable customer support options. Bigcommerce offers 24/7 live chat, email, and phone support, ensuring that assistance is available whenever you need it. Shopify, on the other hand, provides customer support via live chat, email, and phone during business hours. However, Shopify’s support also includes a dedicated team to help with technical issues for Shopify Plus users.
Winner: Bigcommerce (for its round-the-clock support)
Comparison Bigcommerce Shopify Scalability ✔️ ✔️ App Store ❌ ✔️ Customer Support ✔️ ✔️
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Design and Customization: Comparing the Capabilities When it comes to designing and customizing your online store, both Bigcommerce and Shopify offer a wide range of capabilities. Whether you’re a beginner looking for a simple and intuitive interface or an experienced developer wanting more control over the design, this quick guide will help you understand the differences between the two platforms.
One of the key factors to consider is the level of customization available for your store’s theme. Both platforms offer a variety of pre-designed themes that can be easily customized and branded to match your business’s unique style. However, Bigcommerce stands out with its robust customization options, allowing you to modify every aspect of your store’s appearance, including fonts, colors, and layout, through its user-friendly theme editor. On the other hand, Shopify provides a simpler interface for customization, with a focus on offering a streamlined experience for beginners. While you still have the ability to make visual changes to your store’s theme, the level of control may not be as extensive as with Bigcommerce.
In terms of advanced design capabilities, both platforms offer powerful tools to create a stunning and professional-looking store. Bigcommerce’s built-in code editor allows developers to have full access to the HTML, CSS, and JavaScript files, giving them the freedom to implement advanced customizations. Shopify, although slightly more limited in this aspect, still provides the ability to add custom code and integrate with third-party apps through its robust API. Ultimately, the choice between the two platforms will depend on your level of technical expertise and the extent of customization you require for your online store.
Bigcommerce Shopify Customization Level Extensive Simplified Theme Editor User-friendly Streamlined Advanced Customizations Full access to code editor Custom code and API integration Beginner-Friendly No Yes
When it comes to choosing an ecommerce platform, you want to make sure you’re investing in one that offers the most comprehensive features to grow and scale your online business. Two popular options in the market are BigCommerce and Shopify. Let’s take a closer look at the ecommerce features that these platforms offer, so you can make an informed decision on which one suits your business needs best.
Firstly, let’s talk about product management. Both BigCommerce and Shopify provide robust product management systems. With Shopify, you get an easy-to-use interface that allows you to add, edit, and organize products effortlessly. BigCommerce, on the other hand, offers a more extensive set of product management features. With its built-in bulk import and export tools, you can quickly update your inventory and easily manage product variants. It also provides advanced inventory management capabilities, allowing you to set up backorders, low stock notifications, and inventory tracking with ease.
Next, let’s tackle the topic of payment gateways. Shopify is renowned for its wide range of payment options, providing over 100 payment gateways to choose from. From popular choices like PayPal and Stripe to regional options like iDEAL or Alipay, Shopify ensures that customers have various ways to pay for their purchases. BigCommerce, meanwhile, offers a decent selection of payment gateways as well, but falls a bit short in terms of variety compared to Shopify. However, it makes up for it by allowing you to integrate with popular gateways seamlessly. Whether you prefer a traditional gateway or a more modern alternative, both platforms ensure that your customers can easily complete their transactions.
In conclusion, when it comes to ecommerce features, both BigCommerce and Shopify offer a robust set of tools to help you power your online business. While Shopify shines with its ease of use and extensive payment gateway options, BigCommerce excels in product management and inventory capabilities. Ultimately, your decision will depend on your specific business needs and priorities. So take the time to evaluate these features, weigh the pros and cons, and choose the platform that best aligns with your goals.
Pricing and Costs: Analyzing the Value for Money
One of the crucial factors to consider when choosing an e-commerce platform is the pricing and costs involved. Both Bigcommerce and Shopify offer a range of pricing plans designed to cater to varying business needs. Let’s take a closer look at the value for money that each platform offers:
Bigcommerce: With Bigcommerce, you’ll find a comprehensive set of built-in features in each pricing plan, ensuring you get the most bang for your buck. From professional themes to secure payment gateways and advanced SEO tools, the platform offers great value for your investment. Additionally, Bigcommerce provides unlimited bandwidth and storage, allowing your business to scale without any additional cost worries.Shopify: Shopify takes a slightly different approach to pricing, offering three main plans: Basic, Shopify, and Advanced. While the Basic plan lacks some advanced features, it is perfect for small businesses looking to establish an online presence at an affordable price. The Shopify and Advanced plans, on the other hand, provide a wide range of additional benefits such as gift cards, professional reports, and abandoned cart recovery. Consider your business requirements and budget when deciding on the right Shopify plan to ensure you get the best value.If we compare the pricing of both platforms, it’s important to note that Bigcommerce pricing plans start at a lower price point compared to Shopify. However, it’s essential to evaluate the features included in each plan and determine which platform offers the most value for your specific business needs. Take your time to analyze your requirements, consider future scalability, and factor in additional costs such as transaction fees and add-ons.
Platform Starting Price Main Features Bigcommerce $29.95 per month Unlimited products, responsive design, secure payment integrations Shopify $29 per month 24/7 customer support, abandoned cart recovery, access to Shopify App Store
Ultimately, the decision between Bigcommerce and Shopify comes down to your specific business requirements and budget. Take advantage of the free trials offered by both platforms to explore their features and functionality firsthand. By carefully analyzing the value for money that each platform provides, you’ll be well-equipped to make an informed decision and set your online store up for success.
User Experience: A Closer Look at Interface and Navigation When it comes to choosing an e-commerce platform, one of the crucial aspects to consider is the user experience. A seamless interface and user-friendly navigation can make a world of difference in attracting and retaining customers. In this article, we will take a closer look at how Bigcommerce and Shopify compare in terms of their interface and navigation.
Interface:
Both Bigcommerce and Shopify offer modern and sleek interfaces that are visually appealing. However, there are some key differences that set them apart. Shopify provides a simpler and more intuitive interface, making it easier for beginners to set up and manage their online stores. On the other hand, Bigcommerce offers more customization options, allowing businesses to create unique and tailored storefronts.
Navigation:
When it comes to navigation, both platforms excel in providing users with intuitive pathways to browse products and navigate through the website. Shopify offers a straightforward navigation structure with clearly labeled categories and a streamlined checkout process. Bigcommerce, on the other hand, offers more advanced navigation features such as faceted search and filtering options, making it easier for customers to find exactly what they’re looking for.
App and Integration Options: Expanding Functionality With both Bigcommerce and Shopify, you have a wide range of app and integration options available to expand the functionality of your online store. These apps and integrations can enhance your store’s features and improve the overall user experience. Whether you’re looking to optimize your marketing efforts, streamline your inventory management, or provide exceptional customer support, there’s an app or integration that can help you achieve your goals.
Both platforms offer app marketplaces where you can browse and choose from thousands of apps and integrations. These apps are designed to seamlessly integrate with your store and can be easily added with just a few clicks. Some popular app categories include social media marketing, email marketing, inventory management, and customer support. For example, using the “Mailchimp” integration, you can effortlessly sync your customer data and create personalized email campaigns to drive sales. Additionally, the “Yotpo Reviews” app allows you to collect and display customer reviews, boosting credibility and trust for potential buyers.
To help you make the right decision for your business, we’ve compared some key features and options for both Bigcommerce and Shopify in the table below:
Features Bigcommerce Shopify App Marketplace ✔️ ✔️ Number of Apps and Integrations 300+ 5000+ Price Range of Apps $0 – $500+ $0 – $2000+ Availability of Free Apps ✔️ ✔️
As you can see, both platforms offer robust app marketplaces with a wide array of options. Shopify has a larger number of apps and integrations available, but Bigcommerce still provides a substantial selection. Consider your specific needs and budget when exploring the various app and integration options, and choose the ones that will best support your online store’s growth and success.
After thoroughly comparing the features and functionality of Bigcommerce and Shopify, it’s time to make the final decision. Both platforms have their strengths and weaknesses, so it ultimately depends on what your business needs and goals are. Here’s a quick guide to help you choose the right platform for your business:
1. Ease of Use: Shopify takes the lead in terms of user-friendliness. Its intuitive interface allows even beginners to set up their online stores easily. Bigcommerce, on the other hand, has a steeper learning curve but offers more flexibility and customization options once you get the hang of it.
2. Design and Customization: When it comes to design, Shopify offers a wide range of sleek and professional templates that can be easily customized to match your brand’s aesthetic. Bigcommerce also provides plenty of theme options, but some users find the customization process a bit more complex.
3. Pricing: Comparing the pricing plans of both platforms is crucial for your business’s financial success. Shopify’s plans start at $29 per month, while Bigcommerce’s plans start at $29.95 per month. However, it’s important to consider the transaction fees and additional costs each platform may charge, depending on your business volume.
4. SEO-Friendliness: Both platforms offer robust SEO features to help your business rank higher in search engine results. However, Shopify has an edge with its built-in analytics and SEO tools, making it easier to optimize your store for better visibility.
5. App Integrations: Shopify boasts a vast marketplace of apps and plugins that can enhance your store’s functionality. Bigcommerce also offers a good selection, but some users have reported limited options compared to Shopify.
To summarize, if you’re looking for a user-friendly platform with beautiful templates and seamless customization options, Shopify is the way to go. On the other hand, if you prioritize flexibility and scalability and don’t mind investing the time to learn a slightly more complex interface, Bigcommerce might be the better choice for your business. Consider your specific needs and budget, and you’ll be on your way to selecting the perfect platform to launch and grow your online store.
Q&A Q: Are you a small business owner looking for the perfect e-commerce platform but can’t decide between Bigcommerce and Shopify? A: Look no further! This quick guide will help you navigate the differences and choose the best option for your business.
Q: What are the key differences between Bigcommerce and Shopify? A: While both platforms offer robust e-commerce solutions, there are a few key distinctions. Bigcommerce is known for its comprehensive feature set and intuitive design, making it ideal for larger businesses or those with complex product catalogs. On the other hand, Shopify’s simplicity and ease-of-use make it a popular choice for smaller businesses or those new to e-commerce.
Q: What about pricing? A: Pricing is an important factor to consider. Shopify offers a range of plans starting from $29 per month, while Bigcommerce provides plans starting from $29.95 per month. However, it’s important to weigh the platforms’ features and capabilities alongside their pricing structures to make an informed decision.
Q: How user-friendly are these platforms? A: Both Bigcommerce and Shopify pride themselves on their user-friendly interfaces. Shopify’s drag-and-drop website builder makes it extremely intuitive for beginners, while Bigcommerce offers more advanced customization options for those with specific design requirements. Ultimately, choose the platform that aligns with your comfort level and ability to navigate the back-end.
Q: Do these platforms offer mobile-friendly designs? A: Yes, both platforms are equipped with responsive and mobile-friendly design templates, ensuring a seamless shopping experience for your customers across devices. Whether your customers are browsing on desktop, tablet, or smartphone, your online store will look fantastic.
Q: Can these platforms handle international sales? A: Absolutely! Both platforms provide robust international selling capabilities. From multilingual options to currency conversion, they offer the essential tools to reach customers worldwide. Shopify and Bigcommerce understand the importance of globalization in today’s e-commerce landscape.
Q: How reliable are the customer support services? A: Bigcommerce and Shopify are dedicated to providing top-notch customer support. They offer various channels to reach their support teams, including live chat, phone, and email. Additionally, both platforms have extensive knowledge bases with tutorials and resources to help you troubleshoot any issues that may arise.
Q: Can I integrate third-party apps with these platforms? A: Yes, both platforms offer extensive app marketplaces, allowing you to integrate various third-party apps to enhance your online store’s functionality. Whether you need marketing tools, inventory management, or analytics, you’ll find a wide range of options in their app stores.
Q: Which platform is best for SEO? A: When it comes to SEO, both platforms offer excellent tools to optimize your website for search engines. From customizable URLs to meta tags, sitemaps, and alt tags, you can effectively optimize your content for higher search rankings. It ultimately depends on how much control you want over your site’s SEO, as Bigcommerce offers more advanced SEO features.
Q: What about scalability? A: Both Bigcommerce and Shopify are highly scalable platforms, capable of growing with your business. They offer flexible plans that allow you to upgrade as your business expands. Whether you start small and grow gradually or anticipate rapid growth, both platforms can accommodate your needs.
Q: How do I make the final decision? A: Choosing between Bigcommerce and Shopify ultimately depends on your specific business requirements, budget, and personal preference. We recommend taking advantage of the free trials offered by both platforms to test their features and interfaces. Additionally, consider gathering feedback from other business owners who have used these platforms to gain insights and make an informed decision.
Remember, selecting the right e-commerce platform is crucial for the success of your online business. With this quick guide, we hope you feel more confident in choosing between Bigcommerce and Shopify, ensuring a seamless and thriving online store. Happy e-commerce ventures!
Final Thoughts In the vast realm of e-commerce, choosing the perfect platform to launch your online store can feel overwhelming. With Bigcommerce and Shopify standing as two giants in the industry, the decision becomes even more intricate. But fear not, fellow entrepreneur, for we have embarked on a journey to unravel the complexities and bring you a quick guide to help you make an informed decision.
Throughout this exploration, we have dissected the key features and functionalities of both Bigcommerce and Shopify, allowing us to uncover their strengths and weaknesses. Each platform possesses its unique allure, tailored to cater to a variety of business needs and aspirations.
Bigcommerce, with its robust and comprehensive suite of tools, reigns supreme when it comes to scalability. It offers the flexibility to grow and expand your business without restraints, ensuring you can accommodate your rising ambitions seamlessly. Its intuitive design empowers even the novice store owners to embark on their entrepreneurial odyssey with grace and ease.
On the other hand, Shopify takes pride in its simplicity and user-friendly interface. With an array of visually stunning themes and a straightforward setup process, getting your store up and running has never been easier. Shopify’s extensive app store enables you to enhance your website’s capabilities effortlessly, providing endless possibilities for customization.
However, as we venture further, we discover some potential stumbling blocks along the way. Bigcommerce, while offering extensive customization options, could be overwhelming to navigate at times. Its learning curve may pose challenges for those who prefer a more straightforward approach. Shopify, despite its user-friendly design, might appear somewhat limited when it comes to complex store configurations. Tailoring your store to meet specific requirements might prove to be a daunting task.
Consider your needs and aspirations carefully, dear reader, for only you hold the knowledge of what suits your venture best. Assess your priorities, whether it be scalability, ease of use, or customization options. Weigh the pros and cons we have presented in this quick guide, for it is your vision that lies at the heart of your online store’s success.
Ultimately, the choice between Bigcommerce and Shopify boils down to the delicate dance between simplicity and extensive capabilities. Trust your instincts, analyze the intricate details, and allow yourself to be the expert of your dreams. With this quick guide as your compass, venture forth with confidence and seize success in the vast world of e-commerce.
Irina Pakhomova
CMO at Smartbrain.io email: pakhomova@smartbrain.io facebook.com/smartbrain.io
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